Launching a product on Amazon doesn't have to mean sacrificing all your profit. In this episode of Built by Business, Andy breaks down how to launch on Amazon without giving away 90% of your margin.

Forget the old-school tactics like rebates, steep discounts, and blowout PPC campaigns. You'll learn how to build a high-converting listing, position your product to stand out, and attract real buyers without racing to the bottom on price.

Andy shares a margin-first launch framework that includes strategic bundling, long-tail PPC targeting, and believability-first content that converts even with under 10 reviews.

Whether you're launching your first private label product or rethinking your next product strategy, this episode gives you a profitable roadmap to launch smarter in 2025.

Get a free audit here: www.weavos.io.

Want to know if your product is built to last? In this episode of Built by Business with Andy Isom, we break down the three most telling e-commerce metrics that predict if your product will survive in 2025 and beyond:

You’ll learn:

• What good CVR really looks like on Amazon
• Why LTV is your long-term profitability driver
• How to track and improve your review velocity
• Which metrics are not worth obsessing over

If you’re serious about building products that actually work, this episode is the most honest audit you’ll get.

I can point you to tools or services to help you: www.andyisom.com

E-commerce doesn’t get less scary as you grow it just gets different. In this episode of Built by Business with Andy Isom, we explore the uncomfortable truth that fear doesn’t disappear with experience.

Even top Amazon sellers and e-commerce brand owners deal with anxiety, uncertainty, and decision-making stress—every day.

If you're feeling stuck, nervous, or like you should "have it figured out by now," this episode is a dose of reality and relief.

Reach out to me for help: www.andyisom.com

Are you building a business—or just working a really expensive job?

In this episode of Built by Business with Andy Isom, we dive into the trap many Amazon sellers fall into: creating a business that depends entirely on you.

You’ll learn how to spot the signs you’re operating as a solo employee instead of a true owner—and what to do about it.

If you want to stop trading time for dollars and finally build something sustainable, this episode is for you.

Request your free Amazon brand audit at www.weavos.io

Scaling isn’t always the answer—especially on Amazon. In this episode of Built by Business with Andy Isom, we break down the anti-scale strategy that’s helping e-commerce sellers boost profits by simplifying their product catalog, cutting deadweight SKUs, and focusing on what actually moves the needle.

You’ll learn how to:

• Audit SKU-level profitability
• Reduce complexity and increase margin
• Reinvest resources into your hero products
• Avoid the hidden cost of over-scaling

Whether you’re overwhelmed by too many ASINs or just want to grow smarter, not bigger, this episode will help you rethink what profitable growth looks like in 2025.

Request a free Amazon brand audit at www.weavos.io

Get 2-FREE Months of Sellerboard: https://sellerboard.com/?p=01393

Most Amazon sellers dream of a 4X or 5X exit. But in reality, most Amazon brands sell for just 2.5 to 3.2X. In this episode of Built by Business, Andy breaks down why most exits are capped at a 3X multiple—and what actually moves the needle when it comes to getting paid more for your brand.

If you’re thinking about selling your Amazon FBA business, or just want to build a more valuable, scalable brand, this episode gives you the playbook for maximizing valuation.

We’ll cover what buyers look for, what kills your multiple, and how to reverse-engineer your business for a premium exit—even if you’re not selling anytime soon.

Try Sellerboard FREE for 2-months: https://sellerboard.com/?p=01393

Get a Free Amazon Brand Audit from the Weavos team: www.weavos.io

Taylor Swift’s merch drops are a masterclass in marketing—and Amazon sellers need to pay attention.

In this episode of Built by Business with Andy Isom, we break down what e-commerce brands can learn from Swiftie-level demand. From limited-edition product launches and emotional branding to smart buyer segmentation and engineered scarcity, this episode gives you actionable tactics to infuse your Amazon business with hype, not just hope.

Whether you’re launching supplements, home goods, or apparel, the strategies behind Taylor Swift’s merch success can be adapted to your Amazon brand—starting today.

Learn how to create urgency, elevate your positioning, and turn casual shoppers into lifelong fans.

Schedule a 1-Hour consulting call with me here: www.andyisom.com

I'm sharing all the results and wins from the week at Weavos. Hear what we're working on, who's taking action and making moves, and who had a big week in sales and performance.

If your name wasn't mentioned, but you wish it was... Let's get going!

Apply for a free brand audit to see how you can work with me and my team at www.weavos.io