Épisodes

  • How Zaha Hadid Architects Built a Global, Scalable Practice Without Compromising Design Integrity | EP654
    Sep 29 2025

    End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

    What if the very systems meant to support architects are actually holding them back? In this powerful episode, Rion Willard sits down with Patrik Schumacher, Principal of Zaha Hadid Architects, for a bold, no-holds-barred conversation. They dive into what it really takes to run a creative practice that’s profitable, scalable, and still deeply visionary.

    You’ll hear how one of the world’s most innovative firms navigates bureaucracy, wins global commissions, and stays ahead—without selling out. Patrik also unpacks why many architecture schools may be steering young talent in the wrong direction. If you’ve ever felt stuck between art and business, this episode could shift everything.

    On this episode, discover:

    • The silent killer of design innovation (and how to escape it)
    • A business model that lets you scale and stay creative
    • Why most young architects are being set up to fail—before they even graduate

    This isn’t just theory. It’s what’s working now.

    To learn more about Patrik, visit his website: www.zaha-hadid.com

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    1 h et 12 min
  • Uncovering the Money Myths Holding Back Your Practice | EP653
    Sep 22 2025

    End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

    In this thought-provoking episode of the Business of Architecture podcast, Rion Willard sits down with long-time collaborator Nicole, whose work with firm owners goes far beyond strategy and business systems. Together, they explore the hidden forces shaping how architects think, act, and lead—often without realizing it.

    Nicole reveals why many practice owners feel stuck, overwhelmed, or adrift, even when they’ve “done everything right,” and how unseen layers of belief can quietly limit results. She shares powerful shifts that can help leaders reclaim clarity, tap into their core identity, and run their business with more freedom and impact.

    Along the way, you’ll hear stories, analogies, and unexpected moments of insight that might just change how you see your own challenges.

    Inside, you’ll discover:

    • The hidden “handbrake” most architects don’t know is slowing them down
    • A simple daily habit that rewires your thinking without effort
    • How to turn even setbacks into strategic advantages

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    1 h et 3 min
  • How Strategic Communication Helps Architects Win Better Work | EP652
    Sep 15 2025

    End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

    What if the secret to winning more architecture work wasn’t just better design, but better communication? In this thought-provoking episode, Rose Marshall of ING Media pulls back the curtain on how architects can become allies, not just suppliers. Her approach flips the script on how architects show value—and who they’re showing it to.

    Rion and Rose explore a recent industry report that connects surprising dots between investment trends and future-proof practices. You’ll hear about the biggest missed opportunities many firms don’t even realize they’re ignoring. And, while there are plenty of tips for communication, the real gold is in how you look at your role as an architect.

    • What do bees, data centers, and student housing have in common—and why should architects care?
    • Why your next big commission may depend on what you don’t talk about in your project posts.
    • The simple lens that turns an architect from a hired hand into a strategic partner investors can’t ignore.

    To learn more about Rose, visit her website: https://www.ing-media.com/

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    49 min
  • Why Clients Don’t Trust You (Even When You Say the Right Thing) | EP651
    Sep 8 2025

    End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

    In this raw and eye-opening episode, Enoch Sears and Rion Willard dive deep into the unseen forces that shape your results as a business leader. They share real stories—from awkward social encounters to emotional breakthroughs—that reveal what’s really holding architects back from success. You’ll hear surprising lessons from monasteries, mastermind rooms, and even airplane aisles.

    More than just business tactics, this episode explores the hidden signals you send without knowing it—and how they shape client trust, team culture, and your bottom line. Enoch and Rion get personal, exposing their own blind spots and how they’ve worked through them. You’ll walk away seeing leadership in a whole new light.

    On this episode, you’ll discover…

    • The invisible scent that silently kills deals (and how to clear it).
    • What 200 people taught Rion about “fake” confidence—and the moment that changed everything.
    • How Enoch disarmed an angry stranger… and what it unlocked.

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    1 h et 11 min
  • From Burnout to Breakthrough: Building Freedom Through People | EP650
    Sep 1 2025

    End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

    In this bold episode of Business of Architecture, host Enoch Sears sits down with serial entrepreneur and black belt Adam Marburger. From hitting personal rock bottom to building six companies, Adam shares raw lessons that will challenge how you think about growth, pain, and leadership. His story starts with heartbreak—and leads to unexpected clarity.

    What follows is a grounded conversation about building real wealth, emotional freedom, and business systems that actually work. Adam doesn’t sugarcoat the journey. He reveals the mindset shifts that helped him turn chaos into clarity—and what most architects get totally wrong about delegation and control.

    • The brutal 2-word phrase that changed everything—and why you need to say it to yourself
    • Why your “dream team” might be the biggest thing holding you back
    • The hidden mistake most firm owners make when trying to scale (and what to do instead)

    To learn more about Adam, visit his website: https://www.adammarburger.com/

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    49 min
  • From Burnout to Balance: How CoXist Studio Transformed Their Practice and Profits | EP649
    Aug 25 2025

    End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

    Frank and Megan Lin didn’t set out to build a high-profit, award-winning firm. For years, they worked late, chased too many projects, and tried to out-hustle their burnout. Then something happened that changed the entire direction of their practice—and their lives.

    In this episode, they share what it really took to stop grinding and start growing. You’ll hear how they created freedom without sacrificing design, and how they reconnected with their deeper purpose through the business itself. If you’ve ever wondered whether building a thriving firm means giving up your life, this episode is for you.

    Here’s a taste of what you’ll discover:

    • The hiring ritual that saved their culture—and helped eliminate expensive missteps
    • The one mindset shift that turned a draining practice into a design-led enterprise
    • Why most architects stay broke (and the invisible belief keeping them stuck)

    This is one of the most honest, inspiring conversations we’ve had. Don’t miss it.

    To learn more about Frank & Megan, visit their website: https://www.coxiststudio.com/

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    59 min
  • How Smarter Systems Are Transforming Firm Profitability | EP648
    Aug 18 2025

    End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

    In this episode of Business of Architecture, Rion Willard sits down with Robert Yuen, CEO of Monograph, to explore how architecture firms can stop running in survival mode and start operating with clarity, cash flow, and confidence. Robert shares insights from Monograph’s latest benchmarking report—revealing what separates the high-performing firms from the rest. You'll hear how new tools and mindsets are helping firm owners shift away from outdated habits that keep them stuck.

    They dive into the quiet killers of profit most architects overlook, and why your billing method might be the reason you're still underpaid. Plus, Robert opens up about the one decision Monograph made that’s quietly revolutionizing how small studios grow. If you’re feeling squeezed by project chaos or cash droughts, this conversation will make you rethink what’s possible.

    Listen to discover:

    • The surprising billing switch that makes firms instantly more profitable
    • A simple habit that separates thriving studios from struggling ones
    • Why some architects earn twice as much—with fewer projects

    Ready to listen?

    To learn more about Robert, visit his website: https://robertyuen.com/

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    1 h et 7 min
  • How to Track Time, Set Profitable Fees, and Grow with Confidence | EP647
    Aug 11 2025

    End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

    In this episode of Business of Architecture, host Rion Willard sits down with Mike Linn, the fractional CFO behind some of the most financially secure architecture firms today. They explore why most architects unknowingly sabotage their own profit — and how to fix it without becoming a “numbers person.” If you’ve ever felt stressed about cash flow or unsure about when to hire, this episode will speak directly to you.

    Mike shares the mindset shift that turns messy financials into a tool for freedom, not frustration. He explains how simple changes in how you track time and plan ahead can radically improve the health of your firm. And you’ll hear how real firms are using these tools to confidently grow and reclaim their time.

    You’ll discover:

    • The silent profit leak hiding inside 90% of firms
    • A smarter way to hire — even when cash is tight
    • The real reason your invoicing feels chaotic (and how to fix it fast)

    To get in contact with Mike directly, send him an email at Mike@businessofarchitecture.com

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    58 min