Épisodes

  • Loss Aversion: How to ethically drive action, urgency, and sales with buyer psychology
    Jan 15 2026

    ⭐⭐⭐⭐
    Please take 12 seconds to rate and review the podcast because it helps us find new listeners
    ⭐⭐⭐⭐⭐


    FREE RESOURCES
    ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/


    ✅ Get FREE weekly buyer psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more here: https://choicehacking.academy/pro/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

    ★ Support this podcast ★
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    13 min
  • Greatest Hits: How Psychology Saved Apple | Why this principle is so powerful, to brands of all sizes
    Jan 5 2026

    SEASON 9 COMING JANUARY 15TH, 2026
    ⭐⭐⭐⭐⭐
    Please take 12 seconds to rate and review the podcast because it helps us find new listeners
    ⭐⭐⭐⭐⭐


    FREE RESOURCES
    ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/


    ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more here: https://choicehacking.academy/pro/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

    ★ Support this podcast ★
    Voir plus Voir moins
    11 min
  • Greatest Hits: How Psychology Built Febreze Into a $1B Brand
    Jan 2 2026

    SEASON 9 COMING JANUARY 15TH, 2026
    ⭐⭐⭐⭐⭐
    Please take 12 seconds to rate and review the podcast because it helps us find new listeners
    ⭐⭐⭐⭐⭐


    FREE RESOURCES
    ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/


    ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more here: https://choicehacking.academy/pro/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

    ★ Support this podcast ★
    Voir plus Voir moins
    10 min
  • Greatest Hits: The Pratfall Effect: What happens when brands make big, public mistakes
    Dec 31 2025

    SEASON 9 COMING JANUARY 15TH, 2026
    ⭐⭐⭐⭐⭐
    Please take 12 seconds to rate and review the podcast because it helps us find new listeners
    ⭐⭐⭐⭐⭐


    FREE RESOURCES
    ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/


    ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more here: https://choicehacking.academy/pro/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

    ★ Support this podcast ★
    Voir plus Voir moins
    10 min
  • Greatest Hits: Why Hermes, Porsche, Ferrari, and Rolex Hold Their Products Hostage
    Dec 29 2025

    SEASON 9 COMING JANUARY 15TH, 2026
    ⭐⭐⭐⭐⭐
    Please take 12 seconds to rate and review the podcast because it helps us find new listeners
    ⭐⭐⭐⭐⭐


    FREE RESOURCES
    ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/


    ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more here: https://choicehacking.academy/pro/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

    ★ Support this podcast ★
    Voir plus Voir moins
    18 min
  • Greatest Hits: How Psychology Saved Dominos Pizza | How to survive when your customers hate you
    Dec 26 2025

    ⭐⭐⭐⭐⭐
    Please take 12 seconds to rate and review the podcast because it helps us find new listeners
    ⭐⭐⭐⭐⭐


    FREE RESOURCES
    ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/


    ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more here: https://choicehacking.academy/pro/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

    ★ Support this podcast ★
    Voir plus Voir moins
    12 min
  • Greatest Hits: How Jo Malone (a tiny perfume company) used psychology to take over the world
    Dec 24 2025

    ⭐⭐⭐⭐⭐
    Please take 12 seconds to rate and review the podcast because it helps us find new listeners
    ⭐⭐⭐⭐⭐


    FREE RESOURCES
    ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/


    ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more here: https://choicehacking.academy/pro/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

    ★ Support this podcast ★
    Voir plus Voir moins
    12 min
  • Greatest Hits: How Coffee (and a Bit of Psychology) Saved McDonald's
    Dec 22 2025

    ⭐⭐⭐⭐⭐
    Please take 12 seconds to rate and review the podcast because it helps us find new listeners
    ⭐⭐⭐⭐⭐


    FREE RESOURCES
    ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/


    ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more here: https://choicehacking.academy/pro/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

    ★ Support this podcast ★
    Voir plus Voir moins
    8 min
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