What makes an experience unforgettable—and how do we design for it?

In our latest Design & Religion, Van and Pastor Nate sit down with UX legend Jared Spool to unpack “indelible experiences.”

From Disney’s crisis-ready hospitality to tissues in the pew and playful product micro-moments, we explore how the best teams:

• Exceed expectations (the stuff people can’t stop talking about)
• Anticipate latent needs (needs users don’t know they have—yet)
• Eliminate burden (so meaning, not friction, takes center stage)

We also dig into the difference between moments vs. experiences, and why community—online, at church, or in your neighborhood—is the ultimate retention engine.

Send us a text message letting us know what you think of this episode!

We envision a world where design and religion work together to spread love, empathy, and charity faster than divisiveness, selfishness, and hate. To achieve this, we aim to bring the stories of those driving this change—both big and small—into the spotlight, allowing ideas for positive transformation to spread quickly and reach those who need them most.

Nate is the Head Pastor at Red Clay Creek Presbyterian Church https://rccpc.org/

Van is a Service Designer and Illustrator, and his work can be found at https://www.vansheacreative.com/

In this lively episode, Van and Pastor Nate dive into the hype and hope of AI—asking what it means for creativity, conscience, and the Church. From Black Mirror-style “hollow people” to very real ways AI can prep you for doctor visits, job interviews, and tough conversations, they wrestle with the promise and the peril: Can a tool that doesn’t “feel” still help us live better lives?

Send us a text message letting us know what you think of this episode!

We envision a world where design and religion work together to spread love, empathy, and charity faster than divisiveness, selfishness, and hate. To achieve this, we aim to bring the stories of those driving this change—both big and small—into the spotlight, allowing ideas for positive transformation to spread quickly and reach those who need them most.

Nate is the Head Pastor at Red Clay Creek Presbyterian Church https://rccpc.org/

Van is a Service Designer and Illustrator, and his work can be found at https://www.vansheacreative.com/

Nate and Van are joined by design researcher Oxana Loseva to explore endurance—how we keep going without losing ourselves. They contrast resilience with endurance, and Nate shares how gratitude in pastoral work turns burden into privilege. Oxana reflects on stress, health, and identity, while Van reframes tough days as “things we get to do.” Together they discuss removing small choices to save energy, the limits of helping—especially in abusive situations—and Edwin Friedman’s “bridge” fable about when to hold on and when to let go. The takeaway: endurance isn’t blind persistence; it’s grounded by gratitude, boundaries, and faith, helping designers and everyday people stay with what matters most—and step away when staying harms them.

Send us a text message letting us know what you think of this episode!

We envision a world where design and religion work together to spread love, empathy, and charity faster than divisiveness, selfishness, and hate. To achieve this, we aim to bring the stories of those driving this change—both big and small—into the spotlight, allowing ideas for positive transformation to spread quickly and reach those who need them most.

Nate is the Head Pastor at Red Clay Creek Presbyterian Church https://rccpc.org/

Van is a Service Designer and Illustrator, and his work can be found at https://www.vansheacreative.com/