Épisodes

  • TestBox’s James Kaikis on winning land and expand with intentionality

    TestBox’s James Kaikis on winning land and expand with intentionality
    Mar 20 2025
    In this edition of GTM mavericks, we welcomed James Kaikis, Chief Revenue and Experience Officer at TestBox. James shared his thoughts on winning land and expand with intentionality and a whole lot more. We explored why: - Acquisition starts at home - Homework speeds up sales cycles - Customer success isn’t a department Dive deeper into GTM mavericks here: https://www.commonroom.io/podcast/ Follow Common Room on LinkedIn here: https://www.linkedin.com/company/common-room-hq/ Follow James on LinkedIn here: https://www.linkedin.com/in/jameskaikis/ Join Uncommon, the Common Room community, here: https://www.commonroom.io/community/
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    55 h et 1 min
  • G2’s Mitch Osborne on demystifying software purchases

    G2’s Mitch Osborne on demystifying software purchases
    Mar 6 2025
    In this edition of GTM mavericks, we welcomed Mitch Osborne, Global Director of Business Systems & RevOps at G2. Mitch shared his thoughts on demystifying software purchases and a whole lot more. We explored why: - Stack integration is table stakes - Internal usage metrics are a must-have - RevOps wants to be wooed, too Dive deeper into GTM mavericks here: https://www.commonroom.io/podcast/ Follow Common Room on LinkedIn here: https://www.linkedin.com/company/common-room-hq/ Follow Mitch on LinkedIn here: https://www.linkedin.com/in/mitch-osborne-56830a44/ Join Uncommon, the Common Room community, here: https://www.commonroom.io/community/
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    51 h et 40 min
  • Monte Carlo’s Molly Vorwerck on category creation and content in B2B SaaS

    Monte Carlo’s Molly Vorwerck on category creation and content in B2B SaaS
    Feb 20 2025
    In this edition of GTM mavericks, we welcomed Molly Vorwerck, Head of Marketing at Monte Carlo. Molly shared her thoughts on category creation and content in B2B SaaS and a whole lot more. We explored why: - You should create an emotional connection offline and on - It pays to put a face on your product - Content quality trumps quantity Dive deeper into GTM mavericks here: https://www.commonroom.io/podcast/ Follow Common Room on LinkedIn here: https://www.linkedin.com/company/common-room-hq/ Follow Molly on LinkedIn here: https://www.linkedin.com/in/vorwerck/ Join Uncommon, the Common Room community, here: https://www.commonroom.io/community/
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    81 h et 40 min
  • G2’s Michelle Vu on winning with context in B2B sales

    G2’s Michelle Vu on winning with context in B2B sales
    Feb 6 2025
    In this edition of GTM mavericks, we welcomed Michelle Vu, Vice President of Sales, Customer at G2. Michelle shared her thoughts on winning with context in B2B sales and a whole lot more. We explored why: - ICP is about more than acquisition - AI wins compound over time - Deep context reduces deal risk Dive deeper into GTM mavericks here: https://www.commonroom.io/podcast/ Follow Common Room on LinkedIn here: https://www.linkedin.com/company/common-room-hq/ Follow Michelle on LinkedIn here: https://www.linkedin.com/in/michelle-koenig-vu/ Join Uncommon, the Common Room community, here: https://www.commonroom.io/community/
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    70 h
  • Docebo’s Silvia Valencia on winning the pipeline game in the enterprise

    Docebo’s Silvia Valencia on winning the pipeline game in the enterprise
    Jan 23 2025
    Generate pipeline like an enterprise expert with Silvia Valencia, Vice President of Revenue Marketing at Docebo. Thanks for listening.
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    95 h
  • HubSpot’s Kimberly Dieter on leading sales in the age of AI

    HubSpot’s Kimberly Dieter on leading sales in the age of AI
    Jan 8 2025
    Sell smarter in the AI age with Kimberly Dieter, Senior Vice President of Sales, Americas at HubSpot.
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    78 h et 20 min
  • Developer marketing, AI demand, and more with Nino Medina

    Developer marketing, AI demand, and more with Nino Medina
    Dec 12 2024
    Create a growth operating system with Nino Medina, growth and demand gen leader at companies like Slack, Netlify, and Anthropic.
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    45 h
  • AI assistance, attribution traps, and more with Alton Wells

    AI assistance, attribution traps, and more with Alton Wells
    Nov 11 2024
    Put modern go-to-market tech to work with Alton Wells, Director of Growth & Marketing Operations at Sigma Computing.
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    75 h