Are you wondering why your clinically sound medical device still isn’t being adopted—even after pilots, approvals, and glowing data?

If you're a clinician founder ready to take your MedTech prototype to market, this episode breaks down the overlooked reason most devices fail to gain traction. It's not the product—it’s your go-to-market execution. Learn how behavior change, system fit, and implementation science play a bigger role than your evidence ever will.

1. Discover the #1 mistake clinical founders make after running pilots
2. Learn how to identify all the “whos” involved in adoption—and why missing one can ruin your rollout
3. Understand how to turn barriers into behavior-changing strategies that scale across borders

Press play to learn the proven system for moving your MedTech device from “great pilot” to international success—without wasting cash or time.

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This podcast is for clinicians turning medical devices into real businesses, with practical insight on go to market strategy, exporting, and scaling in international MedTech.

Is your medical device vision actually helping you grow - or silently holding you back?

If you're a clinician founder with a working prototype but struggling to scale or export your medical device, the problem likely isn’t your product — it’s your vision. In this episode, Hakeem Adebiyi breaks down why most healthcare innovations stall commercially and how to fix it using a proven, clinician-friendly framework.

Here’s what you’ll learn:

1. Why your current vision might be too generic — and how that’s stalling your commercial growth
2. The DAMP framework: a 4-step system to pressure test your vision for direction, alignment, motivation, and people
3. A practical on-the-go exercise to sharpen your vision and guide real business decisions immediately

🎯 Listen now to learn how a clear, tested vision can unlock international growth for your MedTech innovation.

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This podcast is for clinicians turning medical devices into real businesses, with practical insight on go to market strategy, exporting, and scaling in international MedTech.

Fundraising isn’t a pitch deck moment—it’s a process. And if you treat it like a last-minute sprint, you’ll lose more than equity.

In this 5 in 5 episode, Hakeem Adebiyi shares five hard-earned lessons every founder needs when raising capital, especially at pre-seed, seed, or early Series A. From avoiding diluted equity to knowing what investors actually care about, this episode helps clinician-founders and MedTech entrepreneurs approach funding with strategy—not desperation.

You’ll learn how to:

1. Approach fundraising as a structured process, not a one-off event
2. Get in front of investors without relying on warm introductions
3. Lead with the problem—not the tech—when pitching
4. Avoid damaging credibility by targeting the wrong investors
5. Understand what investors look for right after they say “yes”
6. Use preparation as your best defence against unnecessary dilution

Whether you're building a medical device, a healthtech platform, or preparing to scale internationally, this episode gives you the mindset and tactics to raise smarter and protect what you’ve built.