Tired of trading hours for outcomes? Justin Allan Montgomery shares how he took clinical expertise, picked one painful problem for one niche, and built an eight-figure continuing education business—without a big team or gimmicks. We cover niche selection, course format, realistic budgets and timelines, when to seek accreditation, and a marketing plan you can execute in 10 hours a week.
Bonus: 10% off Justin’s program , just state HOB Podcast 10%
Links: Procourse Start : ProCourseStart.com Email Justin: justin@procourseStart.com

📺 Watch on Youtube: https://youtu.be/1GSQl9JNQ-c

📝 Join the mailing list to get the show notes for every episode here: https://thesalesaccelerationformula.com/podcast-show-notes

In this 5 in 5 episode of The H-Files, we break down five key takeaways from my conversation with Jason Bryll, Founder of Parable Healthcare — all in under five minutes.

Jason explains why relying on gut feel in healthcare businesses is like using a hammer when a power drill is sitting right next to you. We dive into:

1. Why data culture matters more than dashboards.
2. How visualisation leads to better questions and better decisions.
3. Practical ways SMEs can start with BI without breaking the bank.
4. Real examples where BI accelerated growth.
5. What the future looks like with AI and predictive analytics.

Actions you can take right now: Audit how your business currently makes decisions — is it gut feel or data-driven?
Start small: choose one area to visualise and track consistently.
Invest in building data culture, not just tools.

Whether you’re in medtech, healthcare services, or scaling an SME, this episode shows you how to use business intelligence as a growth accelerator.

Listen now on Spotify, YouTube, or wherever you get your podcasts.

#HealthcareGrowth #BusinessIntelligence #MedTech #HFfiles

Hakeem Adebiyi and Jason Bryll (Parable Associates) unpack how to turn scattered data into usable insight that speeds decisions, aligns KPIs across teams, and drives real ROI. We cover BI vs. stock EMR/CRM charts, culture and UAT champions, common mistakes, costs/tools for SMEs, and what AI will realistically change next.

• 
  
• Still running on gut feel? Learn BI tactics that speed decisions and prove ROI—without a massive team.
• • EMR charts aren’t strategy. Build BI that aligns KPIs, fixes bottlenecks, and grows your practice.

  📺 Watch on Youtube: https://youtu.be/j5_8ZVohoQ0

  📝 Join the mailing list to get the show notes forevery episode here: https://thesalesaccelerationformula.com/podcast-show-notes

  
  

Abdul Hameed joins me on 5 in 5 to share how Medical Affairs acts as the bridge between science, patients, and commercial success. In just five minutes, we break down five actionable lessons you can use right now—from measuring real impact, to designing with patients, to applying AI responsibly.

Quick, practical, and ready to implement.

What does “great” Medical Affairs look like in 2025? We talk evidence, access, patient voice, and how to work with Commercial without crossing the promotional line. Abdul Hameed Al-Khateeb, Country Medical Director, shares practical lessons on measurement, real-world evidence, and where AI actually helps.

📺 Watch on Youtube: https://youtu.be/KEMIBr4-tXI

📝 Join the mailing list to get the show notes for every episode here: ⁠https://thesalesaccelerationformula.com/podcast-show-notes

Definitions of things mentioned in the episode

Medical Affairs Professional Society (MAPS)

Description: A global non-profit organization that provides frameworks, guidance, and educational resources for medical affairs professionals. Their work on measuring the impact of medical affairs is particularly influential.

Link: https://medicalaffairs.org/

International Federation of Pharmaceutical Manufacturers & Associations (IFPMA) Code of Practice

Description: This code sets out a global framework for ethical interactions with healthcare professionals, medical institutions, and patient organizations.

Link: https://www.ifpma.org/resource-centre/ifpma-code-of-practice/

FDA Guidelines on Scientific Exchange

Description: The U.S. Food and Drug Administration (FDA) provides specific guidance on how pharmaceutical companies can engage in truthful, non-promotional scientific exchange with healthcare professionals, particularly concerning unapproved uses of approved products. These are often referenced in industry training and SOPs.

Link (example of related guidance): https://www.fda.gov/drugs/guidance-compliance-regulatory-information/guidances-drugs

International Society for Pharmacoeconomics and Outcomes Research (ISPOR)

Description: A leading professional society for health economics and outcomes research. They have published numerous "Good Practices" reports that guide the design and reporting of real-world evidence (RWE) studies.

Link (to their RWE resources): https://www.ispor.org/strategic-initiatives/real-world-evidence

ICH E6(R2) Good Clinical Practice

Description: International Council for Harmonisation of Technical Requirements for Pharmaceuticals for Human Use. The ICH E6(R2) guideline for Good Clinical Practice (GCP) is the global standard for designing, conducting, recording, and reporting clinical trials involving human participants.

Link: https://www.ema.europa.eu/en/ich-e6-good-clinical-practice-scientific-guideline

Good Publication Practice (GPP) for Company-Sponsored Biomedical Research: 2022 Update

Description: This guideline provides best practices for the ethical and transparent planning, development, and dissemination of company-sponsored research.

Citation: DeTora, L. M., et al. (2022). Good Publication Practice (GPP) guidelines for company-sponsored biomedical research: 2022 update. Annals of Internal Medicine, 175(11), 1601-1610.

Link: https://www.ismpp.org/gpp-2022

General Data Protection Regulation (GDPR)

Description: A European Union regulation on data protection and privacy for all individuals within the EU

Link: https://gdpr.eu/what-is-gdpr/

5 takeaways in 5 minutes from my conversation with Tim Emo on how to sustain growth for the long haul.

You’ll learn:

Why momentum is built on systems, not just sales

How one tough hiring decision created a turning point

Why scaling the back end is just as critical as the front end How to unlock more value from existing accounts

The leadership principle Tim never compromises on

Listen in, take action, and keep your growth rolling. Full episode here: [https://youtu.be/S25S-rqkvQI]

When it comes to scaling a business, the flashy startup buzz gets all the attention. But what about the long game? What does it take to keep a business growing—not just for a quarter or two, but year after year?

In this episode of The H-Files, I sit down with Tim Emo, President of Vernacare North America, to unpack what smart, sustainable business growth really looks like.

We talk:

• How to scale without breaking your team, systems or soul

• The toughest hiring decision Tim ever had to make—and how it changed everything

• Metrics that actually signal momentum (not just movement)

• Why staying close to the customer is the CEO’s job—not just the sales team’s

If you’re a founder, leader, or just someone building something for the long haul, this one’s for you.

📺 Watch on Youtube: https://youtu.be/S25S-rqkvQI

📝 Join the mailing list to get the show notes forevery episode here: https://thesalesaccelerationformula.com/podcast-show-notes

In this 5 in 5 episode, Dr. Becky Howie shares five sharp insights on why she left the NHS — and what it takes to build a healthcare business that actually works.

Becky didn’t jump ship. She planned her exit for 18 months and built Maldod Life, a purpose-led practice that blends coaching, lifestyle medicine, and personalised care — on her terms.

👂 What you’ll learn in 5 minutes:
– Why the system isn’t broken, just misaligned
– The power of planning your next move like a founder
– How to balance care, values, and commercial success
– Why clinicians make excellent entrepreneurs
– One small shift you can make this week

📬 Subscribe for more healthcare business wisdom, in short bursts that actually fit into your day.

📺 Watch on Youtube: https://youtu.be/j5_8ZVohoQ0

📝 Join the mailing list to get the show notes forevery episode here: https://thesalesaccelerationformula.com/podcast-show-notes