Good Design Techniques for the Pitch Deck

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

The pitch deck is the primary tool in fundraising.

It’s important to develop a pitch deck that’s clear and engaging.

Here are some key techniques to improve the design of your pitch deck:

Use graphs and charts to show numbers and data.

Increase the impact of the data through charts with bold lines and colors that stand out.

Use colors and contrast to highlight key points.

The colors should be consistent with the color theme of the deck, which should complement the startup's logo.

Choose a font that’s clear and legible.

Avoid big blocks of text and break paragraphs down into bullet points.

Align the style of the pitch deck with the startup and its mission.

Use glyphs and other design elements to communicate the message.

Add background images to create additional effects.

Show how the product works using a 3 to 4-step sequence.

Create a flow in the deck to tell the startup story in a seamless fashion.

Consider these steps in adding good design to your pitch deck.

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

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For more episodes from Investor Connect, please visit the site at: http://investorconnect.org

Check out our other podcasts here: https://investorconnect.org/
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In this episode of Investor Connect, host Hall Martin engages with Ron Ondechek Jr., a seasoned investment executive and the founding managing director of South Highland Ventures LLC.

With over 15 years of experience and a track record of leading more than 100 transactions totaling over 1 billion dollars, Ron shares insights on South Highland Ventures' investment mandate, deal sourcing, and diligence processes. He discusses the firm's strategic partnerships, including collaborations with family offices like Nova Stone Capital Advisors, to secure proprietary deal flows in the low mid-market acquisition fund sector. Ron emphasizes the importance of aligning motivations, communication, and the ability of entrepreneurs to navigate markets and work effectively as a team to ensure successful investments and growth. Drawing from his extensive experience,

Ron also highlights key factors that contribute to consistent value creation and pitfalls that destroy value in venture capital and private equity spaces. The conversation delves into specific strategies for working with under-recognized markets and mid-market companies, the importance of operational improvements, and the structure of search fund acquisitions. Ron also touches on the balance necessary in structuring deals, ensuring fair compensation and alignment of interests among all parties involved. For more insights and to connect with Ron, you can reach him via email or phone as provided in the show notes.

Visit South Highland Ventures LLC at shvllc.com/

Reach out to at www.linkedin.com/in/rondechek/

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org

Check out our other podcasts here: https://investorconnect.org/
For Investors check out: https://tencapital.group/investor-landing/
For Startups check out: https://tencapital.group/company-landing/
For eGuides check out: https:/_/tencapital.group/education/
For upcoming Events, check out https://tencapital.group/events/

For Feedback please contact info@tencapital.group

Please follow, share, and leave a review.

Music courtesy of Bensound.

How To Invest in Vertical SaaS

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

Vertical SaaS is a recurring revenue business that focuses on a specific application or a narrow vertical sector.

By narrowing the scope of the target application, the startup can focus its efforts more effectively on solving the problem.

Here are some key points to consider in investing in a vertical SaaS play:

While the target application may be narrow, make sure the market is big enough to support a venture business.

A vertical SaaS business starts with a specific application to win a place in a customer’s business.

Once inside, the vertical SaaS seeks to take on additional applications.

Later, the vertical SaaS business can extend to other businesses connected to the customer.

The key to a vertical SaaS play is to have a control point in the business, such as the core customer data, or an efficient platform for managing applications, or a technology such as Artificial Intelligence.

Once established, the control point opens the door to other areas in the customers’ business.

Investors should look for the control point to see how the vertical SaaS play will grow.

Vertical SaaS businesses require less capital to launch and scale.

This reduces the amount of funding the startup needs to raise.

Consider these steps in investing in a Vertical SaaS business.

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org

Check out our other podcasts here: https://investorconnect.org/
For Investors check out: https://tencapital.group/investor-landing/
For Startups check out: https://tencapital.group/company-landing/
For eGuides check out: https://tencapital.group/education/
For upcoming Events, check out https://tencapital.group/events/

For Feedback please contact info@tencapital.group

Please follow, share, and leave a review.

Music courtesy of Bensound.