Épisodes

  • EP 298 - How to Create Your Coaching Offer: The Simple 3-Circle Method for New Coaches
    Dec 7 2025

    If you want to know exactly how to create your coaching offer in 2026, this episode will walk you through the simple method I teach all of my clients. Instead of guessing, overthinking, or jumping between ideas, I’ll show you a clear process to choose a coaching offer you can confidently sell as a new coach.

    In this video, I break down my Three Circle Method, a straightforward way to identify what you should coach on, who you want to help, and how to package your coaching in a way that feels aligned and practical. If you’re a woman over 50 starting a coaching business, this framework will make it easy to choose an offer and begin signing clients.

    Inside this video, you'll learn:
    - How to choose your coaching offer using the Three Circle Method
    - How to identify the problem you want to help people solve
    - How to validate your offer quickly
    - How to keep your offer simple so it is easier to sell
    - How to choose an offer that fits your strengths and experience
    - The common mistakes new coaches make when deciding on their offer

    Tools for coaches I reference in this episode:

    - Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID

    - Descript (video editor): https://get.descript.com/cj4n2vzke4vu

    - Squarespace (website builder): https://www.squarespace.com/

    - Canva (graphic + brand creation)

    - Calendly (calendar software for scheduling sessions)

    Ready to grow your coaching business in 2026? Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshop


    Free Resources for coaches:

    - Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass

    - Canva Workshop: https://coaching.debbieshadid.com/canva


    Tools I recommend for coaches:

    - Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID

    - Descript (video editor): https://get.descript.com/cj4n2vzke4vu


    Connect with Debbie:

    Website: https://www.debbieshadid.com

    Instagram: https://www.instagram.com/debbieshadid/

    🎙️ Listen to the podcast: Life Coach Business Building School

    https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085


    If you find this video helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg


    Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra

    Let’s connect!

    • Website: https://www.debbieshadid.com
    • Instagram @debbieshadid
    • Subscribe on YouTube

    #DebbieShadid #LifeCoachBusinessBuildingSchool

    Let’s connect!

    • Website: https://www.debbieshadid.com
    • Instagram @debbieshadid
    • Subscribe on YouTube

    #DebbieShadid #LifeCoachBusinessBuildingSchool

    Voir plus Voir moins
    12 min
  • EP 297 - Your First 3 Months as a New Coach in 2026: Goals for Women Over 50 Starting a Coaching Business
    Dec 3 2025

    If you’re a woman over 50 who is ready to start a coaching business in 2026, this episode will give you a clear, simple plan for your first few months. Instead of setting huge, vague goals that leave you feeling overwhelmed, I’m going to show you exactly what to focus on month by month so you can start 2026 off by signing coaching clients and growing your coaching business!

    Women over 50 make incredible coaches because you bring years of life experience, transformation, and wisdom that younger coaches simply don’t have. Your job now is to channel that experience into a business that feels doable and aligned and that starts with goals that you can actually achieve. In this video, I’ll walk you through the exact 3-month path I recommend for every new coach.

    Inside this episode, you’ll learn:

    • How to set realistic, achievable coaching goals for your first 90 days
    • Why your first client should come in the first 7–30 days
    • How to pick a price you can confidently sell without imposter syndrome
    • The easiest way to find your first client (hint: someone you already know!)
    • How to coach your first client “until they win” so you get your first testimonial
    • How to enroll three more clients in the second month
    • Why Month 3 is the perfect time to launch a beta group program
      How to stair-step your goals for the rest of 2026 so you stay motivated

    Tools for coaches I reference in this video:

    - Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID

    - Descript (video editor): https://get.descript.com/cj4n2vzke4vu

    - Squarespace (website builder): https://www.squarespace.com/

    - Canva (graphic + brand creation): https://www.canva.com/

    - Calendly (calendar software for scheduling sessions): https://calendly.com/

    Want to grow your coaching business by becoming a speaker at our upcoming Design, Live, Thrive Summit? There’s only a few spots left! Apply now: https://www.debbieshadid.com/apply

    Ready to grow your coaching business in 2026? Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshop


    Free Resources for coaches:

    - Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass

    - Canva Workshop: https://coaching.debbieshadid.com/canva

    Connect with Debbie:

    Website: https://www.debbieshadid.com

    Instagram: https://www.instagram.com/debbieshadid/

    🎙️ Listen to the podcast: Life Coach Business Building School

    https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085

    If you find this episode helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg

    Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.

    Let’s connect!

    • Website: https://www.debbieshadid.com
    • Instagram @debbieshadid
    • Subscribe on YouTube

    #DebbieShadid #LifeCoachBusinessBuildingSchool

    Voir plus Voir moins
    13 min
  • EP 296 - What Tech Women Over 50 Should Be Using in 2026 to Start A Coaching Business
    Nov 30 2025

    If you’re wondering what tech women over 50 should be using in 2026 to start or grow a coaching business, this episode is for you. You do not need funnels, expensive software, or advanced tech skills to get your business started - you just need a few simple, affordable tools that will support you in growing your coaching business.

    Women over 50 make incredible coaches because of your life experience, your compassion, and your wisdom… but oftentimes, complicated tech can feel like the biggest obstacle to growing your coaching business. The tech should serve you - not slow you down. In this episode, I’ll walk you through the exact tools I recommend (and the ones you can ignore) so you can build your boutique-style coaching business with clarity and confidence.

    In this episode, I walk you through the exact tech setup I recommend for women over 50 who want to start or grow a coaching business in 2026. You’ll learn which tools actually matter, which ones you can ignore, and how to keep your business simple, affordable, and easy to manage - even if you don’t feel like you’re great at tech.

    Here’s what you’ll learn today:

    - The simple tech women over 50 should use to run a coaching business in 2026
    - What website platform I recommend for new coaches
    - The software that makes you look polished and professional
    - What tool to use to book discovery calls
    - The software I recommend for virtual client sessions
    - The AI tool that will edit your videos and create reels in minutes
    - The simplest email marketing tool for building your list

    Tools for coaches I reference in this episode:

    - Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID

    - Descript (video editor): https://get.descript.com/cj4n2vzke4vu

    - Squarespace (website builder): https://www.squarespace.com/

    - Canva (graphic + brand creation)

    - Calendly (calendar software for scheduling sessions)

    Want to grow your coaching business by becoming a speaker at our upcoming Design, Live, Thrive Summit? There’s only a few spots left! Apply now: https://www.debbieshadid.com/apply

    Ready to grow your coaching business in 2026? Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshop


    Free Resources for coaches:

    - Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass

    - Canva Workshop: https://coaching.debbieshadid.com/canva


    Tools I recommend for coaches:

    - Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID

    - Descript (video editor): https://get.descript.com/cj4n2vzke4vu


    Connect with Debbie:

    Website: https://www.debbieshadid.com

    Instagram: https://www.instagram.com/debbieshadid/

    🎙️ Listen to the podcast: Life Coach Business Building School

    https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085


    If you find this video helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg


    Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra

    Let’s connect!

    • Website: https://www.debbieshadid.com
    • Instagram @debbieshadid
    • Subscribe on YouTube

    #DebbieShadid #LifeCoachBusinessBuildingSchool

    Voir plus Voir moins
    19 min
  • EP 295 - How to Get Your First Coaching Client in 30 Days as a Woman Over 50
    Nov 29 2025

    If you are a woman over 50 who is ready to start coaching and get your first coaching clients, this episode is for you. I’m going to show you exactly how to get your first coaching client (or three!) in the next 30 days - even if you don’t have a website, a ton of followers, or any fancy tech.

    As a woman over 50 you bring so much to the table to become a successful coach. You have decades of life experience - you’ve solved real problems, and you have wisdom younger coaches simply don’t have. Women over 50 make for some of the best coaches for this very reason!

    In this episode, I’ll walk you step-by-step through my Warm Connection Method, the same process I’ve used to help hundreds of women over 50 get their first coaching clients quickly and confidently.

    Grab my free First Client Conversion Guide here: https://coaching.debbieshadid.com/conversation

    In this episode, you’ll learn:

    • How to find your first paying coaching client
    • The exact conversation script my clients use to book calls
    • What to say on the call and how to listen for what they really need
    • How to make a simple 4-6 week beta offer
    • How to talk about your coaching, without sounding awkward
    • Why your life experience is what makes you credible and trustworthy
    • How to get your first 3 coaching clients in the next 30 days using this method

    Want my First Client Conversation Guide? Grab your copy here: https://coaching.debbieshadid.com/conversation

    Ready to grow your coaching business in 2026? Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshop

    Free Resources for coaches:
    - Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass
    - Canva Workshop: https://coaching.debbieshadid.com/canva
    - First Client Conversation Guide? Grab your copy here: https://coaching.debbieshadid.com/conversation

    Tools I recommend for coaches:
    - Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID
    - Descript (video editor): https://get.descript.com/cj4n2vzke4vu

    Connect with Debbie:
    Website: https://www.debbieshadid.com
    Instagram: https://www.instagram.com/debbieshadid/

    If you find this video helpful, make sure to subscribe on YouTube for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg

    Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.

    Let’s connect!

    • Website: https://www.debbieshadid.com
    • Instagram @debbieshadid
    • Subscribe on YouTube

    #DebbieShadid #LifeCoachBusinessBuildingSchool

    Voir plus Voir moins
    12 min
  • EP 294 - Commit or Quit: How to Stay Consistent as a Coach (Even When You Want to Give Up)
    Nov 19 2025

    If you’re wondering how to stay consistent as a coach even when things feel tough, this episode is for you. Has your coaching business NOT grown as fast as you hoped it would? Maybe you've been been starting and stopping your marketing, second-guessing your decisions, or wondering if you’re cut out to grow a successful coaching business. In this episode, you'll learn how to know when it's time to commit or quit your coaching business.

    You’ll learn why most coaches quiet quit long before they ever officially quit, how inconsistency slows your momentum, and what commitment REALLY looks like when you’re growing a coaching business - especially if you’re a woman over 50.

    In this episode, you'll learn:

    - The hidden ways coaches “quit” without realizing it

    - How to stay consistent as a coach even when motivation disappears

    - Why confidence is CREATED through action, not the other way around

    - The mindset shift from coach → CEO

    - Why women 50+ have an advantage in coaching

    - How to increase your capacity to market, serve, and grow

    - How to know whether it’s time to commit fully or lovingly let go

    If you're making excuses, spinning in indecision, and not putting yourself out there as a coach, then this video is for you!

    Get Access to the Private Podcast Series here: https://coaching.debbieshadid.com/private

    Want to grow your coaching business by becoming a speaker at our upcoming Design, Live, Thrive Summit? There’s only a few spots left! Apply now: https://www.debbieshadid.com/apply

    Ready to grow your coaching business in 2026? Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshop

    Free Resources for coaches:

    - Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass

    - Canva Workshop: https://coaching.debbieshadid.com/canva

    Tools I recommend for coaches:

    - Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID

    - Descript (video editor): https://get.descript.com/cj4n2vzke4vu

    Connect with Debbie:

    Website: https://www.debbieshadid.com

    Instagram: https://www.instagram.com/debbieshadid/

    🎙️ Listen to the podcast: Life Coach Business Building School

    https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085

    If you find this episode helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg

    Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.

    Let’s connect!

    • Website: https://www.debbieshadid.com
    • Instagram @debbieshadid
    • Subscribe on YouTube

    #DebbieShadid #LifeCoachBusinessBuildingSchool

    Voir plus Voir moins
    18 min
  • EP 293 - How To Sell Coaching in 2026 (Without Feeling Awkward!)
    Nov 16 2025

    If you want to learn how to sell your coaching without feeling awkward, scared, pushy, or uncomfortable, this episode is for you. Debbie and Nicole from the Business Building Boutique are breaking down what actually works when it comes to selling coaching, especially if you’re a coach who hates feeling salesy, sleazy, or pressured.

    Whether you want to get more coaching clients, overcome sales resistance as a coach, or learn how to sell coaching without feeling pushy, this episode will show you simple, proven strategies that work in 2026.

    Selling your coaching doesn’t have to feel awkward or uncomfortable. There are real reasons why coaches struggle with sales, and once you understand what they are, selling becomes easier, lighter, and more fun!

    In this episode, you’ll learn:

    • How to sell your coaching without feeling awkward, scared, or salesy
    • What’s really causing sales resistance for coaches (and how to fix it)
    • How to talk about your coaching so clients feel connected instead of pressured
    • Why “trying harder” doesn’t work, and what to focus on instead
    • Sales tips for online coaches that feel genuine and authentic
    • The mindset shift that helps you sell coaching with confidence

    … and so much more!

    If you’ve been wondering how to actually sell your coaching in a way that feels aligned instead of uncomfortable, this episode will help you take the next step with clarity and confidence.

    Watch the last episode with Debbie and Nicole on how to actually grow your coaching business here: https://youtu.be/LXWrG0YEJQM

    Want to grow your coaching business by becoming a speaker at our upcoming Design, Live, Thrive Summit? There’s only a few spots left! Apply now: https://www.debbieshadid.com/apply

    Ready to grow your coaching business in 2026? Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshop

    Free Resources for coaches:

    - Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass

    - Canva Workshop: https://coaching.debbieshadid.com/canva

    Tools I recommend for coaches:

    - Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID

    - Descript (video editor): https://get.descript.com/cj4n2vzke4vu

    Connect with Debbie:

    Website: https://www.debbieshadid.com

    Instagram: https://www.instagram.com/debbieshadid/


    If you find this video helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg

    Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.

    Let’s connect!

    • Website: https://www.debbieshadid.com
    • Instagram @debbieshadid
    • Subscribe on YouTube

    #DebbieShadid #LifeCoachBusinessBuildingSchool

    Voir plus Voir moins
    22 min
  • EP 292 - How To Keep Going When Your Coaching Business Feels Hard
    Nov 12 2025

    When your coaching business feels hard, it’s easy to feel discouraged - especially if you’ve been trying to grow your coaching business and nothing seems to be working. If you’ve been showing up, posting content, and doing “all the things,” but you’re still not seeing consistent clients or income, this episode is for you.

    In this episode, I’m sharing what to do when coaching feels hard, and how to keep going with confidence, even when it feels like progress is slow. You’ll learn how to stay motivated, rebuild momentum, and refocus on what actually gets you clients and grows your coaching business in 2026.

    Here’s what we’ll cover:

    - What to do when you’re not getting coaching clients

    - Why consistency and clarity matter more than new strategies

    - How to overcome discouragement and stay motivated as a coach

    - Simple mindset shifts that help you grow your coaching business with ease

    Want to grow your coaching business by becoming a speaker at our upcoming Design, Live, Thrive Summit? There’s only a few spots left! Apply now: https://www.debbieshadid.com/apply

    Ready to build your coaching business in 2025? Register for our upcoming LIVE workshop here: https://coaching.debbieshadid.com/workshop

    Free Resources for coaches:

    - Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass

    - Canva Workshop: https://coaching.debbieshadid.com/register

    Tools I recommend for coaches:

    - Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID

    - Descript (video editor): https://get.descript.com/cj4n2vzke4vu

    Connect with Debbie:

    Website: https://www.debbieshadid.com

    Instagram: https://www.instagram.com/debbieshadid/

    🎙️ Listen to the podcast: Life Coach Business Building School

    https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085

    If you find this episode helpful, make sure to subscribe to my YouTube channel for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg

    Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.

    Let’s connect!

    • Website: https://www.debbieshadid.com
    • Instagram @debbieshadid
    • Subscribe on YouTube

    #DebbieShadid #LifeCoachBusinessBuildingSchool

    Voir plus Voir moins
    11 min
  • EP 291 - Speaking Opportunities for Coaches in 2026 | Grow Your Coaching Business Through Speaking
    Nov 9 2025

    If you’ve been looking for speaking opportunities for coaches in 2026, this episode is for you! I’m sharing one of the most powerful (and proven) ways to grow your coaching business fast by becoming a featured speaker in the Design, Live, Thrive Summit.

    If you’re a woman coach over 50 who wants to attract more clients, grow your audience, and finally be seen as an expert, this opportunity will show you how.

    In this episode, you’ll learn:

    • Why speaking opportunities are the fastest way to grow your coaching business in 2026
    • How to get featured as a summit speaker (even if you’ve never spoken before!)
    • Real results from coaches who booked clients directly from the summit
    • What makes the Design Live Thrive Summit different from every other summit
    • How to turn one speaking opportunity into consistent clients and sales

    This is your chance to grow your business, build your email list, and gain expert status - all at once!

    Ready to build your coaching business in 2025? Register for our upcoming LIVE workshop here: https://coaching.debbieshadid.com/workshop

    Free Resources for coaches:
    - Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass
    - Canva Workshop: https://coaching.debbieshadid.com/register

    Tools I recommend for coaches:
    - Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID
    - Descript (video editor): https://get.descript.com/cj4n2vzke4vu

    Connect with Debbie:
    Website: https://www.debbieshadid.com
    Instagram: https://www.instagram.com/debbieshadid/

    Listen to the podcast: Life Coach Business Building School
    https://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085

    If you find this episode helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg

    Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.

    Let’s connect!

    • Website: https://www.debbieshadid.com
    • Instagram @debbieshadid
    • Subscribe on YouTube

    #DebbieShadid #LifeCoachBusinessBuildingSchool

    Voir plus Voir moins
    8 min