Épisodes

  • Consumer Duty - FCA Regulation
    May 19 2023

    Find out what this new Financial Services regulation is and what the impact could be for Marketers.

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    23 min
  • Marketing and Data for Banks
    Dec 20 2022
    Meet the guru David Liversidge as we discuss his experience of Data driven marketing for the banking industry
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    25 min
  • Making a success of your MarTech business case, whatever the economic climate
    Nov 10 2022

    This discussion with Hilda Tingle will refresh you as you approach trying to do more with less.

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    23 min
  • Dreamforce '22
    Oct 14 2022

    Hear from the people who were there as they enlighten us on what Dreamforce is all about along with their insight on what this year's huge announcements are. For more info watch the demo's here: https://www.salesforce.com/plus/
    Special thanks for Diego La Rocca, Max Duval and Jonathan Beeston for being incredible special guests in this jam-packed episode.

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    35 min
  • The importance of regulatory compliance in MarTech
    Sep 16 2022

    Materials referenced in the episode can be found here: DORA blogpost | FinServ |Trailheads Regulation & Compliance | Salesforce Compliance: Certifications

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    23 min
  • Top Marketing Cloud Use-cases
    Jan 28 2022

    Covering all themes from actionable data to customer experience. Benefit from hearing about the lightbulb moments from your peer organisations.

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    19 min
  • Debating the 'best of breed v's the platform approach'
    Dec 30 2021

    Many companies are challenged with providing a world-class Customer Experience - 3 key ingredients are having the right team, process and tech in place to deliver it. When evaluating the tech there is often the dilemma of where to invest; should you buy the latest and greatest point solution to fit your current need or commit to a single platform approach? Whilst we don't confess to have the right answer for your business, this chat with a MarTech Distinguished Solution Engineer, Stefan Dobrowolski uncovers the wisdom he's amassed over the years, it highlights the questions to address with insight on the conclusions to be drawn from your answers.

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    24 min
  • Delivering Personalised Engagements
    Dec 15 2021

    Hear about the biggest challenges and opportunities that financial services companies are trying to solve through Personalisation along with advice on how to get started on a Personalisation Initiative.

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    23 min