Épisodes

  • 291 | How to Build a Pinterest Keyword Strategy That Actually Works for Service Providers
    Sep 4 2025

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    Ever wondered how to make Pinterest actually bring you leads instead of just adding to your to-do list? In this episode, I’m breaking down how to build a Pinterest keyword strategy that works for service-based businesses. You’ll learn why long-tail keywords matter, how to find the ones your dream clients are already searching for, and exactly where to use them so your pins show up again and again. Plus, I’ll share my free keyword builder and my Pinfluence service if you’re ready to hand this off.

    Shownotes:

    📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources

    • Need a Pinterest Manager?: https://jenvazquez.com/discovery
    • Podcast Management: https://jenvazquez.com/podcast-management
    • Agency Website: https://jenvazquez.com
    • FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
    • Pinterest Management: https://jenvazquez.com/pinterest-management/
    • Tailwind Forever Free Plan: https://jenvazquezcoach.com/tailwind

    🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

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    13 min
  • 290 | How I Cut My Instagram Stress and Boosted Engagement by 5000% with One Tool
    Aug 28 2025

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    If you’ve ever felt overwhelmed by Instagram, this episode is going to feel like a breath of fresh air. I’m sharing how I ran a marketing experiment, discovered RecurPost, and completely transformed the way I post on Instagram (and beyond).

    You’ll learn how I automated my short-form video content, repurposed posts across multiple platforms, and boosted engagement by up to 5000%—all without adding more hours to my day.

    If you’re ready to stop burning out on Instagram and finally create a system that works in the background for you, this episode is for you.


    📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources

    • Need a Pinterest Manager?: https://jenvazquez.com/discovery
    • Podcast Management: https://jenvazquez.com/podcast-management
    • Agency Website: https://jenvazquez.com
    • FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
    • Pinterest Management: https://jenvazquez.com/pinterest-management/
    • Tailwind Forever Free Plan: https://jenvazquezcoach.com/tailwind

    🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

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    17 min
  • 289 | Tailwind Pin Spacing Tool: Save Time and Prevent Pinterest Spam Filters
    Aug 17 2025

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    If you’ve ever wasted time manually dragging pins around in Tailwind, this episode is going to make you so happy. I’m breaking down Tailwind’s brand-new Pin Spacing Tool—how it works, why it matters, and how to customize it for launches or seasonal campaigns.

    This tool is a major time-saver for service-based business owners, helping you stay consistent, avoid spam triggers, and free up time to focus on creating content that actually converts.

    Shownotes (ALL THE LINKS): https://jenvazquez.com/tailwind-pin-spacing-tool-save-time-and-prevent-pinterest-spam-filters/

    📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources

    • Need a Pinterest Manager?: https://jenvazquez.com/discovery
    • Podcast Management: https://jenvazquez.com/podcast-management
    • Agency Website: https://jenvazquez.com
    • FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
    • Pinterest Management: https://jenvazquez.com/pinterest-management/
    • Tailwind Forever Free Plan: https://jenvazquezcoach.com/tailwind

    🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

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    15 min
  • 288 | 3 Pinterest Mistakes That Are Costing You Traffic (and How to Fix Them)
    Aug 10 2025

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    Not getting the traffic or leads you hoped for on Pinterest? You might be making one of these 3 common mistakes. In this episode, I’m breaking down exactly what they are and how to fix them so your pins actually work for you.

    We’ll cover:

    • How to make your pin titles stand out in search
    • Why linking to your homepage is a silent traffic killer
    • A weekly batching system that keeps your account active without daily posting

    Perfect for service providers who want a simple, effective Pinterest strategy that works.

    SHOWNOTES (all the links): https://jenvazquez.com/3-pinterest-mistakes-that-are-costing-you-traffic-and-how-to-fix-them/

    📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources

    • Need a Pinterest Manager?: https://jenvazquez.com/discovery
    • Podcast Management: https://jenvazquez.com/podcast-management
    • Agency Website: https://jenvazquez.com
    • FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
    • Pinterest Management: https://jenvazquez.com/pinterest-management/
    • Tailwind Forever Free Plan: https://jenvazquezcoach.com/tailwind

    🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

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    8 min
  • 287 | The 3 Pinterest Metrics That Actually Matter for Service Providers
    Aug 3 2025

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    If Pinterest analytics make your head spin, this episode is for you. I’m walking you through the three key metrics you actually need to track on Pinterest and how to use them in a simple monthly routine to grow your traffic and leads. You’ll learn:

    • Why outbound clicks are the most important stat
    • How saves increase visibility
    • What impressions really tell you (and what they don’t)
    • My once-a-month Pinterest analytics workflow

    Whether you're managing your own strategy or ready to outsource, this episode will give you clarity and confidence in your Pinterest marketing.

    #teamwater https://youtu.be/aPeawRVEOMc

    SHOWNOTES: https://jenvazquez.com/pinterest-metrics/

    📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources

    • Need a Pinterest Manager?: https://jenvazquez.com/discovery
    • Podcast Management: https://jenvazquez.com/podcast-management
    • Agency Website: https://jenvazquez.com
    • FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
    • Pinterest Management: https://jenvazquez.com/pinterest-management/
    • Tailwind Forever Free Plan: https://jenvazquezcoach.com/tailwind

    🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

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    10 min
  • 286 | How to Monetize Your Blog as a Service Provider
    Jul 27 2025

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    Are you a coach, photographer, or creative wondering how to monetize your blog as a service provider? You’re in the right place.

    In this episode, I’m sharing how to turn your blog into a lead-generating machine—with zero sleaze. We’ll talk about weaving in services naturally, adding powerful CTAs, sharing affiliate links the right way, and how to make small updates to blogs you’ve already written to get more traction now.

    This is your guide to smart, sustainable blog monetization that works with your personality and values.

    Shownotes: https://jenvazquez.com/how-to-monetize-your-blog-as-a-service-provider/

    📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources

    • Need a Pinterest Manager?: https://jenvazquez.com/discovery
    • Podcast Management: https://jenvazquez.com/podcast-management
    • Agency Website: https://jenvazquez.com
    • FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
    • Pinterest Management: https://jenvazquez.com/pinterest-management/
    • Tailwind Forever Free Plan: https://jenvazquezcoach.com/tailwind

    🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

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    11 min
  • 285 | Pinterest Trends August 2025: What Service Providers Should Pin This Month
    Jul 20 2025

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    August Pinterest trends are here—and they’re packed with content ideas you can use right now to drive traffic and book more clients. Whether you’re a coach, photographer, or wedding pro, this episode breaks down exactly what’s trending on Pinterest in August 2025, and how to turn it into evergreen content that keeps working long after you hit publish.

    I’m sharing actionable tips, niche-specific ideas, and my four-step workflow to use these trends in your content plan—fast. Ready to boost your visibility and simplify your marketing? Let’s go.

    Shownotes:


    📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources

    • Need a Pinterest Manager?: https://jenvazquez.com/discovery
    • Podcast Management: https://jenvazquez.com/podcast-management
    • Agency Website: https://jenvazquez.com
    • FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
    • Pinterest Management: https://jenvazquez.com/pinterest-management/
    • Tailwind Forever Free Plan: https://jenvazquezcoach.com/tailwind

    🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

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    8 min
  • 284 | Effortless Testimonial Gathering for Service Providers: Boost Your Marketing with Kris Jones
    Jul 18 2025

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    Ever feel weird asking for testimonials—or worse, get ones that are too vague to actually help your business? In this episode, I sit down with Kris Jones of Red Door Designs to show you how to flip the script. We talk about how to gather emotional, story-driven testimonials that actually help you get clients. Plus, Kris breaks down her exact 3-question process, how to use testimonials across your website and social, and why your story is your greatest marketing asset.

    Shownotes: https://jenvazquez.com/284-effortless-testimonial-gathering-for-service-providers-boost-your-marketing-with-kris-jones/

    You don’t need to post daily, be on every platform, or chase the algorithm to stay visible.

    That hustle? Exhausting and unnecessary.

    What if one piece of content could fuel your visibility for weeks... even months?

    That’s exactly what I’m teaching in my FREE Pinterest Visibility Masterclass.

    ✨ Save your seat—it’s free!
    👉 https://learn.jenvazquez.com/pinterest-visibility


    📌 FREE Marketing Resources: https://learn.jenvazquez.com/resources

    • Need a Pinterest Manager?: https://jenvazquez.com/discovery
    • Podcast Management: https://jenvazquez.com/podcast-management
    • Agency Website: https://jenvazquez.com
    • FREE Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/jenvazquezmedia ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
    • Pinterest Management: https://jenvazquez.com/pinterest-management/
    • Tailwind Forever Free Plan: https://jenvazquezcoach.com/tailwind

    🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

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    40 min