Épisodes

  • EP 66 w/ Dr. Annette West | Talking All Books | Q&A Segment
    Jun 30 2025
    Publisher Pusher Podcast – Episode 66“Talking All Books” | Q&A Segment with Dr. Annette West & Anna RoseboroEpisode Snapshot📅 Release: June 2025🎙️ Host: Dr. Annette West🎧 Runtime: 54 min📝 Topic: Book-launch strategy, publicity mishaps & summer-learning resourcesEpisode SummaryDr. Annette West returns with educator–author Anna Roseboro for a candid, behind-the-scenes conversation about publishing wins, “oops” moments, and best practices for pre-launch, launch, and post-launch book campaigns. They dissect a real-time production error that pulled a contributor’s devotion from a collaborative title, explore creative ways to recover from setbacks, and outline practical tactics—from virtual tours to AI-assisted promo graphics—that help authors sell more books and serve readers year-round.Featured GuestAnna J. Roseboro, M.Ed.Award-winning educator, poet, and publisherFounder, “Anna’s Coach-Up Podcast,” dedicated to keeping grades 1–12 students “on STREAM” (Science, Tech, Religion & Cultures, English, Arts/Athletics, Music & Math) during summer breakAuthor of the Robertson Family fiction series and Rainbow Reminders children’s lineConnect: annajroseboro.com | IG @coachupanna | FB @annajroseboroKey TakeawaysOwn the Mistake & Pivot Fast – Dr. West details how a missing devotion slipped out of a finished manuscript, the importance of version control, and why Amazon KDP’s “unpublish/republish” feature can be a lifesaver.Three-Phase Launch Framework –Pre-Launch: build a street team, optimize metadata, and secure reviews.Launch: Host splash events (virtual and in-person), schedule a 10-stop podcast/TV mini-tour, and run targeted ads.Post-launch: Gather testimonials, refresh ads, pitch speaking gigs, and diversify formats.Low-Budget Promotion Hacks – Redirect coffee money into $25–$50 test ads on Amazon or Facebook; recycle live-reading videos across platforms.Press-Kit Must-Haves – High-resolution author headshot, book cover, 75-word bio, 125-word book blurb, social links, QR code.AI as a Publishing Assistant – Use image-generation tools for press-kit graphics, Kindle’s free AI narration for audiobooks, and ChatGPT prompts to polish marketing copy.STREAM Summer Program – Anna’s six-week, photo-prompt curriculum keeps kids academically engaged; scholarships are available via a donor pool.Networking Etiquette – Respect event time limits, confirm fit before guesting on shows, and proactively ask to be re-invited after a hiccup.Approximate TimestampsTimeSegment00:00 – 03:15 Welcome & weekly wins/struggles03:15 – 10:30 The missing-devotion fiasco & KDP fix10:30 – 15:20 Why continual learning matters in publishing15:20 – 24:00 Anna’s “Coach-Up Podcast” & STREAM launch24:00 – 35:30 Launch-phase deep dive: virtual tours, panels, QR codes35:30 – 43:00 Paid vs. organic promos, Amazon & BookBub ads43:00 – 48:30 Leveraging media/PR + crafting a press kit48:30 – 52:00 AI tools, dramatic readings, handling controversy52:00 – 54:00 Action steps, contact info, benedictionAction Steps for ListenersDraft Your Press Kit using today’s checklist.Schedule One Virtual Appearance (podcast, IG-Live, book club) within 14 days.Download Anna’s FREE STREAM Prompt PDF (link below) and share it with a youth program.Resources & LinksCentered in Christ: Developing My Identity & Self-Worth (Vol. 5) – preorder for May 8 launchAnna’s STREAM Curriculum Info & Book Bundle → bit.ly/stream-summer-learnKindle Direct Publishing (KDP) audiobook beta → kdp.amazon.com/en_US/help/topic/GYVL2CACCU82BookBub Featured Deals → partners.bookbub.comFree QR-Code Generator → QR-code-generator.comConnect with Dr. WestWebsite: ShoutThePublishing.orgPodcast Hub: Positive Power XXI Christian Media NetworkFacebook & Instagram: @DrAnnetteWestNeed coaching or a guest speaker? Email info@shoutthepublishing.orgQuotable Moments“Don’t assume a closed door is locked—sometimes you just need to knock again with the right answer in hand.” – Dr. Annette West. “Life is an act, and we’re all actors; a dramatic reading simply puts intention behind the lines.” – Anna Roseboro.Episode Hashtags#PublisherPusherPodcast #BookLaunchTips #IndieAuthors #ChristianPublishing #STREAMLearning #WriteMarketRepeatIf you enjoyed this episode, please leave a rating & review on Apple Podcasts and share it with an author friend.You are blessed to be a blessing!
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    44 min
  • EP 65 w/ Dr. Annette West | Talking All Books | Prebook Launch Pt. 3
    Jun 22 2025
    Publishing Pusher Podcast | Episode 65 Show NotesTitle: Talking All Books | Prebook Launch Pt. 3Host: Dr. Annette WestGuests: Anna Roseboro, Meilvis (Written Word Publishing), Jerry Royce (Positive Power21)🎙️ Episode Summary: In this dynamic episode of Publishing Pusher, Dr. Annette West hosts a robust open forum discussion in Talking All Things Books: Prebook Launch Pt. 3. Joined by seasoned authors and publishing professionals Anna Roseboro and Meilvis of Written Word Publishing, along with podcast and media mogul Jerry Royce of Positive Power21, the conversation dives into actionable strategies for pre-launch planning, platform-building, and innovative publishing practices.Whether you're a seasoned author or just starting your journey, this episode is a goldmine of wisdom on building a sustainable publishing brand, optimizing your book for success, and leveraging collaborations to expand your reach.📌 Key Topics Covered:1. Open Forum & Community SharingDr. West opens the floor to fellow authors, publishers, and creatives to share their updates, projects, and questions.Anna Roseboro introduces her summer educational program, "Keeping Them on STREAM," and explains how it connects to her published work for students in grades 1-12.2. Building Your Author PlatformImportance of having a website, email list, and a social media strategy.Be selective with platforms; focus on where your audience is most active.Utilize email marketing tools like Mailchimp or YAMM (Yet Another Mail Merge) with segmentation and tagging capabilities.3. Collaborations that WorkJerry Royce shares how content like Anna's children's book is airing across multiple networks.Emphasis on using your network to barter, exchange services, and open new doors for exposure and distribution.Cross-promotions and shared email lists are win-win opportunities.4. Prebook Launch EssentialsDefine your audience and goals early.Build a launch timeline and select a core marketing team.Develop incentives for pre-orders (discounts, bonuses, free content).Real-life example: Centered in Christ devotional series with 16 authors and strategic poetry additions by Anna.5. Launch Team CreationBuild a small, influential group of supporters (minimum of 3–5 people).Assign clear tasks: share content, leave reviews, and invite others to collaborate.Use Facebook groups or segmented emails to organize.6. Optimizing Your Book for SuccessCover design and formatting are key to attracting readers.Be "edit-ready" before submitting to professionals—this saves time and money.Leverage tools like ChatGPT to generate metadata, keywords, and compelling blurbs that resonate with your target market.7. The Power of Pre-OrdersUse platforms like KDP and IngramSpark to schedule pre-orders.Boost rankings and engagement with pre-order bonuses.Create urgency and excitement with launch dates and incentives.8. Reviews, Exposure, and OutreachStrategically give out free or partial content to gain honest reviews.Think beyond book sales—use your book to open up speaking engagements, workshops, or educational partnerships.✨ Notable Quotes:"If you don't show up, people don't know you exist. If you don't speak out, people don't know what you have to say. And if you don't share it, people don't know what's in your toolbox." – Dr. Annette West"The book is the key that opens many other doors—collaboration, exposure, and opportunity." – Jerry Royce"Tagging your email contacts allows you to target specific groups effectively. It saves time and speaks directly to the needs of your audience." – Meilvis, Written Word Publishing🌐 Resources Mentioned:JetnaePublishing.orgWrittenWordsPublishing.comPositivePower21.orgJetnae Publishing YouTube ChannelEmail marketing tools: Mailchimp, YAMM, MailerLiteChatGPT for metadata and blurbs📣 Call to Action: Are you an author or Kingdompreneur? Connect with Dr. Annette West to be a guest on the Publishing Pusher Podcast and share your publishing journey. 📧 Contact: info@jetnaepublishing.org📅 New Episodes: Tune in every Monday night on PositivePower21.org🎧 Also available on Spotify, Apple Podcasts, and all major platforms.🙏 Closing Affirmation by Dr. Annette West:"You are blessed to be a blessing. If you serve King Jesus like I do, you are the visible manifestation of His invisible presence."🔁 Share & Subscribe: If this episode inspired you, please like, share, and subscribe on your preferred podcast app. Let's continue to empower, equip, and elevate one another!🎤 Publishing Pusher is produced by Jetnae Publishing and distributed through Positive Power XXI Media. Hosted by Dr. Annette West.📺 Episode footage may appear on public access television and social platforms across multiple markets, including New York, North Carolina, and Georgia.
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    46 min
  • EP 64 w/ Dr. Annette West | Talking All Books | Prebook Launch Pt. 2
    Jun 17 2025
    Publishing Pusher Podcast: Episode 64Host: Dr. Annette WestTitle: Talking All Books | Prebook Launch Pt. 2Guests: Anna RoseboroPresented by: JetNaé Publishing🎙️ Episode SummaryIn Episode 64 of the Publishing Pusher Podcast, Dr. Annette West returns with "Talking All Books – Prebook Launch Pt. 2," a dynamic continuation of the conversation that empowers both aspiring and established authors. Joined by literary veteran and educator Anna Roseboro, Dr. West offers in-depth insights into the art of book launches, building author platforms, and staying relevant in a rapidly evolving publishing landscape.Listeners are taken behind the scenes into Dr. West's publishing journey—including updates on the fifth book in the Centered in Christ devotional series and her upcoming anthology based on the Beatitudes.She also shares her progress on her two-part book series (Purposeful Prosperity and Beyond Prosperity) and highlights current client projects in development.Anna Roseboro, founder of Anna's Coach Up Podcast and retired educator, offers a detailed presentation on her summer literacy initiative, "Keeping Them on STREAM." The acronym STREAM (Science, Technology, Religion & Culture, English, Arts & Athletics, and Math & Music) outlines a creative and educational approach to keeping students engaged during the summer months, as outlined in her book Experience: Poems and Pictures.🧠 Key Topics DiscussedPublishing UpdatesProgress on Centered in Christ Book 5New anthology concept inspired by the BeatitudesDevelopment of Purposeful Prosperity & Beyond ProsperityClient manuscript building tips and challengesTalking All Books: Pre-Launch StrategyThe value of having a clear timeline for your book launchCreating momentum: building an audience and launching email campaignsDeveloping pre-orders, recruiting launch teams, and setting incentivesAdvanced Reader Copies (ARCs) and their importance in gathering early reviewsPromoting through podcast guest appearances and coordinated media outreachBuilding Your Author PlatformImportance of having a landing page or websiteCurating content to present books, blurbs, podcast appearances, and purchase linksUsing select social media platforms strategically rather than being spread thinEmphasizing connection over-saturation in book marketingAnna Roseboro's Educational InitiativeIntroduction of "Keeping Them on STREAM," a six-week summer engagement program for grades 1–12Integration of academic disciplines with poetry, pictures, and reflection promptsInteractive Zoom event launching on April 22, targeting parents, pastors, educators, and caretakersCollaboration with artist and educator Pastor Rachel Galarno to support families of younger learnersEncouragement for parents to share students' multimedia learning within the online community📌 Action Steps for AuthorsCreate a Launch Timeline (3–6 months in advance)Define your goals, ideal reader, and key messaging strategyBuild or refine your email list and set realistic launch targetsBuild a Dedicated Author PlatformShowcase who you are, what you offer, and what books you've publishedInclude podcast links, blurbs, reviews, and purchasing optionsEngage Early with Your AudienceOffer incentives (signed copies, free shipping)Use video, podcast interviews, and strategic posting to build awarenessPost-Launch ConsiderationsConsider Amazon's auto-narrated audiobook feature (requires reflowable Kindle format)Maximize existing content through repurposing and ongoing promotion💡 Notable Quotes"You always want to know people who know more than you do... that's how you expand what God has placed in your hands to do." – Dr. Annette West"It's not about bragging—it's about sharing. If people don't know what you have to offer, how can they support it?" – Anna Roseboro"Your content won't market itself. You are the brand, and you must market it." – Dr. Annette West.🔗 Resources MentionedVisit JetNaé PublishingJoin Anna Roseboro's Planning With Purpose to Empower Learners Facebook groupFollow Dr. Annette West on The Jerry Royce Live NetworkCheck out Experience: Poems and Pictures by Anna Roseboro (used in the STREAM program)🙏 Closing WordsDr. West reminds listeners of their divine purpose:"You are blessed to be a blessing, and if you serve King Jesus like I do, then you are the visible manifestation of His invisible presence."📣 Stay ConnectedBe sure to subscribe to the Publishing Pusher Podcast on your favorite platform for weekly encouragement, coaching, and insight for aspiring and seasoned authors.🎧 Publishing Pusher Podcast on Spreaker#PublishingPusher#DrAnnetteWest #TalkingAllBooks #AuthorJourney#BookLaunchTips #WritePublishPromote #ChristianAuthors#IndependentAuthors #SelfPublishingSuccess #BookMarketingStrategy
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    43 min
  • EP 63 w/ Dr. Annette West | Talking All Books | Prebook Launch Pt.1
    Jun 10 2025
    Publishing Pusher Podcast with Dr. Annette West
    Episode Title: “Building Purpose Through Pages: From Vision to Voice”

    Guest Contributors: Anna Roseboro, Tisha Winkler, Amina, and moreOverview: In this powerful episode of the Publishing Pusher Podcast, Dr. Annette West hosts a dynamic roundtable featuring authors and creatives who share their literary journeys, publishing goals, and pre-launch strategies. With honesty and purpose, the group discusses book tours, podcast launches, anthologies, and building a brand through the written word.


    From Baltimore to Tennessee, these voices blend into a harmonious session of coaching, insight, and inspiration for aspiring authors, educators, and entrepreneurs. This episode offers raw wisdom on writing with intention, the power of self-publishing, and how collaboration accelerates impact.

    🔥 Key Takeaways:
    • Start with Strategy: Dr. West outlines the critical stages of pre-launch success, including identifying your target audience, defining your message, and setting actionable goals for your book’s release.
    • From Educator to Editor: Guest Anna Roseboro shares her journey of launching the Coach-Up Podcast, leveraging her decades of experience as a veteran classroom teacher and writing coach.
    • The Dynamic Three: Amina, Barbie Johnson, and Tisha Winkler detail how their shared authorship and aligned purpose formed a movement. Their group’s powerful message of healing, grief recovery, and silent abuse opens the door for deep conversations in the community.
    • Publishing with Purpose: Dr. West introduces her latest anthology release from the “Centered in Christ” series, emphasizing the importance of building a content library and understanding your “why” as a writer.
    • Beyond the Bookstore: The guests explore nontraditional venues for book signings—from churches to coffee shops—and share how authors can ethically cross-promote podcast interviews and published content.
    Featured Books & Projects Mentioned:
    • The Perfect Life by Amina
    • Robertson Family Series by Anna Roseboro
    • Centered in Christ anthology series (latest: Time Flies)
    • Book Breakers Podcast hosted by Tisha Winkler and Barbie Johnson
    • Keeping Them on Stream – Summer student engagement program by Anna Roseboro
    Noteworthy Quotes:
    “If you don’t show up, people don’t know who you are. If you don’t speak out, they don’t know what you have to say. If you don’t share it, they don’t know what’s in your toolbox.” – Dr. Annette West. “No matter how long you’ve been writing, you need another set of eyes.” – Anna Roseboro. “God gave the vision—now is the time. Procrastination has to go.” – AminaResources:
    • Visit: Jatnpublising.com
    • Email: jatnepublishing@gmail.com
    • Follow Anna Roseboro: Facebook – Anna Roseboro
    • Tune in to the Coach-Up Podcast and Book Breakers Podcast on your preferred platform.
    Production Credits: Produced by Jerry Royce Live at Positive Power XXI Studios Sound Design by Dottie Fire
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    43 min
  • EP 62 w/ Dr. Annette West | Talking All Books | Setting Clear Goals for Live Book Event
    36 min
  • EP 61 w/ Dr. Annette West | Talking All Books
    45 min
  • EP 60 w/ Dr. Annette West | Talking All Books | Products for Sale
    May 6 2025
    Publishing Pusher with Dr. Annette West
    Episode Title: Expanding Your Brand: Creative Products, AI Tools, and Reader Connections

    Episode Summary: In this insightful episode of Publishing Pusher, Dr. Annette West explores how authors can expand beyond just writing books by creating products that strengthen reader loyalty and deepen emotional connections. She also shares how AI technology is helping authors develop their novels into scripts, format their work, and improve workflow — while emphasizing the importance of still editing carefully and evolving alongside these tools.

    Key Discussion Points:
    • AI and the Future of Publishing:
      • A small discussion on how AI can help turn novels into scripts.
      • Attending conferences and classes are important to understand AI's capabilities better.
      • How AI can assist with formatting manuscripts but still requires a human touch through editing.
      • Encouragement to evolve with technology rather than fear it.
    • Building Brand Consistency:
      • Creating products like bookmarks, T-shirts, and pens to give readers a tangible connection to your brand.
      • Using merchandise to reinforce brand identity and generate emotional engagement.
    • Deepening Reader Relationships:
      • The importance of reader engagement and loyalty.
      • How offering products can strengthen your bond with readers.
      • Exclusive content ideas for your most loyal followers.
    • Maximizing Opportunities Through Book Signings and Events:
      • Hosting signings to create memorable, personal connections.
      • Offering branded products and exclusive items at events to leave a lasting impression.
    • Creating Additional Income Streams:
      • How selling branded products can boost your book sales.
      • Using merchandise and exclusive content as strategic income builders.
    • Marketing and Promotion Strategies:
      • Building excitement and interest around your books and products.
      • Key marketing tools authors should leverage.
      • Importance of community building — connecting with readers on personal levels.
      • How to run effective social media campaigns to boost visibility and loyalty.
    Closing Thought: Dr. West reminds authors that creativity shouldn't end with the last page of a book. Building a brand, offering valuable products, and embracing new tools like AI will help authors grow and thrive in today's market.

    #PublishingPusher #DrAnnetteWest #AuthorLife #AIinPublishing#BookMarketing #BrandBuilding #ReaderEngagement#SelfPublishing #CreativeAuthor #BuildYourBrand #WritersCommunity #MarketingForAuthors#AuthorBrand #BookMerchandise#WritingJourney #Storytelling #AIandAuthors #BookPromotion #ContentCreation #PublishingSuccess#IndieAuthor #WriteAndGrow #ExpandYourReach #ReadersFirst
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    42 min
  • EP 59 w/ Dr. Annette West | Talking All Books | Industry innovations and emerging trends
    Apr 29 2025
    🎙️ Publisher Pusher – Episode 59
    Host: Dr. Annette West
    Topic: Industry Innovations & Emerging Trends for Independent Authors and Small Publishing Houses
    Special Guest: Call-in Participant

    Episode Summary: In this engaging and insightful episode, Dr. Annette West opens the phone lines to explore the latest industry innovations and emerging publishing trends impacting independent authors and small publishing houses. With her call-in guest, Dr. Annette dives into the evolving landscape of self-publishing, examining tools, platforms, and strategies reshaping how books are produced, marketed, and distributed in today's digital age.

    Highlights Include:
    • Breakthrough technologies transforming the self-publishing process
    • The rise of AI-assisted editing and book design
    • Direct-to-reader platforms and bypassing traditional distribution channels
    • Marketing tips tailored for indie authors
    • How small presses can stay competitive in a shifting marketplace
    • Listener Q&A and practical next steps
    Whether just starting your writing journey or running a boutique publishing house, this episode is packed with valuable tips and forward-thinking insights to keep you informed and inspired.

    🔗 Stay connected with Dr. Annette West and the Publisher Pusher community for more empowering content and author
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    44 min