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Printing's Alive

Printing's Alive

Auteur(s): The Print Whisperer s
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À propos de cet audio

 Welcome to Printing's Alive—the podcast that explores everything print and beyond! From traditional techniques to modern innovations, we dive into how print shapes industries, businesses, and our everyday livesCopyright 2025 The Print Whisperer s Gestion et leadership Économie
Épisodes
  • Reimagining Print's Role: Richard Askam on Industry Challenges, Creativity, and Future Visions

    Reimagining Print's Role: Richard Askam on Industry Challenges, Creativity, and Future Visions
    Dec 30 2025
    In this episode of Printing's Alive, Warren Werbitt welcomes Richard Askam to discuss the innovative concept of Print Island and its role in connecting the global print industry. They explore common challenges, such as the focus on pricing, and discuss strategies for promoting print in business. The conversation delves into rebranding the print industry, addressing generational communication differences, and media consumption trends. They also touch on hobbies, mental health, creativity, and the evolution of personal brands in modernizing print businesses. The episode highlights engaging younger generations, the success of Print Island, and Warren's vision for the podcast, with insights on personalization, language humor, and marketing strategies.
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    49 min
  • Selling Your Printing Business: Jim Russell on Valuation, Market Trends, and Key Considerations

    Selling Your Printing Business: Jim Russell on Valuation, Market Trends, and Key Considerations
    Dec 23 2025
    In this episode of Printing's Alive, Warren Werbitt chats with Jim Russell from New Direction Partners about selling a printing business. Jim shares insights on evaluating company worth, determining value factors, and preparing for sale. They discuss market trends, post-sale roles, private equity, and employee considerations in mergers and acquisitions. Key steps for selling, sale timelines, financial prep, and the impact of company culture on valuation are explored. They also cover selling expenses, the need for advisory services, and technology's influence on business valuation.
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    50 min
  • Revolutionizing Advertising with AI: Vince Cook on Ad Legends and Industry Transformation

    Revolutionizing Advertising with AI: Vince Cook on Ad Legends and Industry Transformation
    Dec 16 2025
    In this episode of Printing's Alive, Warren Werbitt chats with Vince Cook from Ad Legends about AI's impact on advertising. Vince discusses his journey and how Ad Legends is democratizing marketing for non-experts through AI-driven creative briefs and emotional branding. They explore how the platform enhances work-life balance by saving time for businesses. Warren shares his experiences, and they delve into industry disruptions and interest from major agencies. The episode includes marketing essentials, personalized consultations, and AI insights. It concludes with product demos, the Imagine AI Live conference, and contact info for Adlegends.ai.
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    56 min
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