Épisodes

  • How to Change Without Losing Yourself
    Sep 22 2025
    Most businesses that resist change die. But Jake Shivery refused to give up analog photography and turned his Portland shop, Blue Moon Camera and Machine, into a thriving 26-person business. But to keep his mission alive, Jake had to embrace changes he never wanted, from digitizing film to building a social media presence. In this episode, he shares how to balance stubborn focus with strategic flexibility and what every entrepreneur can learn about surviving disruption. This episode is brought to you by CLA. With you on every step of your financial journey. To learn more, visit CLAConnect.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    27 min
  • Win Customers’ Attention with This Clever Strategy
    Sep 15 2025
    Branding expert Laura Ries joins Jason to talk about her new book, The Strategic Enemy , and the power of positioning. Together, they break down how companies can define what they stand against, win customers, and become the go-to name in their category. This is a packed conversation about how to create campaigns that resonate and understand the strategy behind the marketing that shapes our world. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    31 min
  • How Not to Die as a Company
    Sep 8 2025
    What do you do when your company is running out of money, your industry has collapsed, and even you think your idea is dumb? That’s the situation Siqi Chen, now founder and CEO of the finance platform Runway, faced in 2016 when he became CEO of Sandbox, a VR startup. Yet through a bold move, Chen managed to get the right people to believe, securing funding for a product that was a stupid good time. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    38 min
  • How to Get AI to Recommend You
    Sep 1 2025
    Search is changing. Instead of typing a few words into Google, clients are now asking AI tools for hyper-specific recommendations. So how do you make sure they still find you? In this episode, Max DesMarais of Vital Design shares how to position your business so large language models present you as the solution to your client's problem. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    33 min
  • How Marcus Lemonis Pushes People to Greatness
    Aug 25 2025
    Marcus Lemonis built his reputation as the guy who could fix anything. It’s even in the name of his TV show The Fixer on FOX his new show following the success of The Profit on CNBC. But now, as he enters a new phase of leadership, he’s rethinking what it really means to lead. Lemonis has evolved. He’s leading from behind, pushing people harder than they’d push themselves, and even playing the villain if that’s what the business needs. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    25 min
  • Solve the Problem, Win the Market
    Aug 18 2025
    Michael Jacobson joined his uncle’s flower shop to help close it down. Instead, he uncovered industry-wide problems like outdated tech, inefficient supply chains, and reliance on costly middlemen. By solving them one by one, he grew the French Florist into a thriving franchise that’s redefining the floral business. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    30 min
  • Is "Being A Jerk" Good For Business?
    Aug 11 2025
    The myth of the genius jerk founder has shaped startup culture for decades, but it’s wrong. Dr. Richard Hagberg and Tien Tzuo, co-authors of Founders Keepers, have the data to prove it. In this episode, they unpack the real traits that define high-performing founders, why bad behavior gets glorified, and how emotional intelligence and adaptability, not arrogance, drive lasting success. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    23 min
  • How Eventbrite Found A New Customer Base
    Aug 4 2025
    Julia Hartz is the co-founder and CEO of Eventbrite, the platform built to help anyone host and sell tickets to an event. But after years in the business, Julia and her team realized something surprising. Their biggest growth opportunity wasn’t with the people creating events, it was with the people searching for them. On this episode, Julia shares how Eventbrite rethought its product, reimagined discovery, and why, in an AI-saturated world, real human connection might just be the ultimate value proposition. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    41 min