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Purpose & Profit Club® – The Nonprofit Fundraising & Marketing Podcast

Purpose & Profit Club® – The Nonprofit Fundraising & Marketing Podcast

Auteur(s): Christina Tzavaras Edwards
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À propos de cet audio

Ready to stop fundraising the old way and start doubling results? Join nonprofit strategist Christina Tzavaras Edwards for bold, fast-action tactics that help you 2X your next fundraiser and build a community fueled by generosity. From leveraging the Social Street Team®: Influencer Marketing Method to mastering courageous fundraising asks, this podcast equips you with the mindset and strategies needed to spark deep engagement and sustainable growth—no extra workload required.

Music by The Selmanaires, featuring "Selmanaire Rock." Visit http://www.splendidatl.com/podcast for more.

© 2025 Purpose & Profit Club® – The Nonprofit Fundraising & Marketing Podcast
Développement commercial et entrepreneuriat Entrepreneurship Gestion et leadership Économie
Épisodes
  • 172: What the Top 1% of Nonprofits Do Differently on GivingTuesday
    Nov 18 2025

    Every year, billions are donated on GivingTuesday, but only a small percentage of nonprofits turn that day into real momentum.

    In this episode, I share exactly what the top 1% of nonprofits do differently to make GivingTuesday their biggest fundraising win of the year (without burnout, perfectionism, or chaos). You’ll learn the seven steps to lead with clarity, confidence, and courage, from creating a curated donation page to leading on email, activating your team, and treating the day like a 24-hour relay, not a morning sprint. Whether you’re a small shop or scaling organization, this episode is your roadmap to modern, high-converting campaigns that work, even when you’re short on time. Because GivingTuesday isn’t about doing it all, it’s about doing the right things, decisively.

    Topics:

    • The seven skills that set the top 1% of nonprofits apart on GivingTuesday
    • Why perfectionism kills momentum, and how to lead with confidence instead
    • The difference between generic donation forms and curated GivingTuesday pages
    • How to prime donors without overwhelming them
    • Myths that keep small orgs from participating, and how to bust them
    • How to activate your board, volunteers, and community so you’re not fundraising alone
    • Why email outperforms social, and how to write messages that convert
    • The “It ain’t over till it’s over” mindset: treating GivingTuesday like a 24-hour relay
    • How to hit your goal even if your morning looks slow


    For a full list of links and resources mentioned in this episode, click here.

    Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here.

    Resources:

    • Easy Emails For Impact™: The $5K+ Fundraising Campaign System
    • Purpose & Profit Club® Fundraising + Marketing Accelerator
    • The SPRINT Method™: Your shortcut to 10K fundraisers
    • Instagram, LinkedIn, website , weekly newsletter
    • [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.

      May contain affiliate links
    Voir plus Voir moins
    26 min
  • 171: The Fundraising Busywork Trap
    Nov 11 2025

    If you’re ending your workday exhausted but can’t point to how you actually moved your fundraising forward, you might be caught in the fundraising busywork trap.

    In this episode, I’m breaking down why so many nonprofit leaders confuse “activity” with “progress,” and how fear, comfort, and overthinking keep your mission stuck in motion but not momentum. You’ll learn how to identify low-ROI tasks, make courageous decisions that drive funding, and replace cluttered calendars with confident action that actually grows your organization. Because the opposite of busy isn’t lazy, it’s focused.

    Topics:

    • The fundraising busywork trap and how to recognize it
    • Why working harder doesn’t always mean raising more
    • The difference between “activity” and “aligned action”
    • Adam Grant’s concept of cognitive comfort and how it stalls growth
    • Why procrastination often disguises itself as preparation
    • Real client examples: saying no to low-ROI events and sponsorship decks
    • The three ingredients of brave leadership: boundaries, focus, and support
    • Why coaching and systems prevent burnout and build momentum


    For a full list of links and resources mentioned in this episode, click here.

    Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here.

    Resources:

    • Easy Emails For Impact™: The $5K+ Fundraising Campaign System
    • Purpose & Profit Club® Fundraising + Marketing Accelerator
    • The SPRINT Method™: Your shortcut to 10K fundraisers
    • Instagram, LinkedIn, website , weekly newsletter
    • [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.

      May contain affiliate links
    Voir plus Voir moins
    16 min
  • 170: The Rule-Breaker’s Guide to Year-End Fundraising
    Nov 4 2025

    If you’re done following the same old fundraising playbook, the polite one that keeps your goals small and your growth stuck, this episode is your permission slip to break the rules.

    In The Rule-Breaker’s Guide to Year-End Fundraising, I share how safe, “board-approved” strategies are quietly capping your potential, and how modern fundraisers are rewriting the rules to build momentum, trust, and record-breaking campaigns. You’ll hear how one of my clients ran two back-to-back campaigns that both exceeded goals by leading with authenticity, urgency, and story, not fear or etiquette. Because the truth is, safe doesn’t scale. It’s time to stop waiting for approval, stop softening your message, and start leading with conviction. Rule breakers don’t just raise more money, they raise more energy, excitement, and impact.

    Topics:

    • Why playing it safe keeps your campaigns stuck on repeat
    • The biggest lie in year-end fundraising (and what to do instead)
    • How to release the “parking brake” on your campaigns and gain real traction
    • What modern, momentum-driven fundraising looks like
    • How one client ran two campaigns in a row, and hit both goals
    • Why innovation looks risky until it works (and then everyone copies it)
    • How to stop fundraising like it’s 2005 and lead with courage instead


    For a full list of links and resources mentioned in this episode, click here.

    Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here.

    Resources:

    • Easy Emails For Impact™: The $5K+ Fundraising Campaign System
    • Purpose & Profit Club® Fundraising + Marketing Accelerator
    • The SPRINT Method™: Your shortcut to 10K fundraisers
    • Instagram, LinkedIn, website , weekly newsletter
    • [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.

      May contain affiliate links
    Voir plus Voir moins
    19 min
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