What do engineering, Apple, and co-living startups have to do with real estate success? In this inspiring episode, Bruce Bean sits down with Naeem Farokhnia, founder of Redwood Crest, to explore his unlikely journey from Iran to Silicon Valley—and eventually to commercial real estate.

Naeem shares how his technical background, years at Apple, and relentless curiosity led him to co-living entrepreneurship in San Francisco, and ultimately to managing and acquiring multifamily properties through syndication. He breaks down the challenges of tenant laws, the risks of co-living in California, and the rewards of smart real estate investing in landlord-friendly states like Texas.

----------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest

Greg’s story is a masterclass in entrepreneurial grit, strategic development, and what it takes to grow a commercial real estate business in today’s market. From humble beginnings selling homes in college to leading complex retail and mixed-use projects, he shares a candid look at lessons learned, risks taken, and how he’s shaping Sacramento’s commercial property landscape.

What you'll hear:

• How a summer job in Oregon led Greg into real estate

• The early deals and stumbles that set the foundation for Capital Rivers

• How he transitioned from corporate roles at JPMorgan Chase and Sleep Train into launching his own firm

• What "merchant building" means and why it's been key to scaling his business

• The story behind building hangars on airport land

• How Capital Rivers is blending economic development, brokerage, and property management

• Why collaboration and creativity are core to his client relationships

----------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest

In this episode, Bruce Bean sits down with Andrew Goodwin—architect, educator, and founder of Andrew Goodwin Designs (AGD)—to explore a life and career built on purpose-driven design. From growing up in Cincinnati to settling on California's Central Coast, Andrew shares the journey that shaped his approach to architecture, community building, and teaching.

Discover how Andrew’s experience with nonprofits like Big City Mountaineers helped him find his voice in architecture, why he left traditional practice to start his own firm, and how he now uses AI to innovate in design and business. From high-alpine mountaineering to leading civic and cultural projects, Andrew's story is one of vision, values, and meaningful impact.

----------------------------------------------------------------------------------------------------------- We’re excited to feature your voice in the conversation about building wealth and legacies through commercial real estate. Join us to share your journey and insights with our growing audience! Learn more and apply at https://sfcommercialconversations.com/guest