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If you've been tweaking your website, researching email platforms, or putting off tech decisions because nothing feels quite right, perfectionism is probably the real problem.

You're not being thorough. You're hiding behind research. And it's costing you time, momentum, and clients.

In this episode, I'll show you how perfectionism disguises itself as preparation when you're setting up your coaching business tech - and what to do instead so you can finally launch.

You'll learn:

• Why perfectionism is the biggest tech problem for new coaches
• How perfectionism shows up in tech decisions (website tweaking, email platform research, payment processor paralysis)
• The real cost of waiting for perfect tech (time, money, mental energy, and momentum)
• Why "done beats perfect" matters even more with technology
• How to stop perfecting and start coaching

I spent 7 years on my PhD because I couldn't stop trying to make it perfect. I see new coaches doing the exact same thing with their tech setup - waiting for everything to feel ready before they launch.

But here's the truth: perfect tech with no clients doesn't build a business. Good enough tech with actual clients does.

Want help with your coaching business setup?

Work with me: https://kolerotech.com/work-with-me

Prefer to do it yourself? Get the step-by-step course: https://kolerotech.com/podcast-launch

Download my free guide: The 3 Biggest Mistakes New Coaches Make Online (and what to do instead): https://kolerotech.com/3-biggest-mistakes-online-coaches-make/

I'm Dr. Curtis Satterfield, creator of Simple Tech for Coaches. I help new coaches set up their businesses without tech overwhelm so they can focus on coaching instead of troubleshooting software.

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Struggling with how to accept payments as a new coach? You're not alone. Most new coaches get stuck researching Stripe vs Square vs payment gateways when there's a much simpler solution.

In this episode, I break down the easiest payment setup for new coaches - one that's trusted, simple to use, and scales with your business. No complicated integrations. No merchant accounts. No tech overwhelm.

You'll learn:

• Why most new coaches overthink payment processing
• The three things your payment system actually needs to do
• The simple payment processor that works for coaching (from your first client to $45K months)
• How to set up recurring payments for ongoing coaching clients
• Why you don't need sophisticated payment tools when you're starting out

One of my clients used this exact setup for five years - processing payments for private coaching, group programs, and even a virtual summit that generated $45,000 in a single month. Same system. No upgrades needed.

If you're ready to stop researching and start accepting payments, this episode will show you exactly what to do.

Want help with your coaching business setup?

Work with me: https://kolerotech.com/work-with-me

Prefer to do it yourself? Get the step-by-step course: https://kolerotech.com/podcast-launch

Download my free guide: The 3 Biggest Mistakes New Coaches Make Online (and what to do instead): https://kolerotech.com/3-biggest-mistakes-online-coaches-make/

I'm Dr. Curtis Satterfield, creator of Simple Tech for Coaches. I help new coaches set up their businesses without tech overwhelm so they can focus on coaching instead of troubleshooting software.

Send us a text

You're three months into building your coaching business and you haven't coached a single person yet. You've been too busy getting ready.

In this episode, I break down the only 3 things you actually need to start coaching clients and getting paid; not to market yourself or scale to 50 clients, but just to coach someone and get paid for it.

Most new coaches spend months researching website builders, comparing scheduling software, choosing color schemes, and setting up tools they don't need yet. Meanwhile, they're not coaching anyone. And after months of setup with no clients and no income, they start wondering if coaching is even worth it.

I'll show you exactly what you need (hint: it costs less than $10 a month), why you don't need a website or scheduling software for your first clients, and how to get those first clients from your network using a simple referral strategy.

If you've been stuck in setup mode, this episode will save you months of frustration and hundreds of dollars on tools you don't need yet.

What You'll Learn:

• The only 3 things you need to coach your first client (and what they cost)
• Why your first clients don't care if you have a website
• How to get paid without complicated payment systems
• A simple referral strategy to land your first coaching clients
• Why coaching now actually helps your marketing later

Want Done For You Tech Setup? If you'd rather have someone handle your professional tech foundation for you, I offer a complete setup service for new coaches, so you can focus on coaching, not troubleshooting tech. Learn more and book a strategy call:

Book a strategy call now

Prefer to do it yourself? If you want clear guidance to build your coaching business with confidence, take a look at my full course Launch Your Coaching Business With Confidence. Inside the course you will get support with choosing your niche, creating your message, planning your services, building your simple website, setting up your tech, and putting everything together in a clear and doable plan.

Get my free guide: The 3 Biggest Mistakes New Coaches Make Online (and what to do instead)

Ready to stop setting up and start coaching? Listen now.