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Social Media Ad Machine

Social Media Ad Machine

Auteur(s): Ray Wood
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🎙️ The Social Media Ad Machine Podcast is where business owners, marketers, and entrepreneurs discover how AI is reinventing the ad playbook. If you’re sick of burning cash on expensive clicks, this podcast reveals how to slash your costs, scale your reach, and win BIG at social media advertising. Is your Cost-Per-Click as low as 2 cents? What about your Click-Through Rate? Are you getting 30% or more? Presented by serial marketing entrepreneur, Ray Wood, the Social Media Ad Machine Podcast is where business owners, marketers, and entrepreneurs discover how to take control of their advertising and win big on social media with lower costs and higher conversions Every week, we explore the full spectrum of what it takes to succeed in today’s rapidly evolving digital ad world. From choosing the right platform to crafting the perfect message, we break down exactly where to advertise, how to advertise, what to say, and how to say it so you can connect with the right people at the right time. Whether it’s deciding when to use video instead of images, how to create ad copy that hooks people in the first three seconds, or how to design creative that looks native (not “salesy”), this podcast covers it all. But we don’t stop at creative. We dig deep into the metrics that matter so you can measure what’s working, cut what’s not, and double down on the campaigns delivering results.No more throwing money at boosted posts and hoping for the best. You’ll learn how to analyze CTRs, CPCs, and conversion rates with confidence, and how to pivot your campaigns quickly so you’re always one step ahead of the competition. Here’s the thing; the big ad agencies and platforms don’t want you to know just how much money you’re wasting. While the “old school” advertisers are still paying $1, $2, even $3 per click, smart AI-powered advertisers are slashing their costs down to just a few cents per click — and reaching 10, 20, even 100 times more potential customers for the same budget. Our Podcast pulls back the curtain to show you exactly how it’s done. No matter your industry, if you’re advertising on social media, this podcast is for you. * If you’re a real estate professional who wants to explode your brand and dominate your local market… * If you’re a retailer trying to drive more foot traffic through your doors… * If you’re a lawyer looking to attract more clients and grow your practice… * If you’re a landscaper, contractor, consultant, or coach ready to showcase your skills and scale your business… …then the strategies, stories, and step-by-step tactics inside The Social Media Ad Machine Podcast will help you get there faster — and for a fraction of the cost. You’ll get more than just ideas. You’ll get motivation, inspiration, and the practical tools to turn your advertising from a frustrating expense into a predictable growth engine. We’ll feature expert interviews, real-world case studies, and hands-on breakdowns of what’s working right now so you can apply it instantly in your own campaigns. Most importantly, you’ll see that you don’t have to be a tech wizard or a marketing guru to succeed. With the right guidance, and with AI on your side, you can run smarter, leaner, more effective ads than companies spending ten times your budget. This podcast is here to level the playing field — giving everyday business owners the power to compete with the big guys, and win. So if you’re ready to stop wasting money, start running ads that actually work, and discover how AI is totally reinventing the ad game, hit play and join us. Because the future of advertising is here — and it’s smarter, cheaper, and more effective than ever. 🎙️ The Social Media Ad Machine Podcast. AI-powered ads. Penny clicks. Maximum impact.Copyright 2025 Ray Wood Gestion et leadership Marketing Marketing et ventes Réussite personnelle Économie
Épisodes
  • How to dominate social media with discount paid ads.
    Sep 19 2025

    Hey everybody and welcome back to the social media ad machine podcast.

    …and by the way, we’re increasingly receiving messages from all kinds of businesses wanting to know if they can leverage the power of the Ad Machine to run social media campaigns for their business and the answer is yes!

    Right now we’re working with everyone from landscape gardeners to chiropractors, lawyers, builders, mortgage brokers and the list goes on.

    If you want to drive more traffic to your business with paid social media ads but for a fraction of what your competition is paying, then reach out and let me know. I’d love to give you a live demo with your product or service so you can see for yourself.

    In this episode I'm featuring rising real estate professional Kyra Curtis who is absolutely smashing it with her ad machine account running campaigns that direct traffic to her own website for as low as two cents a click while her competitors are paying up to 2 dollars or more.

    If you’re focussing on leveraging new tech to grow your brand and local marketing influence, I believe that leveraging the power of AI is the biggest opportunity for every business large or small since the Internet itself.

    In this episode, we get into

    • An inside look at Kyra’s account and how she’s optimising her campaigns
    • How Kyra uses what she calls her ‘Secret Shopper’ feature to see how much she’s saving on her campaigns every day.
    • How she’s sending traffic to her own website listings instead of the big real estate monopoly websites that steal her leads
    • The extra interaction Kyra is getting from all her social media channels since she started using the Ad Machine
    • The advantages of the Ad Machine compared to RealEstate.com.au's ‘Audience Maximiser’ product and how she markets this advantage to her sellers
    • The customised Pre-Listing booklet Kyra created in Canva that she uses as a valuable ‘leave behind’
    • How Kyra sets up a campaign in her Ad Machine Account
    • The highly interactive Facebook and Instagram campaign Kyra and team created after winning their latest award
    • The images that work best for Kyra’s lead generation campaigns
    • How she uses the ad machine to help local sellers understand the powerful point of difference she offers when sellers list with her.

    Kyra is one of hundreds of future-ready agents we work with at the Ad Machine and I’m very grateful to Kyra for her taking time out of her busy day to share these important wins.

    And by the way, we do a bit of screen sharing in this episode and the best way to see our video is to search SOCIAL MEDIA AD MACHINE on Youtube and look for this episode.

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    19 min
  • From Zero to 4.4M Views: How One Agent Conquered YouTube from a Town of 9,000! Ep 6. Host Ray Wood interviews Will Friedner
    Jun 20 2025

    At the height of the COVID pandemic, Will Friedner decided to try something bold—he launched a YouTube channel to promote his new real estate business in Whitefish, Montana (population: 9,000).

    Armed with a $20 lapel mic, a cheap tripod, and his phone, he committed to recording one video a week for a year—no excuses, no fancy production, no overthinking.

    Today?

    His top video has 4.4 million views

    He earns $1,200/month from YouTube

    His channel 'Living in Montana' has over 87,000 subscribers

    And YouTube is now his #1 source of real estate leads.

    So how did one agent in a tiny mountain town master the world’s biggest video platform?

    In this interview, Will shares the mindset, strategy, and simple tools that helped him break through the fear, build consistency, and turn value-driven content into a lead-generating machine.

    🔑 What You'll Learn:

    • Why his channel is about Montana, not real estate (and why that matters)
    • How sticking to a simple weekly routine changed everything
    • The overlooked power of helpful, human content
    • How to discover the best-performing videos and copy the formula
    • And how you can get started—without the gear, the experience, or the nerves holding you back

    The YouTube algorithm doesn’t care if you're in NYC or Whitefish, Montana. It cares if you’re creating value. Will proves that one helpful video at a time.

    Will's YouTube Channel. https://www.youtube.com/@LivinginMontana1

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    20 min
  • AI and Real Estate: The Secret to Automating Lead Generation. Ep 6. Host Ray Wood interviews AI Tech Head Brady Bell
    Jun 18 2025

    🎙️ In this episode, I sit down with Brady Bell — a sharp, forward-thinking agent who’s gone all-in on automation and AI to streamline his business and scale smarter, not harder.

    If you’ve been looking for real-world insight into how top agents are using AI to do the heavy lifting — from lead gen to follow-up — you’re going to love this conversation.

    💡 And if you're already familiar with Go High Level, the powerhouse all-in-one CRM built for real estate pros and agencies, Brady shares how he's integrating it with AI to build a marketing machine that runs 24/7.

    ❓Never heard of Go High Level? No worries — we’ll break it down. It’s a full-stack sales and marketing platform that helps you capture leads, automate workflows, book appointments, and manage your entire funnel in one place.

    🔥 If you're serious about using AI to get ahead, Go High Level is the platform that today’s smartest marketers are syncing with — because it’s quickly becoming the weapon of choice for agents who want to dominate their market.

    We cover all that and more — let’s dive in.

    Brady's Website

    Go High Level

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    25 min
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