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Speakernomics

Speakernomics

Auteur(s): National Speakers Association
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À propos de cet audio

 The speaking industry is constantly evolving. Listen weekly for voices of experience from experts in the speaking industry with tips, insights and knowledge to help you become a better speaker, build a better business, and get paid to speak. Art Divertissement et arts de la scène Gestion et leadership Économie
Épisodes
  • #6 - Mastering Your Marketing Material

    #6 - Mastering Your Marketing Material
    Dec 2 2025
    In this episode of Speakernomics, host Kenneth "Shark" Kinney brings together insights from 16 diverse voices within the speaking industry to explore the essential marketing materials needed for speakers to elevate their business.In this session, you will:* Analyze the various perspectives on the most critical marketing tool, including the significance of a compelling demo reel and a comprehensive website.* Explore the role of relationships and reputation in driving successful speaking engagements and building a thriving speaking career.* Synthesize the collective wisdom from speakers, agents, and meeting planners on creating a holistic marketing strategy that emphasizes transformation over self-promotion.Join Shark and industry experts as they unveil strategies to help you speak, get paid, and repeat with success. Become an NSA Member! https://nsaspeaker.org/join/#membership THRIVE 2026! You NEED to be here! https://thrive.nsaspeaker.org/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    39 min
  • #7 - How AI Engines Are Finding: Speakers Is Your Digital Footprint Ready

    #7 - How AI Engines Are Finding: Speakers Is Your Digital Footprint Ready
    Nov 25 2025
    AI is transforming how speakers are discovered, trusted, and booked—and your content strategy needs to change with it. In this episode, Lethia Owens, CSP shares actionable insights on optimizing your digital footprint for both human and AI-driven search.* How meeting planners and bureaus are using AI tools like ChatGPT and Perplexity to find speakers* Strategies for creating “AI-friendly” content across your website and social platforms* Why video and high-authority content (like definitive guides and white papers) boost your visibility* The importance of niche expertise and authoritative frameworks to get noticed by AI engines* Lethia’s tips for consistent content creation, brand auditing, and becoming an “AI-first” speaker entrepreneurWant to future-proof your speaking business? Watch now and level up your digital presence for the age of AI. Become an NSA Member! https://nsaspeaker.org/join/#membership THRIVE 2026! You NEED to be here! https://thrive.nsaspeaker.org/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    38 min
  • #8 - Mastering Memorable Speeches with the Sticky Framework With Brian Walter, CSP, CPAE

    #8 - Mastering Memorable Speeches with the Sticky Framework With Brian Walter, CSP, CPAE
    Nov 18 2025
    This episode is essential for speakers aiming to transform their presentations from ordinary to extraordinary by honing in on what truly captures and holds an audience's attention.This episode of Speakernomics, host Kenneth "Shark" Kinney engages with Brian Walters, CSP, CPAE, a seasoned speaker, emcee, and infotainment expert. Brian, a past president of the National Speakers Association, shares his expert advice on creating memorable and "sticky" content in the ever-evolving speaking industry.In this session, Brian will: * Explain the "sticky framework" as a crucial method for speakers to design presentations that resonate. Attendees will learn to identify and apply the framework's components: gettable, feelable, sayable, and doable in their presentations. * Illustrate how to identify the Scooby Doo moment in a speech, ensuring that speakers recognize and craft their 'aha' moments to maximize audience engagement and recall. * Discuss techniques for crafting and branding key points, using memory hacks and storytelling to enhance the impact and retention of a speaker's message. Become and NSA Member! https://nsaspeaker.org/join/#membership THRIVE 2026! You NEED to be here! https://thrive.nsaspeaker.org/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    27 min
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