Should You Use Amazon's Suggested Bids in Amazon PPC, or are they just a trap to spike your CPC and ACOS?

In this Amazon PPC deep dive, we break down what Amazon's suggested bids really mean, how they're calculated, and when you should ignore them.

You'll see how a $0.75 bid can still turn into $3 - 4 clicks, how max potential CPC works, and how to build a safer Amazon PPC bidding strategy around your own targets instead of Amazon's hints.

We also tackle exact match vs "exact intent", why one bad search term can kill a whole keyword when you negative it, and how to avoid nuking good traffic.

If you care about bid optimization, ACOS control, and understanding Amazon suggested bids like a pro, this episode is for you.

Amazon PPC Manager's Complete Task Schedule Revealed is your no-fluff blueprint for mastering Amazon PPC and finally knowing what to do each day.

In this episode, we walk through Amazon PPC. From daily monitoring and client comms to weekly bid optimization and conversion rate in Amazon checks, you'll see exactly which tasks matter and how often to run them.

You'll learn why obsessing over yesterday's data kills Amazon PPC performance, how to pace optimizations using real stats instead of panic, and when to harvest keywords, tune placements, and adjust dayparting. By the end of Amazon PPC Manager's Complete Task Schedule Revealed, you'll have a clear, repeatable Amazon PPC workflow that protects profit, saves time, and keeps your campaigns ready for the next spike in demand,

🔗 Connect with Stephen & Andrew:

⁠⁠⁠⁠⁠⁠⁠Stephen Noch on LinkedIn⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠Andrew Bailiff on LinkedIn⁠⁠⁠⁠⁠⁠⁠

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🎧If you found this episode valuable, the best way to support us is by following the show and leaving a review on Spotify or wherever you listen.

🌟Your feedback means the world to us, it helps more Amazon advertisers discover the podcast and helps us make it better.

💬Got questions or ideas? Connect with us on LinkedIn, we'd love to hear from you.

📅New episodes drop weekly, so make sure you're following us, same time, same place, every week.

How To Troubleshoot Falling Sales on Amazon reveals the exact framework to diagnose and fix declining Amazon PPC and Amazon Ads performance.

In this That Amazon Ads Podcast episode, we break down real campaign data to who you how to separate traffic problems from conversion issues, then fix what's actually broken.

Watch us map the funnel: impressions → CTR → clicks, then analyze CTR and CVR by placement (top of search vs. product pages).

We connect CPC, RPC, and ACOS directly back to sales movement.

See a live comparison of a 10% growth month versus a -24% decline month, identify exactly where clicks disappeared, and use Search Query Performance (SQP) to uncover root causes.

You'll walk away with a reputable diagnostic checklist to restore profitable visibility and accelerate growth with Amazon PPC.

Perfect for sellers and managers serious about scaling Amazon Ads profitably.

Subscribe to That Amazon Ads Podcast for weekly Amazon PPC strategy and troubleshooting deep-dives.

🔗 Connect with Stephen & Andrew:

⁠⁠⁠⁠⁠⁠⁠⁠Stephen Noch on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠Andrew Bailiff on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠

🎙️Follow That Amazon Ads Podcast:

⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠

🎧If you found this episode valuable, the best way to support us is by following the show and leaving a review on Spotify or wherever you listen.

🌟Your feedback means the world to us, it helps more Amazon advertisers discover the podcast and helps us make it better.

💬Got questions or ideas? Connect with us on LinkedIn, we'd love to hear from you.

📅New episodes drop weekly, so make sure you're following us, same time, same place, every week.