Before you sprint into another year of systems, funnels, and scaling—it’s time to pause, reflect, and pull back the curtain.

In this transparent, tell-it-like-it-is episode of The Digital Shift™, Jessica Green and Natasha Roberson get real about what 2025 actually looked like behind the scenes at Self Made.

From joining a paid-ads mastermind and sharpening their sales game inside Sales Girl Bootcamp, to hosting three virtual summits, building their marketplace, and prepping for their first live event—nothing is off limits.

Jess and Nat break down the good, the bad, and the ugly: what worked, what didn’t, and how they’re turning the ship back toward the original Self Made vision—empowering female entrepreneurs to master automation, mentorship, and simplicity.

It’s an honest Plan → Do → Review conversation packed with real stories, business pivots, and lessons learned the hard way (plus a few bloopers you’ll definitely relate to).

🧠 Key Topics Covered

✅ The Big Shifts of 2025 — From build mode to refine mode
✅ What Self Made was built for (and how they found their way back)
✅ 3 Virtual Summits, The Podcast, Workshops, and Wins
✅ Paid Ads Mastery + Sales Girl Bootcamp lessons
✅ The biggest losses, agency burnout, and bloopers they can now laugh about
✅ The Plan → Do → Review: What they’ll Keep, Start, and Stop in 2026
✅ Why “boring makes billions”—and simplicity always scales faster

Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 90 Day accelerator here: www.self-made.biz/accelerator

Not ready to go all in yet, but would like to join our Digital Shift Studio- get in depth training from The Tech Savvy Mentors on creating your brand, offers, products, services, coaching programs, digital assets and more? Join here: www.self-made.biz/digital-shift-studio

Follow us for more!
Jessica Green @iamjessgreen
Natasha Roberson @yourautomationmentor

You can’t Google your way to success—and you definitely can’t scale by doing it all alone.

In this episode of The Digital Shift™, Jessica Green breaks down the real equation behind exponential growth: Mentorship + Machine = Momentum.

Jessica shares how proximity to the right mentors collapses years of trial and error into months of traction, how to spot the difference between genuine mentorship and marketing hype, and why every entrepreneur needs a “board of growth” built around strategy, systems, mindset, and accountability.

She also unpacks the four mentors every entrepreneur needs, how to identify the wrong ones, and how combining mentorship with automation creates the perfect balance of clarity and consistency needed to scale faster.

If you’re ready to stop figuring it out alone and start growing with guided strategy and proven systems, this episode is your roadmap.

Key Topics Covered

✅ Why you can’t Google your way to growth
✅ How to spot a real mentor vs. a marketer
✅ The 4 mentors every entrepreneur needs (and the ones to avoid)
✅ Why mentorship without systems = chaos, and systems without mentorship = overwhelm
✅ How to find the right mentor for your next level
✅ The Self Made equation: Mentorship + Machine = Momentum

Ready to experience what real mentorship + machine looks like?
Join us for the next 90-Day Shift or meet us live at The Digital Shift LIVE in Atlanta this January.

We’ll help you build the systems, offers, and automations that create unstoppable momentum—with the mentors who’ve already done it.

✨ Learn more at www.self-made.biz/atlanta

Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 90 Day accelerator here: www.self-made.biz/accelerator

Not ready to go all in yet, but would like to join our Digital Shift Studio- get in depth training from The Tech Savvy Mentors on creating your brand, offers, products, services, coaching programs, digital assets and more? Join here: www.self-made.biz/digital-shift-studio

Follow us for more!
Jessica Green @iamjessgreen
Natasha Roberson @yourautomationmentor

If your DMs, funnels, or social posts are pitching before connecting, this episode’s your wake-up call.

Jessica Green calls out one of the most common marketing mistakes: asking for the sale too soon. From “DM me to join” posts to aggressive opt-ins that feel like proposals on the first date, Jess breaks down how rushing the relationship burns your leads, kills your confidence, and convinces you your offer doesn’t work — when it actually does.

You’ll learn how to slow the process, build connection, and use the Offer Stack + Nurture Flow System to turn cold audiences into committed buyers — without feeling pushy or desperate.

🧠 Key Topics Covered

✅ Why “pitching before the appetizer” kills conversions
✅ The Like → Know → Trust → Love path every buyer takes
✅ How to fix the pacing problem with your Offer Stack + Nurture Flow
✅ Why slowing down actually speeds up sales
✅ How to automate connection through email, SMS, and social workflows

Ready to stop scaring off your leads and start nurturing them into loyal customers?

✨ Start your 14-day free trial inside the Self Made Hub and build your Offer Stack + Nurture Flow System today:www.self-made.biz/thehub

Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 90 Day accelerator here: www.self-made.biz/accelerator

Not ready to go all in yet, but would like to join our Digital Shift Studio- get in depth training from The Tech Savvy Mentors on creating your brand, offers, products, services, coaching programs, digital assets and more? Join here: www.self-made.biz/digital-shift-studio

Follow us for more!
Jessica Green @iamjessgreen
Natasha Roberson @yourautomationmentor

On this special Thanksgiving episode of The Digital Shift™, Natasha Roberson hits pause on the hustle to spotlight something that truly fuels long-term success: gratitude.

In a world that constantly pushes us to chase the next win, Natasha reminds us why slowing down to appreciate what we already have—our clients, our progress, our capacity to grow—isn’t just feel-good fluff. It’s a business strategy.

You’ll hear:

• Why gratitude is a powerful frequency that attracts aligned opportunities
  
  
  
• The surprising link between consistency and appreciation
  
  
  
• How to create momentum in your business by honoring where you’ve already succeeded
  
  
  
• Natasha’s personal gratitude list and what she’s learned from this year’s wins and losses
  
  
  
• A simple gratitude ritual to carry into the holidays (and every week after)
  
  
  

This episode is equal parts heart and strategy. Whether you’re reflecting on a record-breaking year or just getting back up after a hard one, this message will anchor you in what matters most—and give you fresh fuel to finish the year strong.

🧡 From our team at SELF-MADE, we’re so thankful for YOU.

🎯 Want to align with a business that grows with gratitude and automation?

👉 Start your 14-day trial at www.self-made.biz/thehub

Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 90 Day accelerator here: www.self-made.biz/accelerator

Not ready to go all in yet, but would like to join our Digital Shift Studio- get in depth training from The Tech Savvy Mentors on creating your brand, offers, products, services, coaching programs, digital assets and more? Join here: www.self-made.biz/digital-shift-studio

Follow us for more!
Jessica Green @iamjessgreen
Natasha Roberson @yourautomationmentor

If your sales feel inconsistent, unpredictable, or exhausting — this episode is your wake-up call. Natasha breaks down the four most common mistakes that keep entrepreneurs stuck in hustle mode and shows you exactly what to shift to unlock consistent sales on autopilot.

These are the silent sales killers — and if you're doing even one of them, you're likely blocking the flow of clients, cash, and confidence.

Expect mindset shifts, tactical advice, and real talk from a mentor who’s helped thousands build systems that work even when they’re offline.

🧠 What You’ll Learn:

-The #1 reason your sales feel like a rollercoaster (and what to do instead)
-Why hiding your offer is costing you cash
-How to stop relying solely on email (and what’s working now)
-The truth about “waiting until you're ready” — and how it sabotages your momentum
-How Natasha helps her students build plug-and-play systems that scale without burnout

Episode Breakdown:

• [0:00] Welcome & intro: Natasha sets the stage and shares who this episode is for
  
  
  
• [1:30] Mistake #1: Winging it without a system
  
  
  
• [5:00] Mistake #2: Hiding your offer (and losing leads daily)
  
  
  
• [8:00] Mistake #3: Over-relying on email while ignoring higher-converting channels
  
  
  
• [12:00] Mistake #4: Delaying systems until you feel "ready"
  
  
  
• [16:00] Recap + Your next move to scale smarter, not harder
  
  

Ready to automate your lead capture, nurture, and sales system so you can scale without the stress?

👉 Start your 14-day free trial of The Hub today at
🔗 www.self-made.biz/thehub

Inside, you’ll get plug-and-play templates, mentorship, and the systems to build a business that sells even when you're not online.

Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 90 Day accelerator here: www.self-made.biz/accelerator

Not ready to go all in yet, but would like to join our Digital Shift Studio- get in depth training from The Tech Savvy Mentors on creating your brand, offers, products, services, coaching programs, digital assets and more? Join here: www.self-made.biz/digital-shift-studio

Follow us for more!
Jessica Green @iamjessgreen
Natasha Roberson @yourautomationmentor

Before you build another funnel, run another promo, or launch a new offer—there’s one thing that could make every launch more profitable, every post more impactful, and every lead more likely to buy…

In this powerful episode, Natasha Roberson breaks down the one foundational system most entrepreneurs skip—and how skipping it silently costs you time, money, and momentum.

If you’ve been stuck in the launch-and-chase cycle, showing up online but not seeing consistent conversions, this episode will flip your strategy upside down—in the best way.

💡 What You’ll Learn:

• Why visibility without a nurture system is just noise
  
  
  
• The #1 mistake keeping your funnels from converting
  
  
  
• The 14-point automation system that works behind the scenes (even while you sleep)
  
  
  
• How to stop duct-taping your marketing and finally build a back-end that sells
  
  
  
• What to do before you hit “publish” on any new launch, freebie, or funnel

🧠 Favorite Takeaway:

“More content won’t fix a broken nurture system.

More leads won’t solve poor follow-up.

More hustle won’t heal a leaky back-end.”

🎁 Ready to build your back-end before your next big launch?

Unlock your 14-day free trial and start using the exact systems Natasha teaches in this episode at:

👉 www.self-made.biz/thehub

Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 90 Day accelerator here: www.self-made.biz/accelerator

Not ready to go all in yet, but would like to join our Digital Shift Studio- get in depth training from The Tech Savvy Mentors on creating your brand, offers, products, services, coaching programs, digital assets and more? Join here: www.self-made.biz/digital-shift-studio

Follow us for more!
Jessica Green @iamjessgreen
Natasha Roberson @yourautomationmentor

What would you do differently if you lived like your time mattered? That’s the heart of Before Ya Die, the unforgettable brand built by Self Made Hub member and Accelerator graduate Katrina Parrish.

In this episode of The Digital Shift™, Jessica Green interviews Katrina about the story behind Before Ya Die, her experience inside Accelerator 1.0, and how building funnels, nurture systems, and a content strategy gave her the freedom to focus on impact. Katrina’s message will challenge you to stop waiting, start building, and live like it counts—before it’s too late.

🧠 Key Topics Covered
The story and inspiration behind Before Ya Die
Katrina’s decision to join Self Made Hub + Accelerator 1.0
What she built inside Accelerator (funnels, nurture, content, clarity)
How she’s growing her business and community with these systems
Where to connect with her at www.beforeyadie.com

Katrina’s story proves you don’t have to keep spinning your wheels. The Self Made Accelerator gives you the roadmap and support to turn your vision into reality.
✨ Learn more and join us at www.self-made.biz

💬 Quote of the Episode
“Don’t wait until it’s too late to live—and build—like it matters.”

Next week: Don’t Do These 4 Things If You Want Consistent Sales on Autopilot. Most entrepreneurs are sabotaging their own sales without even realizing it—and in the next episode, I’ll break down the 4 biggest mistakes keeping your revenue stuck and show you what to do instead to create steady, predictable sales that run on autopilot.

Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 90 Day accelerator here: www.self-made.biz/accelerator

Not ready to go all in yet, but would like to join our Digital Shift Studio- get in depth training from The Tech Savvy Mentors on creating your brand, offers, products, services, coaching programs, digital assets and more? Join here: www.self-made.biz/digital-shift-studio

Follow us for more!
Jessica Green @iamjessgreen
Natasha Roberson @yourautomationmentor

Sometimes life cracks you open so you can rebuild stronger. For Lisa Howell, a 25-foot fall off a zip line changed everything—but instead of giving up, she anchored herself in hope, resilience, and faith.

In this episode of The Digital Shift™, Jessica Green sits down with Lisa, a Self Made Hub member and Accelerator graduate, to talk about her journey from trauma to transformation. Lisa shares how she went from a wheelchair to running, how the Accelerator gave her the roadmap to launch her business, and why she’s now in Accelerator 2.0 building a powerful brand around AI-powered photo and video storytelling.

Key Topics Covered
Lisa’s life-changing fall and the resilience it required
The role of hope, journaling, and faith in rebuilding her life Why she joined Self-Made + Accelerator 1.0 (without even starting in the Hub!)
Her breakthrough AI projects—including cinematic imagery that captured her journey out of the wheelchair
How Accelerator 2.0 is helping her launch her full program, The Story You Never Filmed

💬 Quote of the Episode
“I chose hope. And I chose family. Those two anchors changed everything for me.” – Lisa Howell

🌟 Lisa’s 4 Daily Tips for Resilience and Growth

1. Focus on hope – Write down blessings, uplifting words, and moments of clarity.
   
   
   
2. Surround yourself with the right people – Pay attention when the right connections appear in your lane.
   
   
   
3. Shift your paradigm – Reprogram beliefs daily (Lisa recommends Change Your Paradigm, Change Your Life).
   
   
   
4. Take care of your body & joy – Balance nutrition (protein, fats, carbs) and dedicate an hour a day to something you love.
   
   
   

📚 Lisa’s Book Recommendation
Change Your Paradigm, Change Your Life – a book she listens to daily that reshaped her beliefs and mindset.

🌐 Where to Find Lisa
👉 Join her VIP list and follow along as she launches her program: The Story You Never Filmed
👉 www.Limitlisswithlis.com/VIP

Lisa’s story proves you don’t need to do this alone. The Self Made Accelerator gives you the clarity, systems, and mentorship to turn vision into reality.
✨ Learn more and join us at www.self-made.biz

“Next week: Before Ya Die: Building a Business (and Life) That Matters with Katrina Parrish. Katrina shares how she used Accelerator 1.0 to build every asset and system for her unforgettable brand. This one will stop you in your tracks and inspire you to live—and build—boldly.”

Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 90 Day accelerator here: www.self-made.biz/accelerator

Not ready to go all in yet, but would like to join our Digital Shift Studio- get in depth training from The Tech Savvy Mentors on creating your brand, offers, products, services, coaching programs, digital assets and more? Join here: www.self-made.biz/digital-shift-studio

Follow us for more!
Jessica Green @iamjessgreen
Natasha Roberson @yourautomationmentor