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The Digital Shift™

The Digital Shift™

Auteur(s): SELF-MADE
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Get to know the powerhouse duo behind The Digital Shift™! With decades of experience scaling businesses and a no-nonsense approach to strategy, Jessica and Natasha live to see entrepreneurs take control of their growth. From tech tips to confidence-building, these two bring the inspiration and insights you need to make things happen.

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Épisodes
  • ClickFunnels, Kajabi, Skool & More: Why All-in-One + Mentorship Is the Only Stack You Need
    Jul 17 2025

    In this episode of The Digital Shift™, Jessica Green takes a bold look at the “platform pile-up” plaguing online entrepreneurs. From ClickFunnels and Kajabi to Skool, Mailchimp, StanStore, Squarespace, SamCart, ManyChat, Flodesk and beyond—these tools promise to help, but often leave you stuck, frustrated, and alone. Jessica shares real stories (including her own) of trying to duct-tape together systems, only to realize the missing link was never the tool… it was the strategy + mentorship to bring it all together.

    She introduces the Self Made Hub as the smarter solution: an all-in-one tech system with actual people helping you build it right. If you’ve been drowning in tools and still don’t have a business that runs on its own—this episode is your wake-up call.


    🧠 Key Topics Covered

    • The hidden costs and chaos of stacking platforms like ClickFunnels, Kajabi, Skool, Mailchimp, Flodesk, and SamCart


    • Why most “all-in-one” tools still require duct tape (and Zapier)


    • The difference between a tool and a system that scales


    • How Self Made Hub replaces multiple platforms and includes mentorship


    • 3 warning signs you’re using the wrong tech stack


    • The one question every entrepreneur should ask: “Do I own the system—or is it running me?”

    “They give you tools—but not the system. And definitely not a person to call when you get stuck.”


    🎯 Who This Episode is For

    ✅ Entrepreneurs tired of piecing together tech
    ✅ Coaches and social sellers who’ve tried Kajabi, Skool, Mailchimp, or StanStore
    ✅ Business owners craving simplicity and support
    ✅ Anyone who wants to scale without burning out


    🧩 The Self Made Difference

    • Simple, clean dashboard with all tools in one login


    • Funnels, emails, SMS, CRM, calendar, and community tools—no add-ons required


    • Keyword automations to instantly capture leads from DMs & comments


    • Prebuilt workflows and nurture sequences that actually follow up


    • Real people showing you exactly what to do and where to click


    • No duct tape. No guessing. Just business systems that sell for you



    ✅ 3 Signs You’re Using the Wrong Tools

    1. You’re stacking platforms like Legos with no real integration


    2. You’re googling how-to videos instead of closing sales


    3. You’re still manually following up with leads—days or weeks later


    “Your platform should save you time—not steal it.”


    If you’re ready to stop stacking

    Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

    Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 10 week accelerator here:
    www.self-made.biz/accelerator

    Want to infused tech but you'd rather have the full marketing system built for you? You can visit us here for ala carte:
    www.self-made.biz/price-list or here for a complete system: www.self-made.biz/done-for-you-vip

    Follow us for more!
    Jessica Green @iamjessgreen
    Natasha Roberson @momtomillionaire

    Voir plus Voir moins
    20 min
  • Automation Isn’t Cold—It’s Consistent: How to Follow Up Without Losing the Human Touch
    Jul 10 2025

    In this episode of The Digital Shift™, Natasha Roberson challenges the biggest misconception about automation: that it’s cold, robotic, or impersonal.

    The truth? Automation done right is what allows you to show up more consistently, more authentically, and more human than ever—because it removes the overwhelm of remembering what to send, when to follow up, and how to stay top of mind with your leads and customers.

    Natasha walks through real-world examples of how automated email, SMS, and social media flows can actually enhance connection and trust—when they’re written with care, built with intention, and infused with personality.


    “Automation isn’t cold—it’s the warmest thing you can do for your future customers.”


    Who This Episode Is For:

    • Entrepreneurs who feel guilty about automating


    • Business owners who’ve ghosted leads because they forgot to follow up


    • Social sellers overwhelmed by daily DM convos


    • Anyone afraid of sounding too “salesy” or robotic with automation

    Pick one existing message you’ve manually sent (a welcome, a follow-up, a thank you).

    Now turn it into an automated email or SMS and schedule it to go out the next time someone opts in, buys, or asks for info.


    Key Topics Covered:

    1. The Myth That Automation = Cold

    • Why most people fear losing the “personal touch”


    • The truth: consistency builds more trust than memory


    • Real-life impact of ghosting leads vs. nurturing them

    2. How to Write Automations That Still Sound Like You

    • Write it once… but write it like a 1:1 message


    • Add voice, story, and care into every step


    • Templates don’t have to sound templated

    3. The 3 Most Important Touches to Automate with a Human Voice

    • The “Welcome & What’s Next” sequence


    • The “Just Checking In” message (soft nudge follow-up)


    • The “Here’s What I Love About This Product/Service” story-based email or text

    4. Tools That Let You Automate with Empathy

    • Tagging + segmentation = sending the right message to the right person


    • Keyword-triggered DMs that still feel like a real conversation


    • Pre-scheduled texts that feel like perfect timing

    5. Your Energy Is Finite—Automation Protects It

    • You can’t pour from an empty cup


    • Le

    Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

    Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 10 week accelerator here:
    www.self-made.biz/accelerator

    Want to infused tech but you'd rather have the full marketing system built for you? You can visit us here for ala carte:
    www.self-made.biz/price-list or here for a complete system: www.self-made.biz/done-for-you-vip

    Follow us for more!
    Jessica Green @iamjessgreen
    Natasha Roberson @momtomillionaire

    Voir plus Voir moins
    26 min
  • Keep the Lights On: How Smart Businesses Win While Everyone Else Logs Off
    Jul 3 2025

    In this episode of The Digital Shift, Natasha Roberson breaks down what separates the entrepreneurs who slow down every holiday from those who keep scaling—without sacrificing family time. With the 4th of July holiday in full swing, many business owners hit pause… but should you?

    Natasha shares how automation allows your business to “stay open” and nurture leads, make sales, and build trust—even while you’re offline with your family. Whether you’re a solo social seller or leading a growing team, this episode will show you how to prepare your systems for every holiday season and stop relying on hustle to grow your business.

    “Freedom isn’t found in hustle—it’s in knowing your business works when you’re not watching.”


    Who This Episode Is For:

    • Entrepreneurs and marketers prepping for holiday weekends


    • Business owners wondering if it’s okay to log off


    • Coaches, creators, and network marketers who still want sales during downtime


    • Anyone who wants more freedom and more income

    Actionable Step:

    Audit your next 5 days—where can automation replace a manual task?

    Choose one:

    ✅ Schedule your emails

    ✅ Turn on a keyword DM automation

    ✅ Build a simple “holiday sale” funnel that runs while you rest


    Key Topics Covered:


    1. The Myth of the Holiday Shutdown

    • Why most entrepreneurs assume “no one’s buying”


    • Stats on holiday shopping + scroll time


    • Missed opportunities that show up in your DM post-holiday



    2. How to Prep Your Business for a Holiday Weekend

    • The week-of checklist: email, SMS, DM automations, funnel


    • Holiday messaging tweaks that feel authentic


    • Scheduling vs. scrambling: the power of pre-planning



    3. The 3 Automations That Keep You Selling While You’re Celebrating

    • Comment keyword flows (like “FIREWORK” 🎆 or “HOLIDAY”)


    • Flash sale SMS sequence with countdown


    • Auto-reply DM with lead magnet or link to offer



    4. Real Examples: What Our Hub Members Are Doing This Week

    • [Insert example: “Amy is running a 3-day lead magnet with an automated follow-up offer while she’s camping with her kids.”]


    • [Insert example: “Sarah set up a ‘July 4th VIP’ funnel that gives her customers a one-click coupon and nurture sequence.”]



    5. Why Freedom Comes from Systems, Not Hustle

    Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

    Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 10 week accelerator here:
    www.self-made.biz/accelerator

    Want to infused tech but you'd rather have the full marketing system built for you? You can visit us here for ala carte:
    www.self-made.biz/price-list or here for a complete system: www.self-made.biz/done-for-you-vip

    Follow us for more!
    Jessica Green @iamjessgreen
    Natasha Roberson @momtomillionaire

    Voir plus Voir moins
    16 min

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