What does it really take to scale a cleaning business past $20M—and keep evolving while you do it?
In this episode of The Profitable Cleaner Podcast, we sit down with Ricky Regalado—founder of Rozalado Services, Route, and Cleaning & Cocktails—to unpack the mindset, systems, and strategy that got him here.
From the early days cleaning franchise accounts with no license, to building a 650+ person team across 30+ states, Ricky shares the hard truths about reinvention, leadership, and scaling in an ever-changing industry.
🎙 In This Episode, You’ll Learn:
- ✅ Why Ricky reinvented his tech platform (Route) after years of trial and error
- ✅ The hybrid W2 + subcontractor model that helped Rozalado scale nationally
- ✅ What most cleaning companies get wrong about using tech
- ✅ How Cleaning & Cocktails became one of the industry’s top subcontractor-focused event
- ✅ Why people—not tech—are your real competitive edge
- ✅ What to expect from the new “Deal Bar” model for prime-sub matchmaking
👋 About This Episode:
Ricky Regalado is one of the most trusted voices in the cleaning industry—and for good reason. In this raw and honest conversation, he pulls back the curtain on what it takes to not just grow, but endure. If you're serious about scaling your cleaning company and want to learn from someone who's done it all, this episode is a must-listen.
🔗 Explore More:
• Learn more about Route and Rozalado Services → https://www.getroute.com/
• Get your tickets for Cleaning & Cocktails event and get a 15% discount with our code: TPC15 → https://cleaningandcocktails.com
👇 Watch or listen now to get a real-world blueprint for scaling smarter—with people, process, and purpose.
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