Hey, DJ here—and if you’re a solo therapist dreaming about growing into a group practice, this episode is your heads-up and your how-to.

Going from solo to group sounds exciting—more clients, more revenue, more freedom, right? But what no one tells you is that the shift comes with a whole new set of challenges. It’s not just more of what you’re doing now—it’s a completely different game.

In this episode, I’m sharing the honest truth about:

• Why the skills that made you a great solo therapist aren’t the same skills you need to run a team
  
  

• The mindset traps that trip up most business owners when they start hiring
  
  

• What actually changes when you move from “practitioner” to “business owner”
  
  

• And how to avoid building a group practice that feels like a constant headache
  
  

If you’re thinking about hiring, managing a growing team, or already wondering why your dream practice feels so hard—you need to hear this.

🎧 Tune in now and let’s talk about what really happens when you make the leap from solo to group.

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Want to build a wellness practice that gives you both TIME and MONEY? Learn more at www.scalingwellness.com

Trying to book more clients? Visit www.bookyourteamsolid.com to get access to the course.

Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat

Follow us on Instagram: www.instagram.com/scalingwellness

In this episode of the Scaling Wellness Podcast, DJ sits down with Erin Stebbins—a massage therapist, coach, and entrepreneur with a deep understanding of what it takes to grow a practice that’s both sustainable and aligned with your values.

Erin shares her journey from a rebellious, creative teenager to a seasoned business owner who’s run both solo and multi-location massage practices. She reveals the messy beginnings of her business, how a Whole Foods chair massage gig led to buying a 25-employee company, and the hard-won lessons she’s learned along the way.

The conversation goes beyond just hiring and marketing. Erin dives into the mindset shift from being a technician to being an entrepreneur, the systems that free up mental bandwidth (personally and professionally), and why scaling doesn’t always mean “more”—it means “more aligned.”

She breaks down:

• The first things solo practitioners should outsource

• How to build systems that actually fit you

• Why personal assistants matter just as much as front desk staff

• The myths around being “fully booked”

• Why fun, freedom, and values are the real drivers of success

Whether you're solo, scaling, or somewhere in between, this episode is a masterclass in designing a business that doesn’t burn you out—but actually supports the life you want to live.

Check out Erin’s website: https://truebalancepainrelief.com/

Her Facebook: https://www.facebook.com/wrenkatthehealer/

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Want to build a wellness practice that gives you both TIME and MONEY? Learn more at www.scalingwellness.com

Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat

Follow us on Instagram: www.instagram.com/scalingwellness