Welcome to The Stronger Together Podcast: Sharing Stories to Support Stories

In this introduction episode, hosts Adelle Martin and Fiona Shoults share why they created the show and what listeners can expect from each episode.

Over the years, both Adelle and Fiona have met countless professionals with extraordinary stories of challenge and resilience. In the first year of building Stronger Together Through Cancer, they heard even more from small business owners navigating chronic illness, burnout, financial pressures, family responsibilities, and everything in between, all while trying to keep their businesses going.

Alongside this, they were developing the Angel Partnership, an initiative in which business owners make ongoing donations from their products or services. These Angels not only sustain the work of Stronger Together Through Cancer but also have inspiring stories of their own. Featuring them on the podcast became a natural way to support their marketing while celebrating their resilience.

With Adelle’s experience as a co-host of the Women in Business Radio Show and Fiona’s shared passion for storytelling, launching a podcast felt like the perfect next step. But they wanted it to be more than just a podcast. They wanted a platform for courageous conversations, meaningful connections, and real community, reminding us all that behind every business is a real person doing their best to hold it all together.

All profits from the podcast go directly to Stronger Together Through Cancer CIC, helping business owners stay in business throughout their cancer journey.

In this episode, you will hear:

• The story behind Stronger Together Through Cancer CIC and why the podcast exists
• How the podcast connects to the Angel Partnership and supports the business owners who are part of it
• What listeners can expect from each episode, including the regular format and themes
• How every story contributes to a broader message of resilience and support

Our episode format

• Opening check-in, Adelle and Fiona share a short personal highlight to keep things real
• The story, a guest business owner shares a lived experience of resilience
• The Stronger Together Signature Questions: the same questions each guest answers to capture consistent insights, including their favourite quote.
• Business spotlight: the guest shares who they help, what they offer, and how to connect

Values you will hear in every episode Courageous Conversation. Connection. Community.

Real Stories. Real Strength. Real People. By sharing stories, we support stories. This is social purpose at its best.

Resources and Links

Learn more about Stronger Together Through Cancer CIC

Learn more about the Angel Partnership

Buy your "Stitch Your Story to Support Their Story" Organic Sweatshirt

Follow Stronger Together Through Cancer on:

• LinkedIn
• Facebook
• Instagram
• TikTok

Follow and Subscribe Follow The Stronger Together Podcast on

• Spotify
• ITunes
• PodBean
• Amazon Music

The Stronger Together Podcast - a podcast where every episode tells a story… and supports one too.

Real Stories - Real Strength - Real People

All profits from this podcast go directly to Stronger Together Through Cancer CIC, helping business owners stay in business throughout their cancer journey.