Are you a licensed clinician stuck between therapy and coaching, unsure how to market yourself without confusing your audience or compromising your license? If you've been thinking about creating a high-ticket offer but don't know where to start, I recorded this episode just for you!

In today's episode, I talk about exactly how to position yourself as both a therapist AND a coach strategically, ethically, and profitably. You'll learn the three non-negotiables your coaching program must pass, the six steps to designing an offer that actually sells, and why your clinical credentials are your biggest asset (when positioned correctly). I'm also sharing why most therapists don't have a marketing problem but a messaging problem.

Plus, I'm calling out the mistakes that keep coaches from selling consistently, even when their high-ticket offer is solid. If you're ready to build a scalable coaching business with a high-ticket offer, this episode gives you the exact framework. Let's build something powerful together!

Topics covered on High Ticket Offer:

• The real difference between positioning yourself as a therapist versus a coach, and how do you communicate this without confusing potential clients.
• What makes a "high ticket offer," and how do you know if yours passes the three non-negotiable tests?
• Why so many therapists are stuck in the "gray area," and what's the exact framework for niching down without sounding like you're diagnosing people.
• How to reverse engineer objections into deliverables that make your high ticket offer feel like a complete no-brainer.
• The fastest way to get your first beta clients without building out your entire program first or having thousands of followers?
• How to overcome the four most common sales objections before they even come up on your consultation calls.

Resources from this episode:

• Therapreneur: A Therapist's Guide to 3x Your Therapy Income
• The Coach Intensive
• Enter The Podcast Giveaway for the chance to win one of Carly’s digital products: https://thethrivingtherapreneurpodcast.com/reviews
• Carly AI

Related episodes

• How Therapists Can Legally & Ethically Add Coaching Services with Christy Westerfeld [Ep 4]
• The Key Differences Between Therapy and Coaching [Ep 9]

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💕 Looking for more support? Click here to explore different options to work with Carly

💕 What was your biggest takeaway from this episode? Drop me a DM on Instagram - I’d love to hear from you!

Quote:

“People hire coaches too for three reasons. They can't solve the problem alone. They wanna solve it faster or they want a proven system.” - Carly Hill

Ready to learn the 2026 marketing strategies that are going to move the needle in your coaching business? The online coaching industry is massive and the demand for support is skyrocketing, but the way we market needs to shift.

In today's episode, I'm sharing three marketing strategies that are actually going to work in 2026. I use all of these in my own business, so I’m not teaching theory - this is what’s actually working. We're diving into the difference between the ‘‘guru formula’’ and the human-led formula. I’ll break down the kind of visibility that cuts through the noise, the type of value that builds real trust, and how conversion happens through actual conversations - not complicated systems.

If you're ready to stop hiding behind tech and start building a coaching business that lasts, this episode is for you!

Topics covered on 2026 Marketing Strategies:

• Why the coaching industry isn’t as “saturated” as people think
• The three 2026 marketing strategies that will actually bring you clients
• Why your funnels aren’t converting even though all the tech is set up
• What visibility truly means when it’s not about followers or going viral
• How to give value without dumping endless free content
• Where conversion actually happens (hint: it’s not in your posts)

Resources from this episode:

• Therapreneur: A Therapist's Guide to 3x Your Therapy Income
• The Coach Intensive

• Enter The Podcast Giveaway for the chance to win one of Carly’s digital products: https://thethrivingtherapreneurpodcast.com/reviews

This episode is sponsored by Berries — an AI-powered scribe tool designed for mental health pros. It’s HIPAA-compliant, private, and makes writing notes so much easier. Just record your sessions (with consent!),and Berries creates accurate, compliant notes for you— so you can stay present with clients and reclaim your time.

🎉 Try it at heyberries.com with code CARLY50 for $50 off your first month.

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💕 Looking for more support? Click here to explore different options to work with Carly

💕 What was your biggest takeaway from this episode? Drop me a DM on Instagram - I’d love to hear from you!

Quote:

"Visibility is about being more clear, not about being louder.“ - Carly Hill

Are you stuck trading dollars for hours while dreaming of building freedom in your business? In this episode, I’m opening up about the big decisions I made this year that completely changed the way I work and lead. From letting go of team members I adored to rebuilding my systems from the ground up, I share what it really looks like to scale to multiple six-figure months.

The truth is, what got you here won’t get you where you want to go. The economy is changing, buyer behavior is changing, and staying comfortable in your current model is actually decline in disguise. I’m getting brutally honest about why I'm restructuring everything right now, even though things are "working."

If you’ve been feeling that pull for something different but you’re scared to make a move, this conversation will give you the clarity, permission, and gentle push to stop playing small and start building the kind of business your next chapter requires.

Topics covered on Building Freedom:

• Why I rebuilt my business model even when things looked fine from the outside
• The difference between playing it safe and building real freedom
• Knowing when it’s time to let go of people, systems, or strategies that no longer fit
• What it actually takes to create freedom in your business
• Why the e-learning space is such a massive opportunity right now
• How to break through your current revenue ceiling
• And how to design a business that supports major life changes — like pregnancy, family, or a slower season
• How you can prepare your business model for major life changes like pregnancy or family expansion.

Resources from this episode:

• Therapreneur: A Therapist's Guide to 3x Your Therapy Income
• The Coach Intensive

• Enter The Podcast Giveaway for the chance to win one of Carly’s digital products: https://thethrivingtherapreneurpodcast.com/reviews

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💕 Looking for more support? Click here to explore different options to work with Carly

💕 What was your biggest takeaway from this episode? Drop me a DM on Instagram - I’d love to hear from you!

Quote:

“The best way to design your future, decide your future, is just to create it.” - Carly Hill