Épisodes

  • Ep 75 - From Community to Combat Zone: The Decline of Facebook for Business
    Jul 7 2025

    In this episode, I’m sharing what’s been driving me mad about Facebook—especially as a business owner.


    What started as a space for genuine connection has become a chaotic mess of bots 🤖, trolls, censorship, shadow banning, and algorithmic manipulation.


    I talk about my own experiences with disappearing posts, unexplained bans, and the rise of “Meta Verified” as the new gatekeeper to reach and visibility. 📉


    Is Facebook still worth the effort for businesses? 🤔 Or has it completely lost its relevance in our digital strategies?


    Join me as I unpack what’s really going on behind the newsfeed—and what you need to think about if you're still relying on Facebook to reach your audience.



    © ⁠⁠⁠⁠Lyn Prowse-Bishop⁠⁠⁠⁠


    Theme music: 'The Typewriter' by Leroy Anderson. Used with express permission.

    ====================

    Resources & References:

    (all links correct at time of publishing)


    Note: The contact form I refer to in the episode has disappeared. Here is the closest I could find:

    Appeal Facebook's Decision to Disable Your Group


    Mari Smith on Facebook

    Facebook's Five Core Values

    Bad Influence. The Dark Side of Kidfluencing. Netflix

    Sky News: Whistleblower tells Senate committee Meta undermined US national security to cosy up to China

    Ep 21: Is Social Media a Waste of Time?

    Ep 53: Facebook Down!



    Voir plus Voir moins
    14 min
  • Ep 74: Offshore Freelancers, Fair Work & The End of the $5 VA Fantasy
    Jun 15 2025

    For years, businesses have enjoyed the bottom-line benefits of cheap offshore freelancers — but a game-changing Fair Work Commission ruling just flipped the script.


    In this episode, I break down what really happened when an offshore Filipino freelancer was deemed entitled to workplace protections from an Australian business they were contracted to — and why it could spell the end of dodgy “$5 an hour VA” deals.


    We talk:
    👉 The difference between contractors and employees
    👉 The legal risks you might not know you’re taking
    👉 Why the price gap between offshore and onshore is closing fast
    👉 And why now, more than ever, Australian VAs are the smart, compliant choice for growing businesses


    💬 “Cheap doesn’t always mean cost-effective. In fact, it might be the most expensive mistake you make.”


    If you're outsourcing work, thinking about hiring a VA, or just want to stay on the right side of workplace law — this episode is a must-listen.


    🎧 Press play and future-proof your business!


    © ⁠⁠⁠Lyn Prowse-Bishop⁠⁠⁠


    Theme music: 'The Typewriter' by Leroy Anderson. Used with express permission.

    ====================

    Resources & References:

    (all links correct at time of publishing)


    ABC News: This Filipino woman struck a blow against Australian businesses 'exploiting' offshore workers

    eSOs Blog: Employee or VA

    eSOS Blog: Benefits of VAs

    VA Institute: Offshore is Over

    (Other relevant episodes included below)

    Voir plus Voir moins
    8 min
  • Ep 73: Corporate Responsibility
    Jun 11 2025

    Corporate Responsibility, Minus the Jargon 🌱💼


    What does corporate responsibility really mean for us — the everyday business owners, solopreneurs, and service providers just trying to do the right thing?


    No buzzwords, no big budgets, just real talk on how we can give back 🌏✨


    Whether it's planting trees, supporting your local footy club, or choosing greener power — it all adds up.


    Here are some simple ways we can make a difference 💚


    © ⁠⁠Lyn Prowse-Bishop⁠⁠


    Theme music: 'The Typewriter' by Leroy Anderson. Used with express permission.

    ====================

    Resources & References:

    (all links correct at time of publishing)


    Investopedia: Corporate Responsibility

    Harvard Business School: Types of Corporate Social Responsibility

    FNPW - Gift a Tree

    Carbon Positive Australia

    Recycling Near You

    Business Recycling

    Greenpeace: Green Electricity Guide

    Ep 64: Dead Printer?




    Voir plus Voir moins
    9 min
  • Ep 72: The Power of Niche Marketing
    May 6 2025

    Are you a new Virtual Assistant—or any business owner—struggling to attract the right clients? In this episode of The Virtual Business Show, I reveal one of the most powerful strategies for success: niching down.

    Trying to be everything to everyone is a recipe for wasted time, energy, and money. Instead, defining your niche and ideal client helps you stand out as an expert, focus your marketing, and attract the clients who truly need your services.

    I share practical tips on:
    ✅ What a niche is and why it matters
    ✅ How to define your ideal client for targeted marketing
    ✅ Why niching actually increases opportunities, not limits them

    If you're ready to work smarter, not harder, and build a more sustainable business, this episode is for you!

    👉 Listen now and start carving out your space in the market.

    #VirtualAssistant #BusinessGrowth #Niching #MarketingTips #Entrepreneurship


    © ⁠Lyn Prowse-Bishop⁠

    ====================

    Resources & References:

    Ep 71: Why Join Networks?


    Theme music: 'The Typewriter' by Leroy Anderson. Used with express permission.

    Voir plus Voir moins
    7 min
  • Ep 71: Why Join Networks?
    Feb 3 2025

    Networking isn’t just about connections—it’s a treasure trove of knowledge! From specialised training sessions to insightful webinars, networks offer invaluable resources to expand your skills and stay ahead in your field. 📚💼

    Join me as we discuss the power of networking for virtual assistants and business owners alike. 🤝 Whether you’re looking to boost your business credibility, generate valuable leads, or explore unconventional networking avenues, this episode provides actionable tips.

    🎧 Listen now!!

    #Networking #VirtualAssistant #BusinessSuccess #VirtualBusinessShow #ProfessionalDevelopment


    ©⁠Lyn Prowse-Bishop⁠

    ====================

    Resources/Other Episodes


    Ep 1 -Importance of Continuing Education

    Ep 29 -More on Education

    Ep 32 -You Are Your Best Marketer


    Theme music: 'The Typewriter' by Leroy Anderson. Used with express permission.

    Voir plus Voir moins
    7 min
  • Ep 70: AI - Friend or Foe? The Impact of AI on Business Integrity and Brand
    Jul 1 2024

    This episode of the Virtual Business Show looks at the growing impact of Artificial Intelligence (AI) on content creation and business. It focuses specifically on large language models like ChatGPT. We don't look at the use of AI like robotics in business. We explore the potential benefits of LL AI, including increased efficiency and content generation for niche topics. However, we also look at the potential pitfalls, such as:

    • Decreased quality and authenticity: AI-generated content can be generic and lack the human touch, failing to resonate with audiences.
    • Ethical considerations: Issues like copyright infringement, misinformation through deepfakes, and the devaluation of human expertise.

    The episode emphasises the importance of responsible AI use, prioritising human oversight, critical thinking, and transparency. It concludes with questions to ponder about the future of AI and content creation, including its impact on creativity, job displacement, and human connection.

    Let us know what you think in the comments!

    © Lyn Prowse-Bishop

    ====================

    Resources & References:

    eSOS Blog: Generative AI & ChatGPT

    Prof. Toby Walsh

    Seth Godin - Ghost in the Machine

    WGA Strike

    Hollywood's Double-Edged Reckoning with AI

    Marina Replaced her Staff with AI

    Business Insider - the Story of Neuralink


    Theme music: 'The Typewriter' by Leroy Anderson. Used with express permission.

    Voir plus Voir moins
    15 min
  • Ep 69: Why Are You In Business?
    Jun 2 2024

    The Power of Trust: Debating Seth Godin's Insights on Revenue and Caring 💬💼


    Join us for a thought-provoking discussion as we dissect a quote by Seth Godin that sparked debate in the online world: "If you take a lot of time to ask, 'how will this pay off,' you're probably asking the wrong question. When you are trusted because you care, it's quite likely the revenue will take care of itself." 💭💰

    In this episode, we explore the implications of Godin's words, and the intersection of trust, caring, and financial success in business. 🌟💡

    Discover differing perspectives on the role of genuine care in building trust and driving revenue, and gain insights into how prioritising relationships over transactions can transform your approach to business. 🎙️✨

    Whether you're a seasoned entrepreneur or a curious newcomer, this conversation offers valuable insights to shape your mindset and strategy for sustainable success. Don't miss out – tune in and join the debate! 🔍🎧


    Don't miss exclusive subscriber only content. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe now⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – it’s just 99c! 📬


    © Lyn Prowse-Bishop – ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Virtual Business Show⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


    References:

    1. Ep 4: 5 Tips for Starting Your VA Practice
    2. Ep 34: How I Got Started


    Theme music: 'The Typewriter' by Leroy Anderson. Used with express permission.

    Voir plus Voir moins
    6 min
  • Ep 68: Personality Differences - Employees v Entrepreneurs
    May 4 2024

    Personality Differences: Entrepreneurs vs. Employees 🧠💼


    Join us as we look at groundbreaking research revealing personality differences between employees and entrepreneurs, and explore the importance of understanding these differences. 🌟

    🔍 In this episode, we dissect the findings of scientific studies that shed light on the unique traits and characteristics that distinguish entrepreneurs from traditional employees. 📊🔬

    Embracing these differences can empower you to make informed decisions, and leverage your strengths with confidence. 💪💡

    Whether you're an aspiring entrepreneur or a seasoned professional, this discussion offers valuable insights to help you thrive in the world of business. 🎙️✨

    Tune in and unlock the secrets to maximising your potential in the workplace.


    Don't miss exclusive subscriber only content. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe now⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – it’s just 99c! 📬


    © Lyn Prowse-Bishop – ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Virtual Business Show⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


    References:

    1. Business Insider – Scientists have discovered a personality difference between entrepreneurs and employees
    2. Swiss-German Study
    3. Lazear Model of Entrepreneurship
    4. Business Insider – Who you Know is Even More Important than You Realise
    5. Steve Jobs – Academy of Achievement Speech


    Theme music: 'The Typewriter' by Leroy Anderson. Used with express permission.

    Voir plus Voir moins
    4 min