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Womenpreneur Asia

Womenpreneur Asia

Auteur(s): Krista Goon
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À propos de cet audio

Womenpreneur Asia is a show for women entrepreneurs in Asia to share what they know with other women who aspire to be entrepreneurs.

It's about the gritty yet inspiring stories, the little-known struggles and the much-talked about sweet success of being an Asian woman in business across Asia.

Womenpreneur Asia is created and hosted by Krista Goon who is a Malaysian entrepreneur, author and marketer. All episodes are sponsored by Redbox Studio.

2020 WomenpreneurAsia
Gestion et leadership Marketing Marketing et ventes Réussite personnelle Économie
Épisodes
  • Krista Goon, Host of Womenpreneur Asia, Malaysia
    Oct 24 2025

    In this quick solo episode, Krista Goon, host and creator of Womenpreneur Asia, redefines leadership through a personal lens—arguing that leadership often looks different from the front of the room and that followership can be a powerful catalyst for change.

    She shares how academic excellence gave her visibility, how a quiet act of contributing built an entrepreneurial community, and how a simple “yes” to follow created something larger than any single person could achieve.

    The balance of leading and following—timing, context, and courage—becomes a practical framework for womenpreneurs in Asia seeking impact without waiting for a title.

    Listen in for memorable insights, actionable takeaways, and a reminder that true leadership is a collaborative act.

    • [00:00:00] Redefining leadership: leadership can show up as listening, supporting, or saying, “I’ll follow you.”
    • [00:01:00] Leadership through strengths: excelling academically can increase visibility and respect.
    • [00:02:00] Organic leadership: co-founding a women’s entrepreneur group that grew from 6 to 30 and beyond.
    • [00:02:45] The power of followership: following a vision can create results bigger than one person.
    • [00:03:00] Balcony vs. dance floor: leadership and followership are complementary; know when to lead or follow.
    • [00:04:00] Core belief: leadership isn’t about titles; both roles create change when used fluidly.

    Get the full show notes at WomenpreneurAsia.com

    This episode is sponsored by Redbox Studio.

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    5 min
  • Sonam Ludhani, Revenue Operations, TONOMUS (NEOM), Dubai
    Oct 17 2025

    In this episode, I speak to Sonam Ludhani, a Dubai‑based revenue operations (rev ops) and AI strategist— who explains how to make every dollar count for small to mid‑sized businesses.

    From pivoting from supply chain to GTM at tech giants to building small but powerful AI tools, she reveals practical steps to align people, processes, and tools (even with Excel) to grow margins.

    Learn why “the nervous system” approach to rev ops matters, how to avoid AI hype and why prioritizing talent over tools can unlock real value.

    Listen, subscribe, and stay connected for more practical guidance.

    What You'll Learn:

    - 00:00 – 00:10: Sonam’s current focus in rev ops and AI

    - 00:10 – 00:20: Rev ops as the nervous system—aligning sales, marketing, and operations

    - 00:20 – 00:30: Career pivot from supply chain to GTM/AI; why taking her MBA at London Business School was the only option

    - 00:30 – 00:40: Building practical AI tools (getting hands-on) and the significance of a growth mindset

    - 00:40 – 01:10: Why small startups can succeed with MVP tools (e.g. Excel, HubSpot)

    - 01:10 – 01:40: Data visibility, funnel metrics, and stopping revenue leakage

    - 01:40 – 02:20: AI use, change management, and the importance of culture

    - 02:20 – 02:50: The new roles in AI - GTM Engineer and the evolving AI workforce

    - 02:50 – 03:30: How she develops confidence and why she is keen to help other women get into tech

    - 03:30 – 04:30: Practical playbook for business owners: diagnose, stop leaks, build systems

    - 04:30 – 05:00: Final reflections and how to connect with Sonam especially if you're a young woman in tech

    3 Key Takeaways

    - Rev ops = the nervous system that unifies what your teams do, so you don’t rely on gut feel.

    - Start small: Excel or simple tools can create a single source of truth and reveal where revenue leaks hide.

    - AI is powerful when paired with change management and people; treat AI like an intern, delegate the drudge work, and focus on human‑level storytelling and face time with customers.

    Like our show? Help others find our show when you rate/review Womenpreneur Asia.

    For the full show notes, visit WomenpreneurAsia.com

    If you’d like to show up online with clarity and confidence, check out my program at FromVisionToVoice.com and take part in the ongoing Weekly Visibility Challenge.

    This episode is sponsored by RedboxStudio.com

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    49 min
  • Beby Kale Lena, Owner, bebykl, Indonesia
    Oct 10 2025

    What if your biggest insecurity could become the foundation of a business that changes lives?

    In this episode of Womenpreneur Asia, I sit down with Beby Kale Lena, an Indonesian entrepreneur who lives in Bali who turned her struggle with curly hair into a viral beauty brand.

    This episode was recorded in Beby Kale Lena’s villa in Sanur, Bali because I had booked a stay at her villa in August.

    Growing up in Timor island, East Indonesia, Beby spent years trying to hide her natural curls. and big hair. She straightened and damaged her hair so much that a hairstylist said her hair was "crispy".

    But when she learned how to care for them, she not only transformed her own confidence - she helped other women do the same.

    We talk about how her homemade hair oil went viral on Twitter and TikTok, why she walked away from a 17-year career in finance, and how her mission today is about so much more than hair.

    If you’ve ever doubted yourself, this conversation will remind you that what makes you different might just be your superpower.

    Show Notes with Timestamps

    • [00:05] Meeting Beby in her Bali villa and how her story began with her hair.
    • [08:00] From a financial and insurance career to following her dream of living in Bali.
    • [13:00] How mixing oils for herself turned into a viral business by accident!
    • [20:00] The life-changing feedback from women who used her products which changed how she perceives her products and business
    • [38:00] Going viral on TikTok by breaking all its rules and the challenges, anxiety and opportunities. that emerged afterwards
    • [55:00] Beby’s reflections what she considers a simple yet contented life in Bali.

    3 Key Takeaways

    1. Your insecurities can spark ideas that inspire and empower others.
    2. Authentic storytelling is more powerful than polished marketing.
    3. True self-love means treating yourself with care, not comparison.

    For the full show notes and links to Beby's socials, visit WomenpreneurAsia.com

    This episode is sponsored by Redbox Studio.

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    1 h et 5 min
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