For so many coaches, finding the “right” marketing strategy becomes a never-ending quest.

They hop from one guru to the next—following every formula—only to end up feeling inauthentic, burnt out, and frustrated with the results.

And the worst part?
They start thinking, “What’s wrong with me? Why did it work for them but not for me?”

Here’s the truth: it’s not you.
The problem is you’re following someone else’s roadmap for their business—not yours.

Your business is unique.
Your way of connecting, serving, and creating impact is unique.

And that’s why following your intuition isn’t just a nice idea—it’s essential for building a business that’s sustainable, enjoyable, and truly yours.

When you do, something shifts:
✨ The right opportunities show up
✨ Referrals and partnerships appear
✨ You find your flow—and business feels lighter

This episode will show you exactly how to create a marketing plan that honors your intuition and gets results.

🔔 Subscribe for more honest, practical content to help you build a coaching business that feels aligned and sustainable.

Watch my free training that shows you 'The 5 Proven Keys to Building a Successful Health Coaching Business—Introvert-Style': https://kristinhartjes.com/introvertsguidetobiz

If you're interested in working together to build your business, you can apply to do so here: https://kristinhartjes.com/apply

CONNECT WITH ME:
Website: https://www.kristinhartjes.com
YouTube: https://www.youtube/kristinhartjes
Instagram: https://www.instagram.com/kristinhartjes/

You’re ready(ish) to start coaching…
But where are those paying clients everyone keeps talking about?

Maybe you’ve been posting on social media—sharing tips, telling your story, showing up.
But instead of signing new clients, you’re met with crickets… or just your supportive friends liking your posts.

Here’s the truth:
Most successful new coaches don’t attract their first clients from cold audiences online.
They start by tapping into something much more powerful: their existing network.

This one simple strategy has helped many of my clients fill their coaching spots—without sliding into DMs, running ads, or posting 24/7.

👉 In this episode, I walk you through exactly how to do it.

If you’re just getting started and want a clear, non-icky path to booking your first clients…

🔔 Subscribe for more honest, practical content to help you build a coaching business that feels aligned and sustainable.

Watch my free training that shows you 'The 5 Proven Keys to Building a Successful Health Coaching Business—Introvert-Style': https://kristinhartjes.com/introvertsguidetobiz

If you're interested in working together to build your business, you can apply to do so here: https://kristinhartjes.com/apply

CONNECT WITH ME:
Website: https://www.kristinhartjes.com
YouTube: https://www.youtube/kristinhartjes
Instagram: https://www.instagram.com/kristinhartjes/

After years of experience working as a functional medicine practitioner, then health coach, then business mentor to health coaches, I discovered the #1 reason most dietary recommendations fall flat with clients—and it’s not what you think! If you’re a health coach or wellness professional struggling with client compliance, retention, or lasting results, this video reveals the missing piece that most health coaches completely overlook.

In this video, you’ll learn:

• The most common mistake health coaches make with dietary recommendations
• Why even personalized meal plans can still fail
• The psychological component that’s crucial for client success
• Simple strategies to create nutrition advice that actually sticks long-term
• Real client stories: what finally worked (and what didn’t)

Who is this for?

• Functional health coaches & holistic practitioners ready to level up
• Wellness coaches who want better client results
• Health coaching business owners tired of cookie-cutter advice
• Anyone looking to make a bigger impact with their nutrition coaching

🔔 Subscribe for more honest, practical content to help you build a coaching business that feels aligned and sustainable.

Watch my free training that shows you 'The 5 Proven Keys to Building a Successful Health Coaching Business—Introvert-Style': https://kristinhartjes.com/introvertsguidetobiz

If you're interested in working together to build your business, you can apply to do so here: https://kristinhartjes.com/apply

CONNECT WITH ME:
Website: https://www.kristinhartjes.com
YouTube: https://www.youtube/kristinhartjes
Instagram: https://www.instagram.com/kristinhartjes/

There’s something powerful that happens when your personal story, passions, and purpose align—and that’s exactly what happened for Sara.

In this video, Sara shares how she went from thinking she’d become a health coach… to realizing she was meant to be a dating and relationship coach for divorced Christian women.

She talks about:
👉 How she uncovered her true niche
👉 Why it felt so aligned
👉 The simple steps she’s using to market her business
👉 The biggest mindset shifts she’s had along the way

If you’re a new coach feeling unsure about your niche—or wondering if you’ve picked the “right” one—this conversation will give you clarity, inspiration, and encouragement.

✨ Ready to find your niche with confidence?
Watch now and let Sara’s story guide you toward the work you are meant to do.

🔔 Don’t forget to subscribe for more honest, practical content to help you build a coaching business that feels aligned and sustainable.

You can find Sarah here: https://linktr.ee/saraslaybaugh

Watch my free training that shows you 'The 5 Essential (and Proven) Keys to Building a Health Coaching Business—Introvert Style' https://kristinhartjes.com/introvertsguidetobiz

If you're interested in working together to build your business, you can apply to do so here: https://kristinhartjes.com/apply

CONNECT WITH ME:
Website: https://www.kristinhartjes.com
YouTube: https://www.youtube/kristinhartjes
Instagram: https://www.instagram.com/kristinhartjes/

We often assume burnout comes from working too hard or being too busy.
But in reality, burnout is more often the result of misalignment—when the work we’re doing no longer fits who we are or what we truly want.

In my experience, that misalignment usually shows up in one of three ways:

You’re not doing the work you’re truly meant to be doing.

You’re in a work environment that drains you instead of energizes you.

Your mindset around work is based on striving, perfectionism, and the belief that once you hit a certain goal, then you’ll finally feel happy and fulfilled.

The truth is, our work matters. Not just because it takes up a huge portion of our time and energy—but because, for many of us, it’s a powerful source of meaning, purpose, and contribution.

This was exactly the case for Sarah, a chiropractor who found herself feeling burnt out and disconnected from the way she was working. Quick appointments and surface-level care weren’t enough—she knew she was meant to create deeper healing.

When she discovered coaching, everything clicked. Over the past three years, Sarah has built an online coaching business she absolutely loves. She’s transformed her relationship with confidence, money, and self-trust—allowing her to leave the clinic behind and move from the Netherlands to the beaches of South Africa.

Sarah’s story is full of insight and inspiration.

You can find Sarah here:

IG: https://www.instagram.com/cliniciancoach_sarah/
Podcast: https://open.spotify.com/show/1EH95jXem7QY2E0kvMv8eC?si=4Sg7qdOVSsCXPbRMzVtqHg

Watch my free training that shows you the 6 steps to attract consistent clients in your coaching business (in a way that feels authentic and aligned): https://kristinhartjes.com/consistentclients

If you're interested in working together to build your business, you can apply to do so here: https://kristinhartjes.com/apply

CONNECT WITH ME:
Website: https://www.kristinhartjes.com
YouTube: https://www.youtube/kristinhartjes
Instagram: https://www.instagram.com/kristinhartjes/

Let’s be real: posting on social media alone isn’t enough to grow your coaching business and consistently get clients.

Sure, there are a few magical unicorns out there who seem to build thriving businesses just from showing up online…

But in my 10+ years of mentoring coaches, I’ve never actually met one in real life.

And if you’re reading this, I’m guessing that constantly posting on social media feels more draining than energizing—maybe even makes you want to run and hide behind a tree.

Here’s what I do know to be true:
There’s no one-size-fits-all marketing strategy. What works for you has to align with your personality, your strengths, and your values.

No two coaches build their businesses the same way—and that makes perfect sense.
We all have different ideal clients, skills, experiences, and ways we naturally connect.

That’s why it’s essential to find a marketing approach that feels authentic—something you actually enjoy doing.

Because when you do, you start to align with the right opportunities, people, and clients.

Everything feels easier… more flowy… more fun.

That’s exactly what happened for Vika.

At first, she thought she had to grow her business on social media—even though it felt completely unnatural.

But the moment she started tapping into her local network and following what felt exciting, the game changed.

She found aligned partnerships and opportunities that helped her grow her business without relying on social media.

Vika also shares what it’s been like building her business while navigating ADHD—something so many people (especially women) are discovering in adulthood—and the simple but powerful strategies that helped her move forward.

You can find Vika here:
https://yourperigodmother.com/
https://vikahealth.com/
https://www.instagram.com/yourperigodmother

Watch my free training that shows you the 6 steps to attract consistent clients in your coaching business (in a way that feels authentic and aligned): https://kristinhartjes.com/consistentclients

If you're interested in working together to build your business, you can apply to do so here: https://kristinhartjes.com/apply

CONNECT WITH ME:
Website: https://www.kristinhartjes.com
YouTube: https://www.youtube/kristinhartjes
Instagram: https://www.instagram.com/kristinhartjes/

Feeling stuck when it comes to pricing your health coaching services?

Not sure what to charge, so you’re scrolling through other coaches’ websites trying to figure out the "going rate"?

Here’s the truth:
There’s no one-size-fits-all number when it comes to setting your rates.

But there is a price that feels aligned for YOU—a number that reflects your value, feels good to say out loud, and actually attracts the right clients.

And finding that sweet spot?
It can be the difference between consistently booking clients… and hearing crickets.

In this podcast, I’m breaking down exactly what to consider when pricing your coaching program—so you can stop second-guessing and start confidently sharing your offer.

If you want support with starting or building your coaching or wellness business:

Watch my free training that shows you the 6 steps to attract consistent clients in your coaching business (in a way that feels authentic and aligned): https://kristinhartjes.com/consistentclients

If you're interested in working together to build your business, you can apply to do so here: https://kristinhartjes.com/apply

CONNECT WITH ME:
Website: https://www.kristinhartjes.com
YouTube: https://www.youtube/kristinhartjes
Instagram: https://www.instagram.com/kristinhartjes/

The truth? Life is uncomfortable.
Sometimes just a little.
Other times, deeply so.

There’s a Chinese proverb that says,
A fool prays for an easier path. A wise one prays for stronger legs.
And it hits hard.

What we often don’t realize is that much of our discomfort is chosen.
Sure, life throws us curveballs beyond our control.
But so much of what we face daily is within our hands.

Take your work, for example.

You might not be able to quit your job tomorrow with zero plan.
But you can begin building something that aligns with who you are.
Something that excites you, fulfills you, and expands your idea of what’s possible.

Because here’s the thing:
Starting a health coaching business is uncomfortable.
It’s scary. Vulnerable. Stretching.

But so is staying in a job that drains you.
So this is your reminder: you get to choose your uncomfortable.

This week on YouTube, I interviewed Hayley—a researcher turned health coach turned psychotherapist.

We talk about what it really looks like to lean into discomfort, and how doing so became the key to building her business and life on her terms.

We also dive into the magic of YouTube, and what it’s like to navigate social media as a highly sensitive introvert.

You can follow along with Hayley here:

https://hayleytrower.com/
https://www.instagram.com/the.mindful.psychotherapist/
https://www.youtube.com/@drhayleytrower
https://www.facebook.com/drhayleytrower?locale=en_GB

If you want support with starting or building your coaching or wellness business:

Watch my free training that shows you the 6 steps to attract consistent clients in your coaching business (in a way that feels authentic and aligned): https://kristinhartjes.com/consistentclients

If you're interested in working together to build your business, you can apply to do so here: https://kristinhartjes.com/apply

CONNECT WITH ME:
Website: https://www.kristinhartjes.com
YouTube: https://www.youtube/kristinhartjes
Instagram: https://www.instagram.com/kristinhartjes/