Résultats Éditeur "Tantor Audio" dans Affaires et carrières

In 2004 Kentaro Toyama, an award-winning computer scientist, moved to India to start a new research group for Microsoft. Its mission: to explore novel technological solutions to the world's persistent social problems. But after a decade of designing technologies for humanitarian causes, Toyama concluded that no technology, however dazzling, could cause social change on its own.

Your projects, programs, and career turn on the difference between "no" and "yes". Yet selling ideas, especially the kinds of ideas that make organizations work, is a skill shrouded in mystery. Part emotional intelligence, part politics, part rhetoric, and part psychology, selling ideas is not like tricking someone out of his money. It's about helping others to see things your way: engaging their minds and imaginations.

A rags-to-$9-billion-riches story. A crash course in Burger King history and fast food in America, The Burger King is McLamore's candid and conversational memoir. Written before his death in 1996, he talks of his life, the birth of the Whopper, and the rise of Burger King. McLamore's account of Burger King offers an instructive and inspiring tale to young entrepreneurs. Here's a story of entrepreneurship development from one of the top entrepreneurs of fast food chains.

In today's turbulent business climate, business ethics are more important than ever. Surveys of employees show that misconduct is on the rise. Cover stories reporting indictments, prosecutions, and penalties imposed for unethical business conduct appear almost daily. Legislatures pass requirements elevating the levels of punishment and their enforcement against corporations and individuals.

From Boise to Beijing, Mattel's toys dominate the universe. Its no-fun-and-games marketing muscle reaches some 140 countries, and its iconic products have been a part of our culture for generations. Now, in this intriguing and entertaining exposé, New York Times best-selling author Jerry Oppenheimer places the world's largest toy company under a journalistic microscope, uncovering the dark side of toy land, and exploring Mattel's oddball corporate culture and eccentric, often bizarre, cast of characters.

Airbnb For Dummies is here to help you prep your property and post your first listing on the popular short-term rental site. Even if you don't have a house, you can become an Airbnb host. A spare room at your place, a camper, a boat, a treehouse, a castle—you can turn just about anything into an Airbnb and earn additional income hosting guests. You can even offer tours around your hometown. This comprehensive resource helps you make your goals a reality.

Planning a Profitable Business for Dummies explains how to build a business with profit in mind, using smart pricing techniques and clear-eyed strategic planning. Whether you're just getting started in business or still recovering from lockdown losses, this book points to where extra profits might lie.

How important is it that you're happy? We can't be happy all the time, but happy people get sick less often, have more energy, are better motivated and more creative. They're more fun to be around, too. So why would you not want to let a little more happiness into your life? Liggy Webb is an expert when it comes to understanding what makes people tick; she's worked with huge companies, national bodies, and the United Nations, helping people to develop their confidence, appreciation, resilience, and communication so that they're happier, healthier, and more effective.

As this book shows, human beings are wired to care, and we can become more empathic with practice. Empathy increases dopamine, reduces stress, boosts self-esteem, heightens the immune system, and enriches our relationships. Empathy also improves business key performance indicators. This means that leveraging empathy on purpose can lead to better health, happier and more productive workplaces, and a more meaningful life. That's why empathy is our superpower.

Response vs. reaction. To be frank, mindset is everything. We cannot change a person. We often cannot change a situation. We can change how we respond. We can learn to use positive words and act out of our hearts rather than react with hurt or anger. When we stop focusing on problems solutions tend to appear. Happy mind, happy life. If we change how we respond to external stimuli, our mindset follows. Organized around 12 very simple steps, this book gives listeners the tools to find a positive, peaceful response to every curveball life throws at us.

The sixth edition of Starting an Online Business: All-in-One For Dummies will teach you the basics and beyond. It will prepare you to set up your business website, offer your products in an online store, and keep accurate books. The authors help you navigate the primary legal, accounting, and security challenges related to running an online business.

Kindness and leadership aren't often synonymous. The purpose of this book is to teach leaders how to lead with kindness so they can influence the people they lead to create kinder workplaces, organizations, and the world. This book gives you a deep theoretical understanding of the importance of leading with kindness and also provides practical exercises for you to use. By the time you finish the book, you will feel confident in your ability to lead with kindness and also to address organizational problems at work, at home, and in the community with kindness.

While the success of Disneyland is largely credited to Walt and Roy Disney, there was a third, mostly forgotten dynamo instrumental to the development of the park: fast-talking Texan C. V. Wood. Three Years in Wonderland presents the never-before-told, full story of "the happiest place on earth".

Our world's challenges are too great and too complex for any one organization or government to address on its own. But solutions to these challenges do exist - and will be found through new partnerships bringing together the public, private, and philanthropic sectors. In Social Value Investing, Howard W. Buffett and William B. Eimicke present a new management framework for developing and measuring the success of such partnerships and provide tools to help maximize collaborative efficiency and positive social impact.

The bar business continues to grow; however, securing running capital and having knowledge about the business are cited as the two biggest reasons new bars fail. Running a Bar for Dummies, 2nd Edition shines a light on these issues to help bar owners prepare properly. The book helps you find your way through the maze of licensing and permits, developing a business plan, and preparing for your grand opening, plus offers clear, no-nonsense guidance on dealing with tough customers. Every step of the way, Running a Bar for Dummies, 2nd Edition is a reference you can count on.

Barons is the story of seven corporate titans, their rise to power, and the consequences for everyone else. Take Mike McCloskey, chairman of Fair Oaks Farms. In a few short decades, he went from managing a modest dairy herd to running the Disneyland of agriculture. Mike benefited from deregulation of the American food industry, a phenomenon that has consolidated wealth in the hands of select tycoons, and along the way, hollowed out the nation's rural towns and local businesses.

The principles in this book can be applied to leadership at any level, providing listeners with the tools they need to shift awareness, enhance communication, build trust, eliminate fear and self-doubt, and minimize unnecessary workplace drama. Embracing any one of the seven practices alone can be life-changing. When used together, they support a path of well-being, productivity, and positive influence.

The latest edition of Instagram for Business for Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business. Presented in straightforward, practical language by three Instagram and marketing gurus, you'll swiftly go from setting up your account and profile to applying strategies for creating content that deliver super-engaged customers.

We are living in a time when behavioral change is necessary for our health and survival. Yet we find it exceedingly difficult to transform our own habits, let alone those of other people. Enter Naohiro Matsumura, whose powerful new design method is as astonishingly simple in its logic as it is sophisticated in its psychology. It allows any of us to address challenges in our homes, our public spaces, and our social interactions.

Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs. Frans Johansson's The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples on how we can turn the ideas we discover into path-breaking innovations.