Résultats Éditeur "Tantor Audio" dans Affaires et carrières

Cynthia Shapiro is a former human resources executive who's pulling back the curtain on the way that companies really work. In Corporate Confidential, she unmasks startling truths and what you can do about them. Shapiro pulls no punches, giving listeners an inside look at a secret world of hidden agendas they would never normally see: a world of insider information and insights that can save a career.

Digital Marketing All-in-One For Dummies is the most comprehensive tool for marketers looking to beef up their online presence. In this edition, you'll learn the latest trends in digital marketing strategies, including brand-new insight on how to incorporate artificial intelligence into your marketing plans. You'll also get the latest information on how to manage your customers' experiences, create exceptional marketing content, get help from influencers, and leverage social accounts for more followers and greater profits

The top 1 percent of Americans control 40 percent of the nation's wealth. And, as Joseph E. Stiglitz explains, while those at the top enjoy the best health care, education, and benefits of wealth, they fail to realize that "their fate is bound up with how the other 99 percent live." Stiglitz draws on his deep understanding of economics to show that growing inequality is not inevitable. He examines our current state, then teases out its implications for democracy, for monetary and budgetary policy, and for globalization. He closes with a plan for a more just and prosperous future.

In this book, you'll discover how Napoleon Bonaparte mastered the use of the pregnant pause to grab attention, how Lady Margaret Thatcher punctuated her most serious speeches with the use of subtle props, how Ronald Reagan could win even the most hostile crowd with carefully timed wit, and much, much more. Whether you're addressing a small nation or a large staff meeting, you'll want to master the tips and tricks in Speak Like Churchill, Stand Like Lincoln.

Secret Formula follows the colorful characters who turned a relic from the patent medicine era into a company worth $80 billion. Award-winning reporter Frederick Allen's engaging account begins with Asa Candler, a nineteenth-century pharmacist in Atlanta who secured the rights to the original Coca-Cola formula and then struggled to get the cocaine out of the recipe. After many tweaks, he finally succeeded in turning a backroom belly-wash into a thriving enterprise.

Capital Without Borders tackles this tantalizing question through a groundbreaking multi-year investigation of the men and women who specialize in protecting the fortunes of the world's richest people. Brooke Harrington followed the money to the 18 most popular tax havens in the world, interviewing wealth managers to understand how they help their high-net-worth clients dodge taxes, creditors, and disgruntled heirs - all while staying just within the letter of the law.

Emma Mitchell has suffered with depression - or as she calls it, "the grey slug" - for 25 years. In 2003, she moved from the city to the edge of the Cambridgeshire Fens and began to take walks in the countryside around her new home, photographing, collecting, and drawing as she went. Each walk lifted her mood, proving to be as medicinal as any talking therapy or pharmaceutical. In Emma's diary, she takes us with her as she follows the paths and trails around her cottage and further afield, sharing her nature finds and tracking the lives of local flora and fauna.

As a high-ranking officer of the FDNY, John Salka is an expert at both practicing and teaching high-stakes leadership. In First In, Last Out, he explains the department's unique strategies and how they can be adopted by leaders in any field - as he has taught them to organizations around the country. In a tough-talking, no-nonsense style, Salka uses real-world stories to convey leadership imperatives.

Nomi Prins ushers us into the intimate world of exclusive clubs, vacation spots, and Ivy League universities that binds presidents and financiers. She unravels the multi-generational blood, intermarriage, and protégé relationships that have confined national influence to a privileged cluster of people. This unprecedented history of American power illuminates how financiers have retained their authoritative position through history, swaying presidents regardless of party affiliation.

As an associate of the Gambino family, Ferrante relied on his instincts to pull off some of the biggest heists in US history. By the age of 21, he had netted millions of dollars for his employers. His natural talent for management led Mafia bosses to rely on him. After being arrested and serving an eight-and-a-half-year prison sentence, Ferrante went straight. He realized that the Mob's most valuable business lessons would allow him to survive and thrive in the real world.

Kute Blackson comes from a long line of spiritual leaders and works with people from all walks of life, offering his own uniquely powerful process to transform lives from the inside out. His inspirational and life-changing YouTube videos, seminars, and conferences are known throughout the world, but it's his trademark transformation experiences that sets him apart. Whether it's about forgiveness, confronting inner demons, letting go of self-hatred or the scars of the past, those hard-earned, sweat-proof lessons Blackson instills in his clients are right here.

Neurodiversity for Dummies is your essential guide in understanding neurodivergent conditions like autism, ADHD, dyslexia, and more. This quick and easy guide is perfect for anyone needing to know more about neurodiversity. And that's all of us-because recent estimates say that 15-20% of the world's population have some form of neurodivergence.

In the fall of 1980, Genentech, Inc., a little-known California genetic engineering company, became the overnight darling of Wall Street, raising over $38 million in its initial public stock offering. Lacking marketed products or substantial profit, the firm nonetheless saw its share price escalate from $35 to $89 in the first few minutes of trading. Coming at a time of economic recession and declining technological competitiveness in the United States, the event ignited a period of speculative frenzy over biotechnology.

For decades, the name Labatt was synonymous with beer in Canada, but no longer. Through Labatt's lively history from 1847 to 1995, this book explores the wider spirit of Canadian capitalism, the interplay between the state's moral economy and enterprise, and the difficulties of creating popular beer brands in a country that is regionally, linguistically, and culturally diverse. A comprehensive look at one of the industry's most iconic firms, Brewed in the North sheds light on what it takes to succeed in the business of Canadian brewing.

Far more than a rhetorical exercise, this book is designed to inform, inspire, and spur action. Based on Sachs' 14 years as director of the Earth Institute at Columbia University and as special advisor to the United Nations Secretary-General on the Millennium Development Goals and Sustainable Development Goals, The Age of Sustainable Development is a landmark publication and a clarion call for all who care about our planet and global justice.

As a strategy consultant to Goldman Sachs for more than 30 years, Charles D. Ellis developed close relationships with many of the firm's past and present leaders around the world. In The Partnership he probes deeply into the most important chapters in the firm's history, revealing the key events and decisions that tell the colorful, character-driven story of how Goldman Sachs became what it is today.

The extensively revised and updated edition of Steven Landsburg's hugely popular book, The Armchair Economist - "a delightful compendium of quotidian examples illustrating important economic and financial theories" (The Journal of Finance). In this revised and updated edition of Steven Landsburg's hugely popular book, he applies economic theory to today's most pressing concerns, answering a diverse range of daring questions, such as: why are seat belts deadly, why do celebrity endorsements sell products, and many more.

This is a clear and simple guide to getting out from under credit card debt, student loan debt, and all other forms of owing people money. With simple changes and smart decisions, you can start today and enjoy financial stability moving forward.

Uncommon Grounds tells the story of coffee from its discovery on a hill in ancient Abyssinia to the advent of Starbucks. In this updated edition of the classic work, Mark Pendergrast reviews the dramatic changes in coffee culture over the past decade, from the disastrous "Coffee Crisis" that caused global prices to plummet to the rise of the Fair Trade movement and the "third-wave" of quality-obsessed coffee connoisseurs.

Hall-of-Fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke's innovative concept of Contact Marketing - using personalized campaigns to create alliances with executive assistants and reach the elusive VIPs who can make or break a sale, with response rates as high as 100 percent - has helped professionals around the world open more doors in their careers and reach new heights of success. Now, Heinecke shares the latest tips, tools, and tactics to help listeners break through to their top accounts in the most effective ways possible.