Résultats Éditeur "Lioncrest Publishing" dans Développement commercial et entrepreneuriat

Pharma Customer Experience reveals twenty secrets that pharmaceutical and biotechnology companies are using today to connect emotionally with their customers—both patients and healthcare professionals.

Today’s forward-thinking leaders know that the future of work is human; it’s about catalyzing people in pursuit of a meaningful mission. By leading organizations with soul, purpose, and love, conscious leaders can heal the crisis of suffering present in many organizations and revitalize the workforce through innovative practices and deep self-awareness. With The Evolved Executive, leaders and entrepreneurs can shatter the taboo of bringing love into business and, in so doing, awaken their soul and liberate the soul of their organization.

You have the idea, the drive, and now the capital to create the company you’ve always envisioned. Now comes the most important part: assembling a team of high performers. To build a sustainable business, you need engineers who can execute on common goals. Who do you hire, and how do you hire the people you need? How will you motivate these engineers and inspire their best work? In Raising Engineers, David Dettmer helps you create a culture that reflects your business, establish a working process to cultivate a strong team, and hire the right people to build impactful products.

All too often, entrepreneurs become their own worst enemies, designing systems that keep them stuck without even realizing it. When that happens, it’s easy to blame the lack of progress on other people. Owner Shift is the no-holds-barred, breakthrough story of Mike Malatesta’s own journey through excitement, pain, grit, and mistakes—showing you how to take back your power, evaluate your business objectively, and claim the future you want. When it feels like the world is against you, Owner Shift reveals the Five Words that can reignite your fire.

You Can Be Yourself Here lays out the deep psychology of our need to belong, its critical impact on workplace performance, and the practical steps any organization can take to make everyone feel welcome and included. Learn how diversity and representation can lead to a greater experience of belonging for everyone. Glean insights from interviews with real employees speaking openly about their workplace experiences. Discover how to facilitate a culture of belonging, with practical tips for creating inclusive workplaces where people can show up as themselves.

Company culture influences the roles and responsibilities of every employee within the organization, from executive leadership down to the front lines. A strong, healthy company culture drives productivity and raises profitability, and disengaged employees cost companies billions, yet many executives rarely associate their culture with their bottom line. Today, employee engagement stakes are higher than ever because executives have to consider the impact their company culture has on external stakeholders as well.

How do leading companies win by changing the game? Established businesses like Amazon, Starbucks, and Tesla and emerging players like Peloton, Halo Top, and Seedlip have a secret system for winning. These and other “transcender” companies do not play the traditional brand game that every other company plays; they create their own game and force competitors to play by their rules. Brands Don’t Win reveals the proven, practical three-step transcender system that leading companies use to transcend their rivals and own their markets....

In Getting to Aha!, Darshan Mehta explores the nature of insights: what they are, how to uncover them, and how to use them to drive innovation and audience engagement. He surveys the trends driving modern consumers’ behaviors and discusses how technology is shaping the way buyers interact with brands and directly impact their performance. He also shares the steps brands can take to access and leverage the knowledge gained from external and internal audiences alike.

In Life Profitability, Adii provides you with a new perspective for becoming self-aware, recognizing your values, and understanding your impact. An enriched life and a successful business are not mutually exclusive. In fact, this book will provide you with the first steps in building a business that is more sustainable, with increased options for you, your employees, and your community. Learn how to give yourself some space, measure meaningful output, and live with intention so that you can maximize profit that truly counts.

In The Referral Magnet, Kelly Edwards shares the formula for generating more referrals than ever before, all without asking for them. Her proven approach has been used by successful advisors all over the country to become more referable and make small but impactful changes in how they operate.

Every day, legacy business models and traditional best practices are transforming around us, driven by technologies like AI, blockchain, 5G, and quantum computing that are radically altering our future vision. As a leader and innovator, you’re facing an accelerating pace of change that makes it more difficult than ever to navigate the murky future ahead. You need to cut through the noise and hype, but without a playbook to guide you, it’s difficult to know where to start.

Whether you’re a new leader or you’ve been in your role for a while, let me ask you a question: Do you feel equipped to lead? For many leaders, the answer is “no.” Instead of empowered, they feel ineffective and stressed out trying to juggle all of their responsibilities. They look for tips and tricks to help them better manage their people and their time, but nothing seems to stick. If that’s where you are, Dr. Daphne Scott wants to help you find a lasting solution.

Whether you’re a start-up founder or the head of a corporate product team, you need the right strategies and tools to give your team the best chances of building products and services that give you a competitive advantage. Loops is the practical guide you need to get products out of your mind’s eye and into the real world.

We’ve been made to believe that money is the ultimate motivator. We think that businesses who have high-end compensation packages attract the best talent and that well-compensated employees will be high performers and stay content. The stats and scientifically-proven data say otherwise. Top talent and the highest producing employees desire three things other than money, and in The Problem Isn’t Their Paycheck, Grant Botma reveals what those forces are and how to easily implement them so you can hire right and lead better.

Executives will often greenlight a strategic initiative based on a business case and financial analyses alone, with no idea whether their company has the ability to execute it successfully. But there’s a better way to make corporate decisions. Alex Castro has developed the ReM Score™, a data-driven measurement for determining a company’s execution capability (or readiness) for each strategic initiative it is considering.

It's no secret; starting a company is hard. So many decisions are interdependent on factors outside of our control. Some founders follow a business plan; others operate by the seat of their pants. But all entrepreneurs need a personal framework to follow. With hard-won insight, humor, and an insider's knowledge of the entrepreneurial space, Chop Dawg founder/CEO Joshua H. Davidson dispels the myths and false promises that entrepreneurs are often too keen to believe in when starting out, and lays out a practical framework for lasting success.

You have grand entrepreneurial dreams, but uncertainty and fear of failure are holding you back. The fact is, there’s no better time to start a new business or expand an old one than right now. And you can make it all happen by embracing the core principles of one remarkable family. Over the past decade, Glenn and Jordan Edwards, a father and son team of visionaries, have built numerous profitable companies from the ground up.

Bruce Johnson reveals how you can become a sales entrepreneur, having an equity interest in your book of business, earning significantly higher commissions, scaling your business through partnering, and spending more time with family. He also demonstrates how a culture of faith, family, and teamwork will serve you far better than one of arbitrary competition. If you're a self-motivated hard worker open to new information and ideas, this audiobook is for you.

As a member of the Online generation, you face unique obstacles in today's world. These challenges can leave you feeling trapped, lost, or paralyzed. You need a solid support system to lift you up and move you forward, one that bridges generational gaps and brings valuable allies to your table. TableTalk can make that happen. Co-authors Shari Moss and Meghan Fitzpatrick offer powerful strategies to help millennials create a network of the best, most effective “TableMates” possible.

In The Third Option, Shannon Miles shares how she took a leap of faith to create a flexible career that gave meaning to both her work and her family, and she tells how you can accomplish the same. Whether you want to be a contractor or freelancer or change an existing position into a job that meets your needs as well as the company's, you can live and work on your own terms.