Résultats Éditeur "Random House Audio" dans Gestion et leadership

Imagine if you could identify your business's most profitable customers, craft a better marketing strategy to communicate with them, and inspire them to buy more? Well now you can. And the best part is that you can do it using the data you already have. Today, everything we do creates data, and the volumes are enormous. Virtually every time someone views something online, enters search on Google, or even surfs the web on a smart phone, another chunk gets added to the trove of data.

The Google Story is the definitive account of the populist media company powered by the world's most advanced technology that in a few short years has revolutionized access to information about everything for everybody everywhere.

All managers today are Internet managers, whether they're ready to admit it or not. It doesn't matter if their business is large or small, old economy or new. In a faster, electronic, and more direct economy, every manager needs help. And here it is. The 10-Second Internet Manager offers quick, no-nonsense tips, tactics, and strategies for succeeding fast in the Internet age from Mark Breier, an on-line expert willing to share the practical lessons he learned as an executive on the front lines of the e-commerce wars.

In World War 3.0, renowned media critic Ken Auletta chronicles the fierce conflict between the world's elephantine media companies from the vantage of its most important theater of operations: the devastating second front opened up against Bill Gates' empire by the United States government.

As Rick Pitino says, great leaders aren't born great; they learn great leadership along the path of life. Now in Lead to Succeed, Pitino shares the ten traits of great leadership he discovered and has cultivated in himself, and shows listeners how they, too, can become leaders.

A charismatic, heart-warming business memoir that's filled with life lessons on overcoming obstacles, Copy This! is a book for every business owner looking to grow a company, every manager helping his team perform, every visionary trying to launch a new idea, and for every mother and father of a child suffering from dyslexia or Attention Deficit Hyperactivity Disorder.

If talent is the leading indicator of whether a business is up or down, a success or a failure (and it is)...do you know how to accurately judge raw human talent? Understand a person's unique combination of traits? Develop that talent? Convert what supposedly are "soft" subjective judgments about people into objective criteria that are as specific, verifiable, and concrete as the contents of a financial statement? The talent masters do. They put people before numbers for the simple reason that it is talent that delivers the numbers.

Here's how you can increase and sustain organic revenue and profit growth, whether you're running an entire company or in your first management job. We live in a world of unprecedented change, increasing global competitiveness, and the very real threat of commoditization. Innovation in this world is the best way to win - arguably the only way to really win. Innovation is not a separate, discrete activity but the job of everyone in a leadership position and the integral, central driving force for any business that wants to grow organically and succeed on a sustained basis.

We find ourselves engaged in various kinds of negotiations every day, from trying to land a new account or win a promotion at work, to buying a house or a car, or settling a dispute with a friend or spouse. In this groundbreaking audiobook, negotiation expert Ed Brodow shows us how to settle conflicts amicably and reach a win-win solution every time.

In this compact business management audiobook, Mac Anderson and Tom Feltenstein take the listener through every step of change - from realization that change is a good thing, to implementing that change in every department, across all channels. Change Is Good...You Go First will facilitate and champion change in any working environment and comes in an easily digestible format, including well-organized lists and objectives to help your team achieve its goals.

If you are going to hire and maintain the best of the best, employers need to wake up and realize that there is a war going on for talented, dependable people. Winning the War for Talent is a step-by-step guide to becoming and remaining an "Employer of Choice" and winning the war for talent. Employers can create a place talented people want to work, and more importantly, stay.

Gamer and commentator Jamie Madigan's fresh and pertinent new book shows how business leaders can promote a culture of productivity and innovation using gaming techniques and psychology. Just as games teach players to navigate a virtual "world", bosses teach employees to navigate the workplace by solving problems, cooperating with colleagues, and setting long-term goals. The application of video games has the potential to eliminate dreary offices in favor of more stimulating - and ultimately, more profitable - work environments. Look no further to level up your team!

By common definition, a professional is anyone who possesses the skills and knowledge necessary for a career - whether as a surgeon, a software engineer, or a plumber. But according to Subroto Bagchi, our increasingly global marketplace demands more. In a world where the foolish, selfish, and unethical decisions of a few have affected the lives of millions, The Professional urges listeners to act responsibly and reexamine "business as usual".

How do you go from being a shopkeeper to multi-billionaire in 40 years? Kuldip Singh Dhingra, the patriarch of the Dhingra family and the man credited with building Berger Paints, has remained a mystery. He is low-profile, eschews media, and continues to operate from a small office in Delhi. In this candid and captivating biography Kuldip reveals his story for the first time.

While many people talk about the path to the top of organizations, very few are honest about how difficult it is to stay at that position. R. Gopalakrishnan analyzes the "software" challenges, which leaders confront every day, and shares the insights he has gained developing, managing, investing in, and supervising a variety of companies. The author shows that great leaders continue to excel not just because of their skills and intelligence, but also by connecting with others using emotional competencies like empathy and self-awareness.

Young Turks features 13 of the most inspiring and brilliant tech entrepreneurs of our age. It includes interviews with first-generation entrepreneurs like Naveen Tewari of InMobi; Sachin Bansal and Binny Bansal of Flipkart; Kunal Bahl and Rohit Bansal of Snapdeal; V.S.S. Mani of Just Dial; and Murugavel Janakiraman of BharatMatrimony. Based on the iconic TV show Young Turks, the book reveals how these individuals built multi-million dollar businesses and challenged the established tech giants of the world.

Harpreet Grover and Vibhore Goyal met in college and then spent the next decade of their lives building a company before exiting successfully. One way to tell their story is this: they had a dream, they followed it and, then, through perseverance, they made it come true. But that’s not really the truth. Like everything in life - at least everything worth having - it wasn’t that simple. There was blood, sweat and tears, there was loss of capital, loss of friendship and even a loss of faith along the way.

Published multi-genre writer Laura Goode had an epiphany after finishing her MFA and building a freelancing career: Nobody is teaching writers how to wield their persuasive storytelling abilities to make money from their writing. So she decided to write the business-of-writing handbook she needed most. Pitch Craft draws on Goode’s experience as a novelist, poet, essayist, filmmaker, and creator of a pitching and publishing course to uncover what nobody else will tell you about the business strategy that creates a writing career.

Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new audiobook, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers.

Leadership by the Book is an exceptional audiobook, brimming with insights, tools, and tactics for becoming a successful leader. Written in the parable format of Ken Blanchard's best-selling The One Minute Manager and Raving Fans, it tells the story of a professor and minister who school a young professional in management skills and ethics.