Titres dans Commerce électronique

For thousands of years, customers have been individual humans, families or organizations. But soon, generative AI enabled software and hardware machines will start to act as customers. First they will shop for us, later they will act for themselves. You can’t take them to dinner, and they won’t fall for your slogans, but they might help grow your market – if you know how. Companies are already being called on the phone by software that sounds like a person. Cars will buy their own fuel and tires. That smart speaker in every home can become the housekeeper and shopper for the family it serves.

In September 2014, a Chinese company that most Americans had never heard of held the largest IPO in history - bigger than Google, Facebook, and Twitter combined. Alibaba, now the world's largest ecommerce company, mostly escaped Western notice for over 10 years, while building a customer base larger than Amazon's and handling the bulk of ecommerce transactions in China. How did it happen? And what was it like to be along for such a revolutionary ride?

The Amazon Way on IoT is for the leader who wants to understand how the Internet of things is transforming business and society. Listeners will discover business cases, key concepts, technologies and tools to help develop, explain and execute their own IoT approach through understanding Amazon's and other leading companies sophisticated IoT technologies and strategies.

Marketing management is racing to keep pace with the technological advances that are disrupting how customers connect and interact with brands. Instead of planning and producing a few big campaigns, marketers today must design and operate an explosion of continuous marketing touchpoints that evolve as quickly as their organization can manage.

An “illuminating, lucid, and finely detailed” (The Washington Post) look at Amazon’s world-dominating business model, the current competitors either imitating or trying to outfox Amazon, and “how Jeff Bezos turned Amazon into the world’s lockdown necessity” (The Times, UK)—from an...

Ninety-five percent of people fail with Amazon FBA, but why? The culprit usually isn’t a lack of knowledge...I mean, there’s tons of courses and free content floating around the internet. Rather, the culprit is the self-sabotaging negative mindset that most people are programmed with.

Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one.

From FSGO x Logic: a revealing examination of digital advertising and the internet's precarious foundation In Subprime Attention Crisis, Tim Hwang investigates the way big tech financializes attention. In the process, he shows us how digital advertising--the beating heart of the internet--is at...

Flutter Entertainment, the parent company of Paddy Power, is the largest gambling business in the world. The evidence of that success is visible everywhere, from shop fronts and bus shelters to sporting arenas and smartphone screens. The company’s rise to this point has been rapid, but like any gambler worth their salt, Paddy Power has always succeeded in finding an edge.

Told through the diverse and fascinating careers of nine streamers, this is a “timely and insightful dive into the players and politics of one of the twenty-first century’s most influential modes of media” (Brian Merchant, author of Blood in the Machine), examining how Twitch has...

My name is Alexander Shelton, Amazon consultant and entrepreneur. I am passionate about helping people around the world create and expand their own Amazon business. Over the years, I have helped many companies and private sellers benefit from the significant potential of selling on Amazon through FBA (Fulfillment by Amazon) through my Amazon Training Programmes and I have written this book to help you do the same even if starting completely from scratch!

Could your idea change your financial reality? There’s every reason to believe that it could. Most millionaires and billionaires alive today are first-generation business owners. But too many entrepreneurs make simple mistakes when they start out that get in the way of accruing wealth. This book is your road map to avoiding the pitfalls, finding the "smart-cuts", and ensuring that all your efforts amount to an empire rather than financial ruin.

From innovative e-commerce expert and former Alibaba Vice President Porter Erisman comes an insightful, practical audiobook guide to e-commerce in emerging markets--and how to profit from their explosive boom. From China to India to Nigeria, e-commerce is entering a golden era in countries that...

Email marketing might be the most misunderstood and screwed up part of small business marketing around. And it's not their fault. Because most of what the email marketing experts and gurus tell you a) doesn't work; b) makes people not open your emails; c) doesn't work. I learned the hard way. I've probably sent more crappy, unopened emails than anybody around. And back in the heyday, when people actually looked forward to getting emails, it was okay.

Whether you want to introduce a new product or jumpstart your existing marketing plans, this friendly guide can help. Packed with expert tips, from identifying customers to using online resources to size up competitors, this updated edition of Marketing For Dummies leads you step by step through...

Online shopping continues to grow at an astounding rate. In 2012 more than $1 trillion were spent in online retailers alone. The nature of shopping is drastically changing - but with so little information on how best to interact with online customers, how are businesses to succeed?

Far from the catchy television spots and sleek magazine spreads are the comparatively modest ads that pop up on websites and in Internet searches. But don't be fooled - online advertising is exploding. Growing at a compound annual rate near 20%, it is now the second-largest advertising channel in the United States. Part history, part guidebook, part prediction for the future, Targeted tells the story of the companies, individuals, and innovations driving this revolution.

If you’re posting every day but still not making consistent sales, the problem isn’t your content, it’s your brand. In #Branded, Dr. Kimberly Olson and Creative Director Abby Ascencio reveal the proven system behind the multimillion-dollar brand, Goal Digger Girl Co., and how you can apply it to grow your influence, income, and impact online. Whether you're a digital entrepreneur, coach, course creator, or network marketer, this book will show you how to build a brand that reflects your values, grows your visibility, and drives revenue—on repeat.

Today’s B2B customers expect a buyer-focused online experience that makes traditional work tasks easier, reflects a consumer-like Ecommerce experience, and provides instant information – whenever and wherever they want it. Ignoring digital transformation is not a sustainable path for manufacturers, brands, and distributors. Customers are forcing change, and companies that do not heed the call are risking their very relevance.

If you want to successfully create an online business that consistently makes you thousands of dollars of passive income every month even while you’re enjoying your golden tan on the beaches of the Bahamas, then trust me, get the Ultimate Amazon FBA Bundle now!