Résultats Éditeur "Gildan Media" dans Toutes les catégories

Marketing your skills and personality, and showing the rest of the world who you are, gives you a competitive edge. Whether you're looking for your first job, considering changing careers, or just want to be more viable and successful in your current career, this guide provides the step-by-step information you need to develop your personal brand. This updated edition includes new information on expanding your brand through social media, online job boards, and communities, using the tried and true methods that are the foundation of personal branding.

This new edition - more than 50 percent new and revised - is a significant update from the previous one and reveals how to harness the newest data mining methods and techniques to solve common business problems. The duo of unparalleled authors share invaluable advice for improving response rates to direct marketing campaigns, identifying new customer segments, and estimating credit risk. In addition, they cover more advanced topics, such as preparing data for analysis and creating the necessary infrastructure for data mining at your company.

David Novak learned long ago that you can't lead a great organization of any size without getting your people aligned, enthusiastic, and focused relentlessly on the mission. But how do you do that? There are countless leadership books, but how many will actually help a Taco Bell shift manager, a Fortune 500 CEO, a new entrepreneur, or anyone in between? Over his 15 years at Yum! Brands, Novak has developed a trademarked program he calls Taking People with You.

In today's competitive business climate, you can't just satisfy your customers. You need to give them experiences that they won't forget. The Cult of the Customer is your guide to creating a customer-focused culture that turns satisfied customers into customer evangelists. Author Shep Hyken has spent 25 years studying great companies and the evangelists they create. He describes how to design a strategy that leads both customers and employees through five distinct cultural phases-from "uncertainty" to "amazement".

Attorney and CPA Mark J. Kohler targets the leading tax and business issues among small business owners, across all stages of business, and delivers a practical guide to the fundamental tax and legal conflicts faced by new and established entrepreneurs. Coached by Kohler, business owners are armed to seek out the right professionals relevant to their concerns, confidently ask the right questions, and ultimately, save time, money, and in many cases, potential heartache.

The United States is undergoing a period of intense political and social change. From the rise of the Tea Party to social media's effect on American life and politics, this new edition fills in the gaps of this Nation's story. Award-winning political journalist and history writer Steve Wiegand guides you through the events that shaped our nation, from pre-Columbian civilizations to the 21st century. The explorers, the wars, the leaders, and the eras are all fully explored and explained, demonstrating how the past influences the future.

Learn application security from the very start with this comprehensive and approachable guide. Alice and Bob Learn Application Security is an accessible and thorough resource for anyone seeking to incorporate, from the beginning of the System Development Life Cycle, best security practices in software development. This book covers all the basic subjects such as threat modeling and security testing, but also dives deep into more complex and advanced topics for securing modern software systems and architectures.

Financial planning involves everything from determining the client's financial position, cash flow, and investment strategies, to income tax planning, risk management, insurance, and retirement and estate planning. Financial planners and advisors are responsible for recommendations and decisions that help people define and achieve their financial goals. Rattiner's Secrets of Financial Planning gives industry professionals the opportunity to hear and learn from "the best of the best" in the field.

The economic and monetary disaster, which seasoned Wall Street prognosticator Peter Schiff warned of in the bestselling first edition of Crash Proof, is no longer hypothetical - it is here today. And while most people believe that the economic collapse is over, the reality is that it has only just begun. That's why he's returned with Crash Proof 2.0.

With an easy-to-understand approach, Cost Estimation: Methods and Tools provides comprehensive coverage of the quantitative techniques needed by professional cost estimators and for those wanting to learn about this vibrant career field. Featuring the underlying mathematical and analytical principles of cost estimation, the book focuses on the tools and methods used to predict the research and development, production, and operating and support costs for successful cost estimation in industrial, business, and manufacturing processes.

For this rousing, revisionist history, the former head of exhibitions at England's National Maritime Museum has combed original documents and records to produce a most authoritative and definitive account of piracy's "Golden Age." As he explodes many accepted myths (i.e. "walking the plank" is pure fiction), Cordingly replaces them with a truth that is more complex and often bloodier.

In the unique arena of professional trading coaches and consultants, Van K. Tharp is an internationally recognized expert at helping others become the best traders they can be. In Trading Beyond the Matrix: The Red Pill for Traders and Investors, Tharp leads listeners to dramatically improve their trading results and financial life by looking within. He takes the listener by the hand through the steps of self-transformation, from incorporating "Tharp Think" - ideas drawn from his modeling work with great traders.

Do you know that key relationships have been specifically placed to help you in ways you never imagined? Do you realize there are special people who are not just happenstance acquaintances but strategic relationships to help you find the life of your dream? Have you missed the simplicity behind this mysterious thing called DESTINY? Perhaps the real problem of finding your dream isn't about who you don't know, but whom you've neglected.

How the world's leading innovators push their ideas to fruition, time and time again. Edison famously said that genius is 1 percent inspiration, 99 percent perspiration. Ideas for new businesses, solutions to the world's problems, and artistic breakthroughs are common, but great execution is rare. According to Scott Belsky, the capacity to make ideas happen can be strengthened by anyone willing to build their organizational habits and harness the forces of community.

No One Would Listen: A True Financial Thriller is exactly what the title promises. This is more than another book about the Bernie Madoff scandal, this is a fast-paced, blow-by-blow, true-crime story that you have to hear to believe. In a true David and Goliath tale, the underdog number cruncher uncovers the largest financial fraud in history, and has to fight everything and everyone in the system to bring it down.

Brian Tracy shares the most important principal for sales success he has discovered in 30 years of training more than 500,000 sales professionals in 23 countries. Based on his detailed discussions with top salespeople and keen observations of their methods, these guidelines address both the inner and outer games of selling. Each chapter is dedicated to one principle, and all are time - and field - tested to boost sales and success.

Neville Goddard was one of the quietly dramatic and supremely influential teachers in the "new thought" field for many years. He spoke of God in intimate terms as though he knew God very well, which he did. He taught that instead of searching on the outside for answers to our questions, all we need to do is look within.

Brian Tracy is the top speaker on personal success and achievement in the world today. He has shared these ideas in multi-day seminars and workshops with more than one million graduates. In this exciting program, you’ll learn how to get the most out of yourself, improve every area of your life, and achieve more than many people accomplish in a lifetime.

Corporate Turnaround Artistry is a complete guide for entrepreneurial companies in times of financial distress - presenting effective strategies and proven methods to revive and rehabilitate your business. Uncertain economic times have significantly altered the financial resources available to struggling businesses. Narrowing margins and mounting internal and external pressure has taken their toll on many companies. Fortunately, most businesses can be repaired while maintaining their existing revenue structure.

Why did Albert Einstein say “No problem can be solved from the same level of consciousness that created it?” Because the only way to make all your problems disappear is to transcend them. But how?Now you can awaken to all that is possible in every area of your life with this breakthrough abridged audio program.