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In Piranha Marketing: The Seven Success Multiplying Factors to Dominate Any Market You Enter, famed marketing renegades Joe Polish and Tim Paulson reveal their radically different, consistently proven system for turning any business into a profit-generating machine that operates at full tilt 24 hours a day, seven days a week.

Nathan Cheng, known professionally as Nil, is anything but ordinary. With his fourth consecutive game jam win in the bag, he has a lot of big ideas for his own game studio, though he lacks the resources to make them real. Even if he did, the gaping hole in his heart from the untimely death of his sister last year has left him angry and bitter. If only he could have been there.

Max's coworkers treat him like hot garbage, and his manager is a superficial dolt. Unfortunately for him, his fate was sealed before he was even born, and it's way worse than working part-time in a coffee shop. Confronted out of the blue by a floating demonic eye, Max doesn't take it seriously, because who would? So when the flesh is ripped from his bones and he's hurled, screaming, into a fantastic and terrifying new world, he's a little surprised. When he learns his task is to free the daughter of the god of death who's been chained and tortured for centuries, he is stunned.

Tim Paulson is one of the smartest marketers around. Period. He also has a remarkable ability to find something good in everything - which has been one of the biggest secrets to his success. He is known as the Head Coach of Coaches for his reputation in training business coaches to increase the value they offer as well as their prices.