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Unprecedented is an extraordinary business book for extraordinary times: a collection of exclusive, first-person stories on leadership during the COVID-19 pandemic from twenty-nine chief executives at Canada’s most iconic and largest companies. These are unforgettable accounts from senior leaders at companies on the front lines during the pandemic—nursing homes, grocery stores, airlines, hotels, pharmacies, shopping malls—along with valuable lessons on crisis management. At their heart, these are stories about overcoming adversity.

Tanzania, 1956. A Maasai woman gives birth to a child with albinism. The child is seen as a curse upon her tribe, and so begins Pó's tumultuous story. As Pó navigates the world, she must claim her life in the face of violence and ostracism. Further south, in Portuguese-controlled Mozambique, Ezequiel struggles for acceptance, too. Adopted by missionaries, he is not recognized by his Portuguese father's community or by his Makonde mother's tribe. When civil war erupts, he must choose whom to fight for and whom to leave behind.