Anthropology Science

While today’s business world is dominated by technology and data analysis, award-winning financial journalist and anthropology PhD Gillian Tett advocates thinking like an anthropologist to better understand consumer behavior, markets, and organizations to address some of society’s most urgent challenges.

The Most Human Human is a provocative, exuberant, and profound exploration of the ways in which computers are reshaping our ideas of what it means to be human. Its starting point is the annual Turing Test, which pits artificial intelligence programs against people to determine if computers can “think.” Named for computer pioneer Alan Turing, the Tur­ing Test convenes a panel of judges who pose questions—ranging anywhere from celebrity gossip to moral conundrums—to hidden contestants in an attempt to discern which is human and which is a computer.

La storia di come le reti di informazione hanno fatto e disfatto il nostro mondo, dall’autore del bestseller mondiale Sapiens. Negli ultimi centomila anni, noi Sapiens abbiamo accumulato un enorme potere. Eppure, nonostante tutte le nostre scoperte, invenzioni e conquiste, oggi ci troviamo in una crisi esistenziale. Il mondo è sull’orlo del collasso ecologico. La disinformazione dilaga. E ci stiamo buttando a capofitto nell’era dell’intelligenza artificiale, una nuova rete di informazioni che minaccia di annientarci. Perché siamo così autodistruttivi?

From primitive man's cowrie shells to the electronic cash card, from the markets of Timbuktu to the New York Stock Exchange, The History of Money explores how money and the myriad forms of exchange have affected humanity, and how they will continue to shape all aspects of our lives--economic, political, and personal.

From a skeleton, a skull, or a mere fragment of burnt thighbone, prominent forensic anthropologist Dr. William Maples can deduce the age, gender, and ethnicity of a murder victim, the manner in which the person was dispatched, and, ultimately, the identity of the killer. In Dead Men Do Tell Tales, Dr. Maples revisits his strangest, most interesting, and most horrific investigations, from the baffling cases of conquistador Francisco Pizarro and Vietnam MIAs to the mysterious deaths of President Zachary Taylor and the family of Czar Nicholas II.

There is the Cornwall Lamorna Ash knew as a child – the idyllic, folklore-rich place where she spent her summer holidays. Then there is the Cornwall she discovers when, feeling increasingly dislocated in London, she moves to Newlyn, a fishing town near Land’s End. This Cornwall is messier and harder; it doesn’t seem like a place that would welcome strangers. Before long, however, Lamorna finds herself on a week-long trawler trip with a crew of local fishermen, afforded a rare glimpse into their world, their warmth and their humour.

In a culture in which science is believed to hold the answers to every question, spiritual realities like the soul are often ignored or ridiculed. We are told that neuroscience holds the key to explaining every aspect of human behavior. Yet Christian philosopher J. P. Moreland argues that scripture, sound philosophical reasoning, and everyday experience all point to the reality of an immaterial soul.

In his million-copy best seller Guns, Germs, and Steel, Jared Diamond examined how and why Western civilizations developed the technologies and immunities that allowed them to dominate much of the world. Now in this brilliant companion volume, Diamond probes the other side of the equation: what caused some of the great civilizations of the past to collapse into ruin, and what can we learn from their fates?

In its 4.5 billion–year history, life on Earth has been almost erased at least half a dozen times: shattered by asteroid impacts, entombed in ice, smothered by methane, and torn apart by unfathomably powerful megavolcanoes. And we know that another global disaster is eventually headed our way. Can we survive it? How?

As a species, Homo sapiens is at a crossroads. Study of our planet’s turbulent past suggests that we are overdue for a catastrophic disaster, whether caused by nature or by human interference.
It’s a frightening prospect, as each of the Earth’s past major disasters—from meteor strikes to bombardment by cosmic radiation—resulted in a mass extinction, where more than 75 percent of the planet’s species died out. But in Scatter, Adapt, and Remember, Annalee Newitz, science journalist and editor of the science Web site io9.com explains that although global disaster is all but inevitable, our chances of long-term species survival are better than ever. Life on Earth has come close to annihilation—humans have, more than once, narrowly avoided extinction just
during the last million years—but every single time a few creatures survived, evolving to adapt to the harshest of conditions.
This brilliantly speculative work of popular science focuses on humanity’s long history of dodging the bullet, as well as on new threats that we may face in years to come. Most important, it explores how scientific breakthroughs today will help us avoid disasters tomorrow. From simulating tsunamis to studying central Turkey’s ancient underground cities; from cultivating cyanobacteria for “living cities” to designing space elevators to make space colonies cost-effective; from using math to stop pandemics to studying the remarkable survival strategies of gray whales, scientists and researchers the world over are discovering the keys to long-term resilience and learning how humans can choose life over death.
Newitz’s remarkable and fascinating journey through the science of mass extinctions is a powerful argument about human ingenuity and our ability to change. In a world populated by doomsday preppers and media commentators obsessively forecasting our demise, Scatter, Adapt, and Remember is a compelling voice of hope. It leads us away from apocalyptic thinking into a future where we live to build a better world—on this planet and perhaps on others. Readers of this book will be equipped scientifically, intellectually, and emotionally to face whatever the future holds.

Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world.

In Schoolishness, Susan D. Blum continues her journey as an anthropologist and educator. The author defines "schoolishness" as educational practices that emphasize packaged "learning," unimaginative teaching, uniformity, constant evaluation by others, arbitrary forms, predetermined time, and artificial boundaries, resulting in personal and educational alienation, dependence, and dread.

While doing fieldwork on the remote Indonesian island of Flores, anthropologist Gregory Forth came across people talking about half-apelike, half-humanlike creatures that once lived in a cave on the slopes of a nearby volcano. Over the years he continued to record what locals had to say about these mystery hominoids while searching for ways to explain them as imaginary symbols of the wild or other cultural representations. We follow Forth on the trail of this mystery hominoid, and the space they occupy in islanders' culture as both natural creatures and as supernatural beings.

Our Political Nature is the first book to reveal the hidden roots of our most deeply held moral values. It shows how political orientations across space and time arise from three clusters of measurable personality traits. These clusters entail opposing attitudes toward tribalism, inequality, and differing perceptions of human nature. Together, these traits are by far the most powerful cause of left-right voting, even leading people to regularly vote against their economic interests.

In the tradition of Jared Diamond and Jacques Barzun, prize-winning historian Anthony Pagden presents a sweeping history of the long struggle between East and West, from the Greeks to the present day.

The relationship between East and West has always been one of turmoil. In this historical tour de force, a renowned historian leads us from the world of classical antiquity, through the Dark Ages, to the Crusades, Europe's resurgence, and the dominance of the Ottoman Empire, which almost shattered Europe entirely. Pagden travels from Napoleon in Egypt to Europe's carving up of the finally moribund Ottomans - creating the modern Middle East along the way - and on to the present struggles in Iraq.

From prehistoric Mexico to modern Istanbul, Mary Beard looks beyond the familiar canon of Western imagery to explore the history of art, religion, and humanity. Conceived as an accompaniment to How Do We Look and The Eye of Faith, the famed Civilizations shows on PBS, renowned classicist Mary Beard has created this elegant volume on how we have looked at art.

As news reports of the horrific December 2004 tsunami in Asia reached the rest of the world, commentators were quick to seize upon the disaster as proof of either God’s power or God’s nonexistence, asking over and over, How could a good and loving God - if such exists - allow such suffering? In The Doors of the Sea, David Bentley Hart speaks at once to those skeptical of Christian faith and to those who use their Christian faith to rationalize senseless human suffering.

In recent years, genetic testing has become easily available to consumers across the globe, making it relatively simple to find out where your ancestors came from. But what do these test results actually tell us about ourselves? In Ancestors, Pierre Zalloua, a leading authority on population genetics, argues that these test results have led to a dangerous oversimplification of what one’s genetic heritage means. Genetic ancestry has become conflated with anthropological categories such as “origin,” “ethnicity,” and even “race” in spite of the complexities that underlie these concepts.

When Joe Biden attempted to compliment Barack Obama by calling him "clean and articulate", he unwittingly tapped into one of the most destructive racial stereotypes in American history. This book tells the history of the corrosive idea that whites are clean and those who are not white are dirty.

Hercules, Zeus, Thor, Gilgamesh - these are the figures that leap to mind when we think of myth. But to David Leeming, myths are more than stories of deities and fantastic beings from non-Christian cultures. Myth is at once the most particular and the most universal feature of civilization, representing common concerns that each society voices in its own idiom.

This volume will revise the way we look at the modern populations of Latin America and North America by providing a totally new view of the history of Native-American and African-American peoples throughout the hemisphere. Africans and Native Americans explores key issues relating to the evolution of racial terminology and European colonialists' perceptions of color, analyzing the development of color classification systems and the specific evolution of key terms such as black, mulatto, and mestizo, which no longer carry their original meanings.