Art Business

Are you building a business or growing a team? There are different strategies to use when selling others on joining you in a business endeavor. It’s still a matter of selling, but you’re selling an opportunity instead of a product or service. And part of what people are buying is you - the opportunity to work directly with you.

What if charisma could be taught? For the first time, science and technology have taken charisma apart, figured it out, and turned it into an applied science: In controlled laboratory experiments, researchers could raise or lower people's level of charisma as if they were turning a dial.

“A fascinating peek behind the making of a megahit, and a delightful bit of nostalgia for those of us who remember life before streaming TV.” —Town & Country Welcome to the O.C., b*tch: it’s the definitive oral history of beloved TV show The O.C., from the show’s creators, featuring...

A guide to writing a full-length transformational nonfiction book, from an editor with two decades' experience working with authors from all walks of life. "I know I have a book in me." "I've always wanted to be an author." "People always ask me when I'm going to write my book." "I have a story...

If you want to know how it feels to be the DJ, to share the music you love with other people, to receive the adulation of packed dancefloors night after night, this audiobook will show you exactly what to do to get there. Whether you're brand-new to this, a DJ who wants to finally break out of the bedroom, or you just want to improve your game, the five-step formula in "Rock The Dancefloor!" will help you to become a truly great DJ.

After Steve Jobs was unceremoniously dismissed from Apple, he turned his attention to a little-known graphics art company that he owned called Pixar. One day, out of the blue, Jobs called Lawrence Levy, a Harvard-trained lawyer and Silicon Valley executive to whom he had never spoken before, in the hope of persuading Levy to help him get Pixar on the right track. What Levy found in Pixar was a company on the verge of failure. To Pixar and Beyond is the extraordinary story of what happened next.

One of the start-up world’s most in-demand executive coaches—hailed as the “CEO Whisperer” (Gimlet Media)—reveals why radical self-inquiry is critical to professional success and healthy relationships in all realms of life. Jerry Colonna helps start-up CEOs make peace with their demons...

What does it take to win success and influence? Some people think that in today’s hyper-competitive world, it’s the tough, take-no-prisoners type who comes out on top. But in reality, argues New York Times bestselling author Dave Kerpen, it’s actually those with the best people skills who...

Tapping into the history of intelligence-gathering and his work with former agents of the CIA, FBI, and other federal departments, Jeremy Hurewitz offers field-tested spycraft strategies and government-agency tactics anyone can use to build relationships, persuade, and sell anything.

1:1s are arguably one of the most critical meeting types for the success of team members, managers, coaches, teams, and organizations. The best managers recognize that 1:1s are not an add-on to their role as a manager. Conducting 1:1s successfully are foundational to being a manager. At the same time, these meetings are the core of a direct report's experience and development at work, including how well they engage and attach to their role, perceive the effectiveness of their manager, and envision their future at the organization.

Fully revised and updated-with Jeanne Martinet's trademark wit and practicality, The Art of Mingling hands you the keys to feeling at ease in any social situation Does the idea of going to a large party make your mouth go dry? Are you more comfortable on Facebook than face-to-face? You're not...

The Law of Market Failure: Most new products will fail in the market, even if competently executed. Using his experience at Google, his remarkable success as an entrepreneur and consultant, and insights from his lectures at Stanford University and Google, Alberto Savoia’s The Right It offers...

Unleash your Sigma male potential! A Sigma is a man who doesn't need the approval of others. He does not like noise and is always calm and collected. These men do not care about other people's expectations. They break the rules, don't seek approval, and don't open up to everyone. Confident but not eager to be the center of attention, Sigma males attract women like a magnet. Anyone can develop the qualities of a Sigma male. However, no known Sigma was born this way - in most cases, there is a lot of work behind an attractive image, self-esteem, and inner strength.

The subject of “design thinking” is the rage at business schools, throughout corporations, and increasingly in the popular press—due in large part to work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this book to show how the techniques and strategies of...

In IRREPLACEABLE, you will discover techniques to boost your career using AI—without losing your job to automation; secrets to unlocking your uniquely human abilities—ones AI can never replicate; counterintuitive methods to raise Future-ready children; strategies to avoid falling into the "AI Obesity" trap; and blueprints for leveraging AI to turn your company into an unstoppable force of innovation.

Everyone knows the hits: "Mony Mony," "I Think We're Alone Now," "Crimson and Clover," "Crystal Blue Persuasion." They are nuggets of rock and pop history. However, few know the unlikely story of how these hits came to be. Tommy James had been performing in rock bands in the Michigan area since the age of 12. Prompted to record a few songs by a local disc jockey in 1964, Tommy chose an obscurity titled "Hanky Panky," which became a minor local hit that came and went.

Uncertainty is a part of every decision we make, from the everyday to the high-stakes, from personal choices to professional strategy. The Art of Making Decisions Under Uncertainty offers a clear, practical approach to dealing with the unknown without getting stuck or overwhelmed.

From the New York Times bestselling author of Ahead of the Curve, a revelatory look at the importance and cultural role of sales—an essential human attribute that underpins business, religion, romance, and more—and the traits that distinguish the best sales people. Sales is the single...

The Art of War will teach you to conquer your opponents and gain a loyal following. It is one of the oldest books on military strategy in the world. It is the first and one of the most successful works on strategy and has had a huge influence on Eastern and Western military thinking, business tactics, and beyond. Sun Tzu was the first to recognize the importance of positioning in strategy and that position is affected both by objective conditions in the physical environment and the subjective opinions of competitive actors in that environment.

Now it can be told! The true, behind-the-scenes story of Casablanca Records, from an eyewitness to the excess and insanity. Casablanca was not a product of the 1970s, it was the 1970s. From 1974 to 1980, the landscape of American culture was a banquet of hedonism and self-indulgence, and no person or company in that era was more emblematic of the times than Casablanca Records and its magnetic founder, Neil Bogart.