Art Career

Invisible Influence reveals the cognitive science behind why people say yes, and shows you how to engineer that moment without pressure, manipulation, or force. Rich Carr guides you through the exact system top professionals use to prepare conversations where adoption feels natural, voluntary, and permanent.

Soul in the Game is a book of inspiring stories and hard-won lessons on how to live a meaningful life, crafted by investor and writer Vitaliy Katsenelson. Drawing from the lives of classical composers, ancient Stoics, and contemporary thinkers, Katsenelson weaves together a tapestry of practical wisdom that has helped him overcome his greatest challenges: in work, family, identity, health—and in dealing with success, failure, and more.

The Art of War by Sun Tzu has been a much-studied work of military strategy for hundreds of years, influencing great leaders in all walks of life. Here, business journalist Mark Smith applies the lessons to the role of the entrepreneur by showing how the axioms of General Sun Tzu apply to creating and expanding a business in a successful and meaningful way.

The Art of War will teach you to conquer your opponents and gain a loyal following. It is one of the oldest books on military strategy in the world. It is the first and one of the most successful works on strategy and has had a huge influence on Eastern and Western military thinking, business tactics, and beyond. Sun Tzu was the first to recognize the importance of positioning in strategy and that position is affected both by objective conditions in the physical environment and the subjective opinions of competitive actors in that environment.

El Arte de la Guerra es el mejor libro de estrategia de todos los tiempos. Inspiró a Napoleón, Maquiavelo, Mao Tse Tung y muchas más figuras históricas. Este libro de dos quinientos mil años de antigüedad, es uno de los más importantes textos clásicos chinos, en el que, a pesar del tiempo transcurrido, ninguna de sus máximas ha quedado anticuada, ni hay un solo consejo que hoy no sea útil.

Born out of a decade of discussion between His Holiness the Dalai Lama and international management consultant Laurens van den Muyzenberg, The Leader’s Way is the unique meeting of two worlds: the global business landscape and Buddhism. At first sight, these seem to be an unlikely pairing...

More and more makers, designers, writers, and artists are in demand as we enter the Age of Creatives. By understanding the new strategies and mindset required to succeed, you can manage other creatives successfully. For creators, getting that promotion to management is exciting but can also be...

Coach Dar has seen a fair share of calamitous situations in her career, from major league players suffering slumps and season-ending injuries to executives floundering and experiencing financial devastation-plus her own setbacks like three strokes and the loss of her parents. As a mental skills coach, Coach Dar specializes in helping the best of the best get up and get going again after suffering setbacks. In The Art of Bouncing Back, she shares these proven strategies and techniques so you can ensure the obstacles and setbacks you face morph into setups for your next success.

In this luminous memoir, Rita Moreno shares her remarkable journey from a young girl with simple beginnings in Puerto Rico to Hollywood legend—and one of the few performers, and the only Hispanic, to win an Oscar, Grammy, Tony and two Emmys. Born Rosita Dolores Alverio in the idyll of Puerto...

When faced with problems, many business leaders and teams look for familiar and standard problem-solving methods, often creating unnecessary struggle, frustration, delay, and ineffectiveness in solving the problem - if it is ever solved at all! In other words, they keep reaching for the same old hammer as if every business problem were a nail.

Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business. How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is the art of the click? The answer lies in the power of direct-response copywriting.

In the vein of the international bestselling Freakonomics, award-winning journalist Matthew Syed reveals the hidden clues to success—in sports, business, school, and just about anything else that you’d want to be great at. Fans of Predictably Irrational and Malcolm Gladwell’s The Tipping...

Transformez vos conversations en maîtrisant l'art de converser et créez des liens plus forts. Dans un monde où la première impression et les relations comptent, votre capacité à engager la conversation ouvre la voie à des opportunités durables. Que ce soit à un événement de réseautage ou dans un cadre professionnel, une conversation efficace est indispensable.

Nous sommes prisonniers de deux injonctions contradictoires : la culture de l'essai-erreur et la politique du zéro échec. Comment appréhender l'échec intelligemment ? Grâce à une nouvelle grille de lecture qui vous apprendra à trier le bon grain de l'ivraie. Accordez-vous le droit à des échecs contrôlés pour mieux relever les défis qui vous feront grandir. Et apprenez des échecs quand ils surviennent. Une stratégie de gestion du risque et de protection naturelle qui sauvera quelques-unes de vos plus précieuses plumes!

The Art of Communication is for anyone who senses that they could be communicating on a deeper level. There's more to conversation than just clear, rational thinking. Left-brain rationality is important, of course, but neuroscience increasingly shows that the right-brain skills of creativity, intuition, and spontaneity are essential in good communication. In this guide, you'll discover ways of tapping into the full conversational potential that lies dormant within you, adding a level of nuance and watching the result as your relationships blossom.

A leader is not necessarily someone who graces the cover of a national magazine. A leader is not necessarily the head of a corporation or even of a small business - though everyone working underneath that person hopes he or she is. A leader is a connector, a communicator, a coach, a problem-solver, a decision-maker, and a team-builder. And to be all of these, a leader must self-manage well. This book, written by a leader in his own right, is not a devotional, though it has some of that flavor. It is also not another leadership book meant to be listened to only and set aside.

Nos relations personnelles et professionnelles sont gouvernées par notre capacité à communiquer et transmettre nos idées. Pour ce faire, des moyens plus ou moins "nobles" peuvent être utilisés, comme celui de manipuler l'autre (avec le recours à la tromperie) ou de le convaincre (dans le cadre d'un rapport de force). Au contraire, la persuasion se révèle plus délicate et sophistiquée pour faire changer le prisme d'observation de son interlocuteur et l'amener, sans contrainte et en douceur, à adopter un positionnement dont résulteront des avantages réciproques.

Authentic Commercial Voiceover gives aspiring voice actors the tools they need to master commercial copy, helping them realize their dreams of becoming a full-time voiceover talent.

Great communication skills can make all the difference in your personal and professional life, but for those who tend to get a bit tongue-tied under pressure or just have a hard time asserting themselves, voicing thoughts coherently and confidently can be difficult. Author Elizabeth Kuhnke takes the intimidation out of communication by sharing her top tips for successful communication in any situation. Find out how to listen actively, establish rapport, communicate with credibility, manage communication in difficult situations, and converse with ease using modern technology - and lots more.

As president and CEO of Herman Miller, Inc., Max DePree nurtured a culture of open communication and inclusion. In Leadership Is an Art, DePree expounds on his innovative style of business stewardship, one that contributed to the remarkable success of his firm and other respected American companies. DePree emphasizes a humanistic approach, which encourages relationship-building and idea-sharing at all levels of the organization. In a unique take for a business guide, he also stresses the importance of corporate responsibility and the power of generosity.