Art Career

Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business. How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is the art of the click? The answer lies in the power of direct-response copywriting.

The Art of Selling to the Affluent, 2nd Edition offers a detailed landscape of today's affluent. Put yourself ahead of the competition by knowing how the recession has affected purchasing behavior and where the opportunities are moving forward.

Negotiation occurs in all aspects of our lives and has been an integral part of human relationships since ancient times. Improving our ability to negotiate is a skill that is relevant to everyone and can be applied to personal relationships, work issues, and even day-to-day communication as well as the more obvious arenas for negotiation such as business.

This effortless and unapologetic approach to self-promotion will manage your anxiety and allow you to champion yourself. Does talking about your accomplishments feel scary or icky because you're worried people will think you're "obnoxious"? Does it feel more natural to "put your head down and do...

Whether you are starting a career for the first time, ready to break free from an occupation that feels unsuitable for you, or trying to improve your current workplace experience, Career Dharma: The Natural Art of Work can help. The guidance system presented in this book presents a coherent framework based on ancient wisdom while successfully addressing the challenges in today's world.

Le 13 octobre 1960, Nikita Khrouchtchev lance à l'assemblée générale de l'ONU cette phrase d’un humanisme éprouvé : "Ce qui est à nous est à nous, ce qui est à vous est négociable." C'est montrer qu'en négociation on peut tomber sur des coriaces avec lesquels l'improvisation talentueuse ne suffira pas. Il faut toujours être prêt à négocier mais jamais négocier sans être prêt. Comme M. Jourdain faisait de la prose, chacun négocie chaque, parfois sans même y prêter attention.

"Art . . . London . . . Seventies Glam . . . Yesss, please. The English Masterpiece by Katherine Reay has ALL the goodies--especially for historical fiction lovers and art aficionados . . . Buckle your seatbelt as all hell breaks loose." --Lisa Barr, New York Times bestselling author of The...

In Ganbatte! author Albert Liebermann provides an inspirational, yet practical guide to becoming more resilient the Japanese way. In 50 short chapters, some deeper and some more playful, Liebermann guides you through ways you can adopt the ganbatte approach to achieve a happier, more fulfilling life—and a happier, more fulfilled self.

Bienvenue dans l'univers fascinant du nail art, où la créativité et l'expression personnelle se rencontrent sur la toile de nos ongles. Ce livre est conçu pour vous guider dans cette aventure passionnante, qu’il s’agisse d'un simple passe-temps ou d'une ambition de devenir une artiste ongulaire professionnelle. L’art des ongles transcende la simple application de vernis; il s’agit d’une forme d’expression artistique qui permet de transformer chaque main en une œuvre d'art unique et vibrante.

Drawing on the latest discoveries in disciplines ranging from neuroscience to behavioral economics, McQueen suggests that we are too often using 19th- and 20th-century techniques to change 21st-century minds—and are wondering why it’s not working. What we need is an upgrade in our understanding of what it really takes to influence others.

The Art of War by Sun Tzu is much more than an ancient treatise on military strategy: it is a timeless guide on how to face challenges, make wise decisions, and win intelligently. This complete edition, translated into modern English and enriched with annotations and analyses, has been designed to make this masterpiece accessible and relevant in today’s world.

In this audiobook, the authors offer a different way to think about the choices we make every day. Drawing from economics, psychology, and philosophy—and both inspired by and challenging Daniel Kahneman’s Thinking, Fast and Slow—they show how the focus on rationality, narrowly understood, fails to fully describe how we think about our decisions, much less help us make better ones. Notably, it overlooks the positive contribution that framing—how we determine what aspects are most important to us—contributes to good decisions.

IDEO, the widely admired, award-winning design and development firm that brought the world the Apple mouse, Polaroid's I-Zone instant camera, the Palm V, and hundreds of other cutting-edge products and services, reveals its secrets for fostering a culture and process of continuous innovation.

One of the start-up world’s most in-demand executive coaches—hailed as the “CEO Whisperer” (Gimlet Media)—reveals why radical self-inquiry is critical to professional success and healthy relationships in all realms of life. Jerry Colonna helps start-up CEOs make peace with their demons...

The Art of War will teach you to conquer your opponents and gain a loyal following. It is one of the oldest books on military strategy in the world. It is the first and one of the most successful works on strategy and has had a huge influence on Eastern and Western military thinking, business tactics, and beyond. Sun Tzu was the first to recognize the importance of positioning in strategy and that position is affected both by objective conditions in the physical environment and the subjective opinions of competitive actors in that environment.

The co-founder of the Stanford d.School introduces the power of design thinking to help you achieve goals you never thought possible. Achievement can be learned. It’s a muscle, and once you learn how to flex it, you’ll be able to meet life’s challenges and fulfill your goals, Bernard Roth...

From the star of Bravo’s hit reality show Below Deck comes Running Against the Tide, the “Stud of the Sea’s” first-ever memoir recounting his journey from landlocked Saginaw, Michigan to the high seas, where he has spent more than twenty-five years as a superyacht captain. The cast...

Transform your passion for sewing into a profitable couture business with Bespoke Couture Business Secrets – your essential audiobook guide to mastering your craft, building your brand, and achieving financial success in luxury fashion. Packed with actionable strategies and insider insights, this audiobook empowers you to turn couture dreams into reality. Discover how to: Choose Your Specialty: Identify and align your unique niche. Build Irresistible Offers: Craft compelling offers that showcase your skills.

Être plus efficace et plus détendu, avancer dans ses projets professionnels tout en ayant du temps pour soi et pour les êtres qui nous sont chers, jouir des plaisirs de la vie tout en remplissant ses obligations... Le secret ? Simplifier sa vie, se fixer moins d'objectifs et obtenir plus de résultats. Ce livre vous initie à l'art d'aller à l'essentiel : il vous transmet le pouvoir d'une vie simplifiée. En apprenant à identifier les choses indispensables de votre vie et à sélectionner le nécessaire, vous déplacerez des montagnes.

Collaboration, discussion, and interaction are the lifeblood of a company’s progress and innovation. Unfortunately, meetings can hamper these collaborations when they’re poorly planned, badly run, and haphazardly organized. With the guidance and advice of meeting management expert J.W. Dionne, you’ll find out exactly what you have to do.