Behavior Business

I know my own mind. I am able to assess others in a fair and accurate way. These self-perceptions are challenged by leading psychologists Mahzarin R. Banaji and Anthony G. Greenwald as they explore the hidden biases we all carry from a lifetime of exposure to cultural attitudes about age, gender, race, ethnicity, religion, social class, sexuality, disability status, and nationality. Blindspot is the authors’ metaphor for the portion of the mind that houses hidden biases.

Instant New York Times Bestseller Unlock your potential by cultivating self-awareness and curating a fulfilling life full of self-improvement, emotional intelligence, and a growth mindset. Leadership expert and entrepreneur Dr. Josh Axe teaches 12 revolutionary mindshift transformations to beat...

Psychologists and neuroscientists struggle with how best to interpret human motivation and decision making. The assumption is that below a mental "surface" of conscious awareness lies a deep and complex set of inner beliefs, values, and desires that govern our thoughts, ideas, and actions, and that to know this depth is to know ourselves. In this profoundly original book, behavioral scientist Nick Chater contends just the opposite: Rather than being the plaything of unconscious currents, the brain generates behaviors in the moment based entirely on our past experiences.

Why is Jägermeister the most popular brand nobody likes? Why do women pay more to be fascinating than they spend on food and clothes? What raises the price of gummy worms by 1000%? And then there’s the most important question of all: How can your brand become impossible to resist? Master...

Brainfluence explains how to practically apply neuroscience and behavior technology and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer's preference, what a customer reacts to, and why consumers make certain decisions.

For two decades, this Wall Street Journal best seller - over 800,000 sold - has offered 26 simple strategies, from A to Z, that managers can use to address their employees’ real concerns and keep them engaged. The authors have gone over every word of the previous edition, revising, updating, and streamlining. This new edition will ensure that Love ’Em or Lose ’Em will continue to help managers all over the world create a supportive workplace culture so they can fight burnout and keep the people they can least afford to lose.

Blending humor and behavioral economics, the New York Times bestselling author of Predictably Irrational delves into the truly illogical world of personal finance to help people better understand why they make bad financial decisions, and gives them the knowledge they need to make better ones...

Part of the bestselling Emotionally Healthy Spirituality book collection, The Emotionally Healthy Woman provides women a way out of surface-level spirituality to genuine freedom in Christ. Geri Scazzero knew there was something desperately wrong with her life. She felt like a single parent...

As leaders, how we are is as important as what we do. This new edition of a leadership classic shows how to master the inner and outer work needed to build relationships that unleash the transformational creative potential in everyone. Top-down, one-dimensional leadership models are hopelessly outmoded in today’s rapidly changing world. And they waste the leadership ability present throughout an organization, not just at the top.

“There is no ‘i’ in “team.’” “No man is an island.” “A chain is only as strong as its weakest link.” You may roll your eyes at these age-old clichés, but you can’t afford to breeze over their point. Individual all-stars can only take you so far. Ultimately...

I'm Not Yelling is part strategy for savvy black business women navigating a predominantly white corporate America and part vessel empowering black women to find their voices in toxic work environments and be successful business women. Statistical and anecdotal evidence guide the way. Explore the data and hear the accounts of Black women in business who face, work through, and rise above workplace discrimination. Finding your voice as women entrepreneurs. Successful business women use their voice to become strong Black leaders who instill positive change in the workplace culture.

Great business leaders understand that acceptance of greater personal accountability and responsibility leads individuals, teams, and organizations back on the path to success. But with the evolving nature of 21st century business, the practical steps that go into creating a high performance culture of accountability have become more muddled than ever.

Read by the authors. Overcome bad thoughts and discover lasting inner health that transforms your life and faith by the renewing of your mind. Your thoughts don't have to control you. You can control your thoughts--if you know how. And that's exactly what Judah Smith (New York Times bestselling...

As we stand in June 2025, it is our hope that this handbook serves its intended purpose: to empower professionals across diverse fields to engage with AI tools like Gemini, ChatGPT, Claude, CoPilot, and Grok with greater skill, confidence, and ethical awareness. May it contribute to a future where human ingenuity is augmented by artificial intelligence, leading to more innovative, efficient, and responsible professional work.

Apprenez à gérer les personnalités toxiques au travail. Des experts en stratégie d'entreprise livrent leurs conseils pour apprendre à gérer les personnalités toxiques au travail, quel que soit leur profil : paranoïaque, anxieux, narcissique, hystérique, etc. S'appuyant sur des cas concerts, ils montrent comment trouver la bonne attitude et les bonnes paroles afin de désamorcer les tensions et de rétablir des relations apaisées.

Every employee at every level wants to feel seen, heard, and respected. If we don’t feel safe, we can’t be our best selves or do our most creative work. This is why leaders must ensure psychological safety for everyone in their team. Whether you’re a manager, CEO, or entrepreneur, The Psychological Safety Playbook is the guide you need to lead your team to the highest levels of performance and innovation.

Intriguing and entertaining, The $12 Million Stuffed Shark is a Freakonomics approach to the economics and psychology of the contemporary art world. Why were record prices achieved at auction for works by 131 contemporary artists in 2006 alone, with astonishing new heights reached in 2007? Don Thompson explores the money, lust, and self-aggrandizement of the art world in an attempt to determine what makes a particular work valuable while others are ignored.

Create data stories that lead to smarter, more informed decisions. Raw data doesn’t change minds. But a well-crafted story? That’s what drives action. Whether you’re presenting to executives, persuading clients, or influencing your local community, this book will help you transform numbers into narratives that make an impact. Turn raw numbers into insights people actually understand and care about. Present data with clarity, accuracy, and impact.

Human Design is the next evolution after Myers-Briggs, the Enneagram, and other innovative profiling systems. Whether your field is psychotherapy, recovery, coaching, or healing arts, and whether your clients are individuals, couples, families, or business teams, Understanding Your Clients through Human Design will empower your work and call you to reconsider how you approach people. Inspire your practice with this groundbreaking and accessible approach and take your work to the next level!

Patagonia, named by Fortune in 2007 as the coolest company on the planet, has earned a reputation as much for its ground-breaking environmental and social practices as for the quality of its clothes. In this exceptionally frank account, Chouinard and Stanley recount how the company and its culture gained the confidence, by step and misstep, to make its work progressively more responsible, and to ultimately share its discoveries with companies as large as Wal-Mart or as small as the corner bakery.