Behavioral Science

Based on over a decade of research, psychologist Hal Hershfield explores how connecting with our future selves can both improve our lives right now and help us achieve our goals and hopes for the future. We've all had the desire to travel through time and see what our lives will be like later in...

Named one of Financial Times’s Best Books of 2025, that bestselling author Tim Hartford called "fun" and "nerdy in the best way" Nobel Prize winner Richard H. Thaler and rising star economist Alex O. Imas explore the past, present, and cutting-edge future in behavioral economics in The...

The legendary FBI criminal profiler and international bestselling author of Mindhunter and The Killer Across the Table returns with this timely, relevant book that goes to the heart of extremism and domestic terrorism, examining in-depth his chilling pursuit of, and eventual prison confrontation...

Profiler Roy Hazelwood is one of the world's leading experts on the strangest and most dangerous of all aberrant offenders - the sexual criminal. In Dark Dreams he reveals the twisted motive and thinking that go into the most reprehensible crimes. He also catalogs the innovative and remarkably effective techniques that allow law enforcement agents to construct psychological profiles of the offenders who commit these crimes.

Can reading a book make you more rational? Can it help us understand why there is so much irrationality in the world? Steven Pinker, author of Enlightenment Now (Bill Gates’s "new favorite book of all time”) answers all the questions here Today humanity is reaching new heights of...

NATIONAL BESTSELLER Rediscover the superpower that makes good things happen, from the professor behind Yale School of Management's most popular class “The new rules of persuasion for a better world.”—Charles Duhigg, author of the bestsellers The Power of Habit and Smarter Faster...

Seth Stephens-Davidowitz is as good a data storyteller as I have ever met.” — Steven Levitt, co-author, Freakonomics Big decisions are hard. We consult friends and family, make sense of confusing “expert” advice online, maybe we read a self-help book to guide us. In the end, we usually...

From the acclaimed founder of environmental neuroscience, Dr. Marc Berman, comes a groundbreaking guide that reveals how interacting with nature can be the secret to improved mental and physical health. Dr. Marc Berman, the pioneering creator of the field of environmental neuroscience, has...

Spread through the public in the form of popular stories, ideas can go viral and move markets - whether it's the belief that tech stocks can only go up or that housing prices never fall. Whether true or false, stories like these - transmitted by word of mouth, by the news media, and increasingly by social media - drive the economy by driving our decisions about how and where to invest, how much to spend and save, and more. But despite the obvious importance of such stories, most economists have paid little attention to them. Narrative Economics sets out to change that.

Behavioral Economics: The Basics is the first book to provide a rigorous yet accessible overview of the growing field that attempts to uncover the psychological processes which mediate all the economic judgments and decisions we make. With recommended further readings throughout, this book is essential for all students taking courses in behavioral economics, economic psychology, consumer psychology, microeconomicsm and game theory, and also for professionals looking for an accessible introduction to the topic.

A compelling and accessible new perspective on the modern science of psychology, based on one of Yale’s most popular courses of all time How does the brain—a three-pound wrinkly mass—give rise to intelligence and conscious experience? Was Freud right that we are all plagued by forbidden...

How do you raise a happy, healthy, and emotionally resilient dog? Full of actionable guidance, Puppy Brain will show you how to create a harmonious, fulfilling relationship with your pet, from Kerry Nichols, founder of Nicholberry Goldens. Do you want to learn how to help your dog feel safe? Do...

NATIONAL BESTSELLER Imagine living the life you want to lead, not the one you’re willing to accept. This profound but practical book offers clear steps to stop people pleasing and start living your truth. “A powerful book. If you’ve ever compromised your principles to please others...

In business, the right behaviours matter. But getting it right is tricky. Even when we acknowledge the need to change what we do and how we do it, life has a habit of getting in the way, upsetting even the best-laid plans. And just how do we manage those situations that can provoke even the most...

A data-driven, scientific account of our need for speed—exploring a wide range of topics including evolution, transportation, and technology In a world obsessed with efficiency, perhaps nothing is valued as highly as being fast. Some of our greatest achievements include building planes that...

This program includes an introduction and epilogue read by the author. Blending evidence across science and design, Subtract: The Untapped Science of Less offers a revolution in problem-solving: proving why we overlook subtraction, and how we can access its true potential We pile on “to-dos”...

“By one of the great psychologists of our time, a book that shows us how we can answer the universal questions that define our lives: Can I succeed? Do I belong? Am I loved?”—Carol S. Dweck, PhD, bestselling author of Mindset Discover simple psychological shifts that build trust, belonging...

World-renowned neuroscientist and author of Healthy Brain, Happy Life has developed an “absolute game-changer” (Conscious Conversations podcast) for managing unwarranted anxiety and turning it into a powerful asset. We are living in the age of anxiety, a situation that often makes us feel as...

A pioneer in the field of behavioral science delivers a groundbreaking work that shows how finding your purpose in life leads to better health and overall happiness. Your life is a boat. You need a rudder. But it doesn’t matter how much wind is in your sails if you’re not steering toward a...

According to most economics textbooks, human beings are super-rational creatures who know what is in their own best interests and always act accordingly. When making a decision to purchase, the rational consumer would not buy something on the spur of the moment, or on the recommendation of a friend. Sound realistic?