Building Business

Even if your business is well-funded and has no urgent financing needs, it’s still important that you build up good business credit. You never know when you might need it, and it’s always handy to have access to extra funds so you can readily seize opportunities and get ahead of the competition. Even companies as big and profitable as Walmart are taking advantage of business credit – so should you!

Make your move into, or improve your position in, the powerful world of professional speaking. If you think you have what it takes to speak professionally, or you've already been doing so with insufficient reward, now is the time to make your move. Weiss has packed the guide with tips, resources, helpful examples, and checklists that make it easy for you to keep a record of your progress. Whether you're a trainer, workshop leader, or consultant, Million Dollar Speaking has what you need to get on the paid public-speaking circuit in no time.

Bestselling author and real estate, television, and media icon Ryan Serhant shares his proven strategy to build your brand from scratch. Brand It Like Serhant brings readers through Ryan’s three-step strategy that transformed him from that-broker-above-Burger Heaven into the founder of SERHANT...

In this bold, unfiltered guide, Ralph C. Jackson—once a street hustler and drug dealer—reveals how his raw, street-earned tactics turned him from surviving in dangerous alleys to dominating boardrooms. In How to Run Your Business Like a Drug Dealer, you'll discover an unconventional MBA crafted not in a classroom, but on the unforgiving streets. This book shatters traditional business wisdom and delivers a playbook filled with real-life, actionable strategies that will give you an edge in today's competitive market.

Don Wenner is a master of scaling high-growth, high-profit entrepreneurial companies. In ​Building an Elite Organization​, he walks you through the Elite Execution System his company and other highly successful organizations use to drive growth and improve profitability.

Maybe you’re a marketing manager or executive who is responsible for SEO growth but do not fully understand how it works. Or maybe you are a seasoned SEO pro looking to optimize further. Either way, this book is your behind-the-scenes guide to online visibility. When it comes to SEO, success often depends not on what you do but on how you do it. That is why product-led SEO digs deep into the logic and theory of SEO instead of offering step-by-step guidelines and techniques. If your main goal is driving traffic, you are leaving sales on the table.

Build a record-breaking, world-class team that maximizes your profitability and increases your freedom as an entrepreneur. I’ve led teams that drove 100s of millions of dollars in sales while working in my corporate career. Only to find that the world of entrepreneurship didn’t view building teams the same way the corporate world did. However, I knew that without a team in place, you can’t truly scale your company. You can make sales, you can market, you can serve, but without a team, you will be severely limited in the way your company is able to grow.

In today’s fast-paced digital world, mastering social media is no longer optional—it’s essential. Social Media Marketing: Building Your Brand, Reach Across Platforms With Proven Strategies is your ultimate guide to harnessing the power of Facebook, Instagram, TikTok, YouTube, LinkedIn, and beyond to grow your brand, increase engagement, and drive real results.

Aaker on Branding distills the most essential branding principles from David Aaker’s extensive works, offering a comprehensive guide to building a strong, enduring brand. This compact resource provides businesses with actionable insights on brand strategy, brand portfolios, and brand management, addressing key branding challenges and offering a road map to prioritize and apply Aaker’s concepts effectively.

A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. This groundbreaking book provides the illusive and compelling answer. Using studies drawn from the experiences of Nike, Marlboro, Ivory, and other powerhouse brands, the authors show that the most successful brands are those that most effectively correspond to fundamental patterns in the unconscious mind known as archetypes.

How to Start an Online Coaching Business by VentureNest Books is an essential guide for anyone looking to convert their passion for coaching into a successful online business. The book addresses common challenges faced by aspiring coaches, such as identifying a niche, building an online presence, attracting clients, and scaling their business. This comprehensive guide outlines a step-by-step approach, beginning with identifying a unique coaching niche that sets you apart from competitors.

Sharing hard-earned insights, advice, and best practices, brand and marketing strategist Karen Tiber Leland helps entrepreneurs, business owners, CEOs, and executives create a brand by design instead of default, gain greater influence in their industries and companies, and become thought leaders in their fields. The Brand Mapping Strategy uses proven strategies, best practices, and anecdotes from real life brand-building successes to give listeners the tools they need to design, build, and accelerate a successful brand.

Founder of advocacy organization Diversability and creator of the viral Anti-Ableism Series on TikTok, Tiffany Yu takes readers on a revelatory examination of disability—how to unpack your biases and build a disability-inclusive and accessible world. As the Asian American daughter of...

An Instant New York Times Bestseller Terrific advice, insightful stories, and powerful life lessons curated by Dana Perino the #1 New York Times bestselling author of And the Good News Is . . . and beloved co-host of Fox News' The Five and America’s Newsroom, inspired by her friends and...

Your happiness and your success depend on your working relationships. Every working relationship can be better. This book shows you how to build the best possible relationship.

Being a startup CEO is a job like no other: it's difficult, risky, stressful, lonely, and often learned through trial and error. As a startup CEO seeing things for the first time, you're likely to make mistakes, fail, get things wrong, and feel like you don't have any control over outcomes. Author Matt Blumberg has been there, and in Startup CEO he shares his experience, mistakes, and lessons learned as he guided Return Path from a handful of employees and no revenues to over $100 million in revenues and 500 employees.

Everything you need to run your business as an author. This is not a book on creativity or the craft of writing. This is not a book for hobbyists. This is a book that will take your writing into the realm of actually paying the bills. You will learn how to go from being an author to running a business as an author.

In the decade since their blockbuster international best seller Winning was published, Jack and Suzy Welch have dug deeper into business, traveling the world; consulting to organizations of every size and in every industry; speaking before hundreds of audiences; working closely with entrepreneurs from Mumbai to Silicon Valley; and, in 2010, starting their own fully accredited online MBA program, which now has approximately 1,000 students enrolled.

What the world’s best microgreen growers know, that you don’t...Maybe you’re over 40 years old and starting to become concerned about your health? Maybe you're just intrigued to know what microgreens are, and how fun they could be to grow indoors? Or maybe you’ve attempted to grow microgreens already, but you struggle to cultivate strong, prosperous plants which germinate properly, and grow without getting completely covered in mold. Have no idea where to even begin? Become the microgreen expert in your local area and build a wildly successful green-eco-empire.

Victor W. Hwang and Greg Horowitt propose a radical new theory to explain the nature of innovation ecosystems: human networks that generate extraordinary creativity and output. They argue that free market thinking fails to consider the impact of human nature on the innovation process. This ambitious work challenges the basic assumptions that economists have held for over a century.