Building Management

A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. This groundbreaking book provides the illusive and compelling answer. Using studies drawn from the experiences of Nike, Marlboro, Ivory, and other powerhouse brands, the authors show that the most successful brands are those that most effectively correspond to fundamental patterns in the unconscious mind known as archetypes.

The collapse in real estate prices from 2007 through 2012 was the most significant event in the real estate industry since the Great Depression. But today, with the real estate market rebounding, a new generation of investors is entering the field, eager to make their fortune. Building Wealth One House at a Time, Second Edition provides you with a practical way to create wealth through an ethical approach of buying, financing, and managing property.

Conklin’s audiobook is an interesting and informal discussion with the listener about the five principles of human performance; principle by principle, section by section. These five theories about how humans perform in organizations are principles, the building blocks of human performance, through which we have established a new way to think about safety and reliability in our worlds...and changing the way we think about work is a vital step toward improvement.

Kahnweiler lays out a well-tested, progressive four-step strategy called "The 4 Ps Process" for succeeding in the workplace by building on your natural quiet strengths. First, preparation: carefully devise a game plan for any potentially anxiety-provoking situation. Then, presence: knowing you're prepared, be completely focused on the present moment. Then, you can push - go beyond your comfort zone. And finally, practice, practice, practice.

Building a Strong Team Culture: 10 Essential Management Tips by Liora Quade is a timely and powerful guide for any leader who understands that the foundation of lasting success is not just strategy or productivity—it’s culture. In today's competitive workplace, perks and benefits can no longer compensate for a lack of connection, trust, or psychological safety. Culture is the unseen force that shapes how teams collaborate, innovate, and thrive—or how they fall apart.

The definitive guide to working with -- and surviving -- bullies, creeps, jerks, tyrants, tormentors, despots, backstabbers, egomaniacs, and all the other assholes who do their best to destroy you at work. "What an asshole!" How many times have you said that about someone at work? You're not...

Build a record-breaking, world-class team that maximizes your profitability and increases your freedom as an entrepreneur. I’ve led teams that drove 100s of millions of dollars in sales while working in my corporate career. Only to find that the world of entrepreneurship didn’t view building teams the same way the corporate world did. However, I knew that without a team in place, you can’t truly scale your company. You can make sales, you can market, you can serve, but without a team, you will be severely limited in the way your company is able to grow.

Project Management - the complete audio guide that will change your way to do business! Includes two books: Lean Guide and Agile Project Management. If you want to start or restart your business, this audio guide is what you need!

An enchanted Christmas dress brings two generations of women together for the magic of the season in this delightful holiday story from New York Times bestselling author Courtney Cole. One Dress. Two Women. The Magic of the Holiday Season. When hopeful fashionista Meg Julliard must return to her...

Negotiation is a skill that can bring you vast success in all aspects of your life. When you're a skilled negotiator, you can get the best possible price on everything you purchase or sell, and you can deal with salespeople or clients.

When it comes to recruiting, motivating, and creating great teams, Patty McCord says most companies have it all wrong. McCord helped create the unique and high-performing culture at Netflix, where she was chief talent officer. In her new book, Powerful: Building a Culture of Freedom and Responsibility, she shares what she learned there and elsewhere in Silicon Valley.

In The Emotional Intelligence Skills Workbook, psychologists Matthew McKay and Stephanie Catella draw from emotion efficacy therapy (EET) and acceptance and commitment therapy (ACT) to offer a wealth of practical skills you can use to navigate difficult conversations effectively while maintaining your relationships. You'll learn what emotional intelligence (EI) is, and why strengthening it can help you overcome conflict with others.

In AI and the Octopus Organization: Building the Superintelligent Firm, leading futurist Jonathan Brill and innovation expert Stephen Wunker unveil a groundbreaking vision for how organizations must evolve to survive and thrive in the age of artificial intelligence. Drawing inspiration from the octopus, an ancient creature noted for both rapid adaptation and distributed intelligence, the authors show that only businesses that rewire their structure, leadership, and decision-making can unlock AI's full potential.

The major difference between achieving people and average people is their perception of and response to failure. John C. Maxwell takes a closer look at failure-and reveals that the secret of moving beyond failure is to use it as a lesson and a stepping-stone. He covers the top reasons people...

With Results, Not Reports, Peter Follows, CEO of Carpedia International, provides business leaders with a framework for lasting improvements in performance and profitability. Carpedia has a remarkable success rate in large-scale improvement programs, helping clients achieve their improvement goals over 90 percent of the time. In this book, Peter explains how to achieve sustainable improvement through the dynamic management of process, performance, and people, emphasizing that all three components have an interdependent relationship and that the key is to address them concurrently.

“This book is one of the most worthwhile and immediately usable reads I have come across in a long time.” –Kiplinger Read by the author. Want to stand out from the crowd? We have studied 30,000 top leaders and have discovered the 12 habits they share that make them as rare as a unicorn...

Expanding on the principles, insights and wisdom that made Getting to Yes a worldwide best seller, Roger Fisher and Scott Brown offer a straightforward approach to creating relationships that can deal with difficulties as they arise. Getting Together takes you step-by-step through initiating, negotiating, and sustaining enduring relationships - in business, in government, between friends and in the family.

What can you learn from one of the most successful companies in the world? The Spanx Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled entrepreneur Sara Blakely to dominate the shapewear industry and become a...

Get everything you need to start your successful leadership journey through the 101 series compiled into one collection by John C. Maxwell. As the founder of EQUIP and the John Maxwell Company, bestselling author, speaker, and leadership expert John C. Maxwell is responsible for helping train...

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them