Building Small

Sharing hard-earned insights, advice, and best practices, brand and marketing strategist Karen Tiber Leland helps entrepreneurs, business owners, CEOs, and executives create a brand by design instead of default, gain greater influence in their industries and companies, and become thought leaders in their fields. The Brand Mapping Strategy uses proven strategies, best practices, and anecdotes from real life brand-building successes to give listeners the tools they need to design, build, and accelerate a successful brand.

You've got a great idea that will increase revenue or boost productivity—but how do you get the buy-in you need to make it happen? By building a business case that clearly shows your idea's value. That's not always easy: Maybe you're not sure what kind of data your stakeholders will trust. Or perhaps you're intimidated by number crunching. The HBR Guide to Building Your Business Case, written by project management expert Raymond Sheen, gives you the guidance and tools you need to make a strong case.

You're a new leader. Congratulations! All eyes are on you. Now what? Will you succeed or fail, sink or swim, hope and pray things go your way, or slip off the ledge into the abyss? What if you had a step-by-step guide to help you not merely survive, but actually thrive in this new role? YOU DO. And this is it.

Are you a numbers enthusiast with a knack for organization? 'How to Start a Bookkeeping Business' guides you through transforming your skills into a lucrative business. This comprehensive guide is designed for both newcomers to the field and experienced bookkeepers looking to take their services to the next level. From understanding the core services you can offer to mastering marketing strategies tailored to attract clients, this book covers all essential aspects of launching, managing, and expanding a bookkeeping business.

Volumes 1 and 2 of Combat Veterans’ Stories of Small Wars and Nation Building present 20 autobiographical stories of men and women that were in fire fights, raids, and other dangerous situations that exposed them to enemy ordnance. Their stories give listeners an understanding of warfare, as the US military has experienced it since the Vietnam War.

Volumes 1 and 2 of Combat Veterans’ Stories of Small Wars and Nation Building present 20 autobiographical stories of men and women that were in fire fights, raids, and other dangerous situations that exposed them to enemy ordnance. Their stories give readers an understanding of warfare, as the US military has experienced it since the Vietnam War.

In Bootstrap Empire Natalie Holloway, cofounder of the hit fitness equipment brand, Bala, delivers the ultimate guide to successfully transforming your best business idea into a thriving enterprise. The book is a start-to-finish playbook for building a brand that rises above the competition and the noise, explaining the mindset you need to develop, the mistakes you must avoid, and giving you the tools you need to succeed. You'll learn how to pitch, budget, finance, market, and hire for your new company.

The days of the traditional Social Media Marketing Agency (SMMA) are fading. The new wave is here: the AI Automation Agency (AAA). Businesses are desperate to cut costs and automate workflows, but they don't know how. That is where you come in. You don't need to be a coding genius or a Python developer to build a six-figure agency. You just need the right blueprint to connect the tools that already exist. In this comprehensive guide, you will discover the exact roadmap to launching, scaling, and automating your own agency from scratch.

In The Seven-Figure Consultant, rockstar of consulting and renowned author Alan Weiss, delivers a hyper-focused, step-by-step guide to using your consulting skillset to build the lifestyle you've always wanted. Weiss walks you through his eye-opening perspective on what it really means to be "wealthy" and how to achieve that wealth.

As a former aerospace scientist, Fortune 500 executive, chief innovation officer of two major companies, inventor and software entrepreneur, David Murray has made a living by coming up with new and innovative ideas. In Borrowing Brilliance he explains the origins and evolution of a business idea by showing you how new ideas are merely the combination of existing ideas.

"How to Start a Music Lessons Business" by VentureNest Books is a comprehensive guide aimed at aspiring music teachers and entrepreneurs who wish to transform their musical skills into a successful teaching practice. This step-by-step manual addresses common challenges faced when starting a music studio, including attracting students, managing schedules and finances, and implementing effective marketing strategies. The book provides vital insights into assessing market demand for music lessons and developing a unique brand that resonates with students.

Victor W. Hwang and Greg Horowitt propose a radical new theory to explain the nature of innovation ecosystems: human networks that generate extraordinary creativity and output. They argue that free market thinking fails to consider the impact of human nature on the innovation process. This ambitious work challenges the basic assumptions that economists have held for over a century.

Transform your interest in clean, sparkling windows into a profitable business with 'How to Start a Window Cleaning Business.' This step-by-step guide walks you through each aspect of launching, managing, and expanding your window cleaning service. Learn how to attract clients, use efficient cleaning techniques, and scale your operations, all while keeping safety and professionalism as your top priority. Get equipped with practical insights, industry secrets, and actionable tools to thrive in the window cleaning business.

A leading business journalist takes us inside a business revolution: the upstart brands taking on the empires that long dominated the trillion-dollar consumer economy. Dollar Shave Club and its hilarious marketing. Casper mattresses popping out of a box. Third Love’s lingerie designed...

Even if your business is well-funded and has no urgent financing needs, it’s still important that you build up good business credit. You never know when you might need it, and it’s always handy to have access to extra funds so you can readily seize opportunities and get ahead of the competition. Even companies as big and profitable as Walmart are taking advantage of business credit – so should you!

In The Mac & Cheese Millionaire: Building a Better Business by Thinking Outside the Box, bestselling author, entrepreneur, and culinary innovator Erin Wade shares her inspiring and often hilarious journey of leaving her corporate lawyer job to open a hit mac and cheese restaurant, taking you through the challenges and victories that paved her path to success. By sharing the lessons that helped her sell millions of dollars in cheesy carbs, she delivers the tools you need to create change and surpass all your expectations.

This is a complete guide to how to create a plan for, open, operate, and market a new small business. This book intends to help you overcome fear and inspire you to own and operate your own small business.

Tiny homes aren’t for everyone. Living in a tiny home is a passion that some people just don’t have, but you do! Tiny homes have become so popular because it creates a simple way of living. Not only are they so much cheaper than building a standard house, but they have more authenticity, more personality, and double the fun! Venturing into real estate can be hard but with tiny homes, it can be as simple as one, two, three! You are probably out there in the world trying to find ways to build your wealth.

Succeeding as a Solopreneur is the definitive guide to launching and growing your own business as a self-employed professional. For current and aspiring solopreneurs, this book will help you master the critical steps for achieving success at every stage of your solopreneur journey, from determining if you’re ready to “go for it,” to setting a marketing and pricing strategy, to lowering your tax rate to keep more of what you earn.

Throughout his career, Raphael Collazo has helped business owners identify, analyze, and ultimately purchase commercial real estate for their business operations. However, after guiding many through the process, he realized how little his clients knew about acquiring commercial real estate.