Business Change

The Wisdom of Finance has descriptive copy which is not yet available from the Publisher...

There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics...

Media guru and Emmy Award-winning correspondent Bill McGowan—coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect...

It Takes What It Takes has descriptive copy which is not yet available from the Publisher...

Packed with behind-the-peel stories, hard-earned lessons, and a few other surprises, Fans First teaches you how to stand out in your marketplace, drive explosive growth, and inspire fanatical loyalty.

For years, companies have rewarded their most effective engineers with management positions. But treating management as the default path for an engineer with leadership ability doesn't serve the industry well—or the engineer. The staff engineer's path allows engineers to contribute at a high level as role models, driving big projects, determining technical strategy, and raising everyone's skills. This in-depth book shows you how to understand your role, manage your time, master strategic thinking, and set the standard for technical work.

Leadership teacher Kelly Wendorf offers a new approach to leading and living inspired by two profound sources of ancient wisdom: original peoples and Equus (the horse), grounded in evidence-based principles of neuroscience. In her groundbreaking EQUUS training program, Wendorf teaches a way of leadership modeled on a 56 million-year-old system of the horse herd - a path that has allowed humans and horses alike to survive the kinds of global and societal threats we now face, such as climate change and mass extinction.

In November 2022, a webpage was posted online with a simple text box. It was ChatGPT, and was unlike any app people had used before. It was more human than a customer service agent, more convenient than a Google search. Behind the scenes, battles for control and prestige between the world’s...

One of Silicon Valley’s most successful angel investors shares his rules for investing in startups. There are two ways to make money in startups: create something valuable—or invest in the people that are creating valuable things. Over the past twenty-five years, Jason Calacanis has made a...

The New York Times bestselling author, Bulletproof Coffee creator, and father of biohacking teaches you how to upgrade your brain to speed it up or slow it down at will and alter your physical and mental states. In his twenties, Dave Asprey battled debilitating brain fog and chronic fatigue...

All too often, the challenges we face seem overwhelming. Where do we start? What if we fail? But best-selling author John Izzo argues that almost every problem, from personal difficulties and business challenges to social issues, can be solved if all of us look to ourselves to create change rather than looking to others. And with the research to prove it, Izzo shows that by seeing ourselves as the locus of control rather than the victims of change, we are happier, less stressed, and more powerful.

Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.

The Mobile Wave argues that the changes brought by mobile computing are so big and widespread that it’s impossible for us to see it all, even though we are all immersed in it. Saylor explains that the current generation of mobile smart phones and tablet computers has set the stage to become the universal computing platform for the world. In the hands of billions of people and accessible anywhere and anytime, mobile computers are poised to become an appendage of the human being and an essential tool for modern life.

In Ruthless Consistency, Michael Canic identifies the three surprising reasons most strategic change initiatives fail: Leaders unwittingly send mixed messages that demotivate their people and undermine those initiatives; leaders focus on what they do instead of what their people experience; and leaders are not as committed as they think they are or need to be. The book then introduces an intuitive yet comprehensive model for success.

WHY DO SOME CHANGES FAIL WHILE OTHERS SUCCEED? That question was the catalyst that drove Prosci founder Jeff Hiatt in the late 1990s to uncover the secret to successful change—and develop the popular change management model known as ADKAR. ADKAR is an acronym for Awareness, Desire, Knowledge, Ability, and Reinforcement. It’s a model and conceptual framework that makes change make sense.

Read by the author with an audiobook-exclusive interview with Broke Agent Media’s Eric Simon and Matt Lionetti! For the first time ever, five-time number-one RE/MAX agent worldwide, Jordan Cohen, reveals his secret sales strategies that will elevate your real estate sales career to the highest...

Change Your Habits, Change Your Life is the follow-up to Tom Corley's best-selling book Rich Habits. Thanks to his extensive research of the habits of self-made millionaires, Corley has identified the habits that helped transform ordinary individuals into self-made millionaires. Success no longer has to be a secret passed down among only the elite and the wealthy.

Read by the author. *Note: Lead Like It Matters is a completely revised and updated version of the book previously published as It: How Churches and Leaders Can Get It and Keep It.* Discover the secret to igniting a life-giving, soul-transforming, people-inspiring movement in your organization...

What can a one-time mob boss teach you about how to run a business? I'll Make You an Offer You Can't Refuse, written by a former member of the Colombo crime family, promises an insider's view of the mob that will change the way you do business forever. The first thing you'll learn? Get a plan...

Too many businesses miss opportunity after opportunity to design, plan, and achieve intentional business change. Why? Because they charter projects focused on delivering software products: IT projects. But as this groundbreaking book points out, there’s no such thing as an IT project - or at least there shouldn’t be. It’s always about intentional business change, or what’s the point? It’s time to stop providing simplistic, one-dimensional, all-you-gotta-do panaceas.