Business Communications Management

Chaque jour, vous devez négocier. Que se passera-t-il demain ? Allez-vous gagner ou perdre ? Si vous souhaitez augmenter vos chances de gagner, donnez-vous une longueur d’avance et écoutez ce livre. Que vous vouliez influencer un client, un fournisseur, un enfant, un employé ou votre conjoint, vous trouverez dans cet ouvrage des réponses aux questions que vous vous posez depuis longtemps. Voici enfin regroupées dans un volume intéressant, facile à comprendre et rempli de trucs, les bases du succès interpersonnel. Vous aurez à négocier demain... Êtes-vous prêt ?

Have you ever felt you're not getting through to the person you're talking to, or not coming across the way you intend? You're not alone. Most of us assume that other people see us as we see ourselves, and that they see us as we truly are. But neither is true. Our everyday interactions are colored by subtle biases that distort how others see us--and also shape our perceptions of them.

In an impatient world of infobesity, people don't want more information - they want to be intrigued and they want to be intrigued fast. After all, goldfish have longer attention spans than humans - nine seconds to our eight. So, right now, people want to know, "How is this relevant and useful to me? Why are you worth my valuable time, mind, and dime?" Bestselling author and ace communication strategist Sam Horn reveals her "secret sauce" for truly connecting with people - whether it's one or one million.

This guidebook is your best bet for guiding you through the entire process of improving your social skills.

The Theory of Constraints (TOC) has been successfully applied in almost every area of human endeavor. And while Eli Goldratt is indeed a scientist, an educator and a business leader, he is first and foremost a philosopher. He is a thinker who provokes others to do the same. Dr. Goldratt exhorts his readers to examine and reassess their lives and business practices by cultivating a different perspective. In his latest book, The Choice, Goldratt once again presents his thought provoking approach.

In The Storytelling Edge, the strategy minds behind Contently, the world renowned content marketing technology company, reveal their secrets that have helped award-winning brands to build relationships with millions of advocates and customers. Join as they dive into the neuroscience of storytelling, the elements of powerful stories, and methodologies to grow businesses through engaging and accountable content.

Almost every interaction involves negotiation, yet we often miss the cues that would allow us to make the most of these exchanges. In Getting (More of) What You Want, Margaret Neale and Thomas Lys draw on the latest advances in psychology and economics to provide new strategies for anyone shopping for a car, lobbying for a raise, or simply haggling over who takes out the trash. Getting (More of) What You Want shows how inexperienced negotiators regularly leave significant value on the table - and reveals how you can claim it.

“This is the management book of the year. Clear, powerful and urgent, it's a must read for anyone who cares about where they work and how they work.” —Seth Godin, author of This is Marketing “This book is a breath of fresh air. Read it now, and make sure your boss does too.”...

A former FBI agent shares his simple but powerful toolkit for assessing who you can trust--and who you can't. After two decades as a behavior analyst in the FBI, Robin Dreeke knows a thing or two about sizing people up. He's navigated complex situations that range from handling Russian spies to...

When faced with problems, many business leaders and teams look for familiar and standard problem-solving methods, often creating unnecessary struggle, frustration, delay, and ineffectiveness in solving the problem - if it is ever solved at all! In other words, they keep reaching for the same old hammer as if every business problem were a nail.

From licensed educator and TikTok phenom Laura Danger, an insightful and practical guide that will teach you how to recognize unproductive dynamics at home, transform your relationships, find your community—and break free from a life of mediocrity. Ever had the feeling your spouse is totally...

ghSMART, the bestselling team behind Who: The A Method for Hiring, returns with a breakthrough formula for how the best leaders and teams deliver results. “ghSMART is the world’s top firm for helping leaders hire talented teams and run them at full power. Nothing is more important...

Whether you are forced to negotiate a high-pressure business deal or confront an angry family member, within the chapters of this book you will learn how to manage your emotions and quickly process information during stressful situations. You will learn how to effectively read your counterparts and how to decipher their words and body language. This book will properly prepare you for conflict and how to effectively use these skills in multiple real-world situations.

Michael Watkins' best-selling book The First 90 Days has become the business bible for accelerating leadership transitions. Now, Watkins zeroes in on the most critical skill leaders must master to secure new roles and accelerate their transitions: negotiation. In Shaping the Game: The New Leader's Guide to Effective Negotiating, Watkins draws from extensive research and practical consulting work to reveal four fundamental objectives that should guide new leaders' actions in every negotiation.

Sally Susman, the renowned head of corporate affairs at global biopharmaceutical giant Pfizer, tells the fascinating story of how the multinational managed the massive communications challenge that came with COVID and the race to produce an effective vaccine. Just as crucial as creating the vaccine itself was the task of winning people's hearts and minds, and Susman highlights the principles that enabled her to break through, connect, and help move people forward, not only at Pfizer but over a stellar career.

A road-tested formula for improving your performance, from one of the business world's most successful—and productive—executives. Robert C. Pozen taught a full course load at Harvard Business School while serving as the full-time chairman of a global financial-services firm. He's written six...

Meet your next crisis head on and get through it stronger than ever by using the hard-earned strategies and core principles from Marc Polymeropoulos, a highly decorated, 26-year operations officer with the CIA. Marc Polymeropoulos has had to live with the consequences of decisions made under the...

Ask a member of the middle class what it takes to become wealthy, and she'll tell you it takes a bold new idea. Tell that to a self-made millionaire, and he'll vehemently disagree. What explains the difference in mind-set between the self-made wealthy and the rest of us? It's not what you think...

Great leaders inspire action with their words. They spark enthusiasm and commitment. With a single conversation, they can change the direction of someone's life. Everyone wants to be the kind of leader who energizes and mobilizes others - yet too few are. Why is it so challenging to crack the code? studying exactly what inspiring leaders do differently. Informed by quantitative research and thousands of responses from leaders at all levels, she reveals that inspiring communication isn't about grand gestures.

Much of our business thinking is shaped by delusions that distort our understanding of the real reasons for a company's performance. The most pervasive delusion is the Halo Effect. When a company's sales and profits are up, people often conclude that it has a brilliant strategy, a visionary leader, capable employees, and a superb corporate culture. When performance falters, they conclude the opposite. In fact, little may have changed.