Business Intelligence

Pour répondre à ces questions essentielles, ce nouvel ouvrage HBR réunit une dizaine d'articles proposant un éclairage inédit sur le pouvoir du digital et de la data. RH, marketing, finance, ventes... : tous les services sont désormais concernés par la transformation digitale qui définit de nouvelles règles du jeu au sein de l'entreprise et exige des managers de nouveaux réflexes.

AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".

Step into the future of earnings with The Premier AI Duo—two guides to boost income and streamline work using AI. With "Unleashing the Millionaire Power of ChatGPT" and "The Ultimate ChatGPT and DALL·E Side Hustle Bible," discover side hustles, improve workflow, and create income streams—no tech skills needed!

The difference between growing your business and going out of business is your ability to think strategically. The problem is, most leaders are stuck in the operational weeds, struggling to find the time to make better strategic decisions. This challenge is only heightened by the rise of AI. While you know AI is the future, current demands leave you with no time to explore its benefits. Meanwhile, your competition is gaining an edge by integrating AI. The time to act is now.

Imaginez ChatGPT, le génie de l'IA, comme votre acolyte financier. Cet outil d'IA créatif ne se limite plus à la simple conversation, il ouvre tout un monde de possibilités de revenus.

Les tâches domestiques vous font craquer ? Vous stressez pour un rien ? Votre partenaire ne vous comprend jamais ? Vous vivez des relations compliquées avec votre boss ou vos collègues ? Il est temps de prendre du recul et d'analyser vos émotions pour qu'elles deviennent une force et vous aident à mieux agir au quotidien.

Do you want to learn about business intelligence but don't feel like reading a boring textbook? In the modern business world, the pace of action continues to quicken. Businesses need to be able to get actionable insights from their data in order to make the right decisions to act rapidly and effectively. In this audiobook, you will be introduced to the concept of business intelligence.

What is the nature of human happiness, and how do we achieve it in the course of our professional lives? And is it even worth pursuing? This book explores answers to these questions with research into how happiness is measured, frameworks for personal behaviors, management techniques that build happiness in the workplace - and warnings that highlight where the happiness hype has been overblown.

Para cambiar la mente es importante transformar los corazones. Las últimas investigaciones demuestran que apelar a las emociones puede fortalecer y afianzar tu autoridad como líder.

What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what OpenAI CEO Sam Altman told authors Adam Brotman and Andy Sack when he met them: "It will mean that 95 percent of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly, and at almost no cost be handled by AI. No problem." Upon hearing that astonishing statement, the authors began a journey of discovery to understand what the transition to an AI first world would mean.

The benefits of mindfulness include better performance, heightened creativity, deeper self-awareness, and increased charisma - not to mention greater peace of mind. This collection of articles from HBR includes "Mindfulness in the Age of Complexity", an interview with Ellen Langer by Alison Beard; "Mindfulness Can Literally Change Your Brain", by Christina Congleton, Britta K. Hölzel, and Sara W. Lazar; "How to Practice Mindfulness Throughout Your Work Day", by Rasmus Hougaard and Jacqueline Carter; and much more.

Unlock Your Emotional Potential and Forge Deeper Connections with Those Around You! Are you navigating life feeling overwhelmed by stress, strained relationships, or a lack of self-awareness? Do you struggle to manage your emotions effectively, leading to repeated challenges in personal and professional settings? Are you searching for a practical guide to cultivate emotional intelligence and foster meaningful connections in your life?

Unlock the Power of AI to Dominate Social Media and Grow Your Brand. Are you struggling to build an audience, increase engagement, or generate sales through social media? Do you feel overwhelmed by constantly changing algorithms, content trends, and the pressure to stay relevant? What if you could automate and optimize your strategy using Artificial Intelligence (AI)? In Social Media Marketing for Beginners 2025, renowned digital marketing expert Maxwell Cyberstein reveals cutting-edge AI-driven strategies that will transform your online presence.

In today's fast-paced world of competitive workplaces and chaotic personal lives, each of us is searching for effective tools that can make our schedules, behaviors, and relationships more manageable. The Emotional Intelligence Quick Book shows us how understanding and utilizing emotional intelligence can be the key to exceeding our goals and achieving our fullest potential.

This audio program takes listeners on a worldwide journey to show how great achievers use creativity, innovation, and technology to start businesses that thrive in a hypercompetitive world. Some of the greatest innovators of our time, like Srikumar Rao, Mihaly Csikszentmihalyi, Sonja Lubomirsky, Robin Sharma, and Dr. Shabbir Amanullah, discuss emotional intelligence and personal mastery.

Unlock the Future of Wealth—Powered by AI. In AI Cash Empire 2025, discover how ordinary people are using artificial intelligence to make extraordinary income—without tech skills, big budgets, or burnout. Whether you're a total beginner or seasoned entrepreneur, this audiobook gives you the step-by-step blueprint to launch, automate, and scale profitable AI-powered income streams from anywhere.

In this updated and expanded edition of Human + Machine—including a new chapter on gen AI—Daugherty and Wilson show that the essence of the AI paradigm shift is the transformation of all business processes within an organization, whether related to breakthrough innovation, everyday customer service, or personal productivity habits. As humans and smart machines collaborate ever more closely, work processes become more fluid and adaptive, enabling companies to change them on the fly—or completely reimagine them.

With decades of experience in multicultural marketing, author David Morse reviews the history of marketing to black, Hispanic, Asian, and LGBTQ consumers. He explains how including appropriate cultural cues in advertising can build brand loyalty that will pay huge dividends. He also cautions that missing the mark with advertising that excludes or is culturally offensive can be a costly mistake.

Discover how you can use the incredible capabilities of ChatGPT to create an automated cash-generating system that works for you around the clock. In ChatGPT Cash Machine, you’ll learn how to use ChatGPT to create high-demand digital products in minutes, from ebooks to online courses and more.

Elon Musk est l'une des figures les plus fascinantes et controversées de notre époque. Visionnaire, audacieux et implacable, il a redéfini des secteurs entiers de l'économie mondiale, de l'exploration spatiale avec SpaceX à la révolution des véhicules électriques avec Tesla. Mais qui est vraiment Elon Musk ? Que dit internet à son sujet ? Ce que nous savons est-il le reflet de la vérité ou simplement ce qu'il veut que nous sachions ?