Business Storytelling

Step Into Your Brilliance will...Reveal the solution and simple process to becoming "The Expert" in your industry! Burst your limiting beliefs around becoming a positive storyteller and successful social media entrepreneur! Teach you how to rapidly grow the right network that will explode your business! Show you how to create a magnetic pitch that will attract prospects and leads wherever you are! Give you the tools and resources to manage your business...and much more!

Storytelling is an essential business skill. We use stories in a variety of ways to attract customers, partners, investors, and build our team. Your audience needs to understand why you do what you do, and your powerful storytelling skills must emotionally hook them. A pie chart can’t communicate emotionally the way stories do. This book will teach you how to put your listeners in a “Mind Movie” so that they see it, taste it, smell it, touch it, and most of all, feel it—so that your leadership becomes magnetic, memorable, and impactful to drive the results you seek.

Lots of books tell you that you should be using storytelling in your marketing if you want to connect with your audience. This audiobook tells you how. "In The Business of Stories", bestselling author Susan Payton shares her simple process for crafting compelling stories that will resonate with your ideal clients. Through practical exercises and real-life examples, she shows you how to confidently communicate your why and the value you deliver to the people you love working with (without ever feeling salesy).

In this age, turning hard data into a compelling narrative is no longer a luxury. It has become a necessity. Visual communication is no longer enough. Presenters need to kick things up a notch and find effective ways to turn hard-to-chew insights into compelling and persuasive stories that influence your audiences’ decisions and push them to want change to happen.

Una guida pratica per utilizzare al meglio le strategie del Growth Hacking nel tuo Storytelling. Il Growth Hacking Storytelling è una disciplina emergente che utilizza i concetti e gli strumenti del Growth Hacking per lo Storytelling. Utilizzare il Growth Hacking Storytelling significa quindi affinare una vera e propria arte, quella, in particolare, di raccontare storie e quindi di catturare l'attenzione dell'ascoltatore (potenziale cliente) per persuaderlo a scegliere te o quello che offri, indurlo ad acquistare, iscriversi, abbonarsi o qualsiasi altra cosa tu desideri che faccia.

Schon im Altertum erklärte man sich die Welt mit Mythen und Sagen. Im modernen Unternehmensalltag wird unsere Fähigkeit, komplexe Zusammenhänge mit Geschichten greifbar zu machen, wieder aktuell. Erfahren Sie in diesem Hörbuch, wie Sie die Fähigkeit, Vertrauen und Respekt zu gewinnen, mit Hilfe des Geschichtenerzählens trainieren und bewusst nutzen. Denn eine gute Geschichte wirkt glaubwürdiger und nachhaltiger als die bloße Vermittlung von Zahlen und Fakten. Die TaschenGuides von Haufe - kompaktes Wissen für Beruf, Studium und Weiterbildung.

Si estamos compartiendo una oportunidad de negocio con un nuevo prospecto, orientando a un equipo de trabajo o aconsejando a un hijo, nuestro objetivo no es solo informar. Cuando comunicamos cualquier tipo de información—llámalo propuesta, plan, consejo, proyecto o enseñanza—nuestra intención es motivar a otros a actuar; queremos enseñar, influir y persuadir. Descubre cómo crear y contar tus propias historias, ya sea que lo hagas para construir negocios o para establecer puentes de comunicación con quienes te rodean.

As marketers, we’re on a constant quest for psychological shortcuts to triggering human attention, memory, and persuasion....Yet we tend to overlook the single most powerful method of them all: STORIES. Simply put, our brains are wired to pay attention to a good story - whether it’s a movie, a book, a bedtime fairytale, or a piece of marketing content.

Your brand is the stories people share about you when you're not in the room, and it's these brand stories that determine if people buy from you, employ you, work for you, or invest in you. When the stakes are that high, wouldn't you want to take control of it? In Magnetic Stories, business storytelling expert Gabrielle Dolan reveals how you, too, can create and share stories that stick.

Are you struggling with talking to people? Are you struggling to engage with people? Are you struggling to talk to a crowd? This book will teach you how to develop your character and also how to actually talk to a crowd of people in front of you and those close to you, such as friends and family.

Probabilmente si sarà già reso conto che lo storytelling è oggi onnipresente e che è difficile immaginare il marketing senza di esso. In questa guida, otterrà innanzitutto una panoramica su cosa sia effettivamente lo storytelling e perché sia una parte importante di una strategia di marketing di successo. Inoltre, nella parte teorica imparerà come è strutturata una storia classica, fino a che punto questa struttura può essere integrata nella pratica commerciale e quali alternative esistono.

Sie haben sicherlich bereits erkannt, dass Storytelling heute allgegenwärtig und auch aus dem Marketing kaum noch wegzudenken ist. In diesem Ratgeber erhalten Sie daher zunächst einen Überblick darüber, was Storytelling eigentlich ist und wieso es ein wichtiger Bestandteil einer erfolgreichen Marketingstrategie ist. Außerdem erfahren Sie im Theorieteil, wie eine klassische Geschichte aufgebaut ist, inwiefern sich dieser Aufbau in die unternehmerische Praxis integrieren lässt und welche Alternativen es gibt.

Inhalt: Warum Unternehmen Storytelling brauchen; wie hoch der ROI von Storys ist; wie Sie mit Helden und Schurken emotionale Momente schaffen und die Botschaft haften bleibt.

Developing and delivering presentations is typically challenging for technical professionals because they struggle with what to say about their work and how to say it. If they can't communicate their work in a relatable way, their work loses recognition and they miss out on top projects. In Luminary: Master the Art and Science of Storytelling, certified executive coach and CEO of an award-winning leadership development firm, Jack Griffin, solves these pain points by guiding technical professionals on how to create and deliver effective presentations in all settings.

Storytelling is not just reserved for those big moments, in fact storytelling is the fabric of all communication connecting 8 billion people across the world... and you can harness its power. Every day you are surrounded and involved in countless storytelling moments with people. Whether it be conversations, interviews, meetings, presentations, events, public speaking, emails, social posts, personal branding, live feeds, videos, speeches, being on a date, or much more... why, what, and how you communicate... matters.

This is not your grandmother’s public speaking book (nothing against Grammy). Match the magic of storytelling with the science of cognition to conquer your public speaking obstacles, once and for all. With this 13-day, step-by-step guide, go from fearful to fearless, cautious to confident, uncertain to unlimited, all through the power of story. Become an undaunted, dynamic, and persuasive public speaker in just 13 days.

The common factor between inspiring leaders, influential marketeers, and great salespeople is that they inspire action in the people around them. How do they do this? By telling well-told stories.

Kopfkino - weshalb wir Geschichten lieben. Weshalb es leichter ist, mit dem Ende zu beginnen. Fünf Zutaten für Ihre gute Story. Wie Sie und Ihr Angebot ab sofort bei Ihren Kunden in Erinnerung bleiben.

Do you wish you could more fully engage your employees? Or reduce turnover by 25% or more? Do you need to quickly align staff around the organization's long-term strategy? Or achieve double-digit growth? Then this groundbreaking audiobook is for you.

The old way of selling is to push a message or product. The new way of selling is to pull people in with a compelling story - one that is magnetic to clients. Better Selling Through Storytelling helps people become master storytellers so they can truly love what they do and get off the self-esteem roller coaster of only feeling good if their numbers are up.